She Makes

• EP 12: She Makes a [STRATEGY]: Storytelling + Social Media Marketing as a Small Business

  Episode Summary: What if there was a way to grow your online presence and monetize your audience, alongside someone as passionate as you? We’re with Emma Tessler, the Founder + CEO of Ninety Five Media; a digital marketing agency that builds results-driven marketing strategies for scaling brands. With 8 years of marketing experience under her belt, Emma helps brands connect with ideal clients, build community, and convert audience members into paying customers through social media marketing.In this episode, Emma gives her top marketing tips for creating a genuine presence while calculating performance and growth. (Hint: It’s not Instagram Likes!) Then, Emma illustrates her four-part marketing strategy process, including an easy way to understand algorithms and the importance of social media video content. Plus, Emma explains the short- and long-term benefits of working with a marketing agency, and shares a realization from her early days as a founder.Host: Katy Sensenig SchilthuisGuest: Emma Tessler of Ninety Five MediaSHOW NOTES/RESOURCESShe Makes questionnaire: shemakesapodcast.com/lets-chatMaker Toolbox: Graphic Design: CanvaAccounting and Bookkeeping: QuickbooksOrganization and Project Management: Monday.comShe Makes, a podcastwww.shemakesapodcast.com // @shemakesapodcastEmma Tesslerhttps://ninetyfivemedia.co  // @ninety.five.media // Connect with Emma on Linkedin // Listen to the Stop Scrolling, Start Scaling Podcast---------This podcast is brought to you by Mosaic Makers Collective, a retail space that celebrates its diverse, local, creative female artists. ---------She Makes is a podcast focusing on female makers + creative business owners. We share stories, discuss hot topics in the biz, and educate you on small biz tools, tricks, and life.Expect chats on essential lessons learned as women in business - and hear incredible stories from women who have paved their own paths. Listen to conversations on complex topics like mental health, imposter syndrome, and self-care. And learn about how to run your own biz: with tips and tricks on topics like marketing + PR, local markets, pricing your products, finding funding, and more. 

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• She Makes a [PROFIT]: Utilizing Profit First to Succeed in Small Biz

  Episode Summary: What if there was a way to turn a profit without completely changing how you run your business? We’re joined by Geeta Lalvani Hines, co-founder of Profit Comes First, a family-run business dedicated to teaching small business owners how to reduce overhead costs so they can pay themselves. Geeta shares steps to take to increase profit — starting with the book Profit First — plus the five core accounts within Profit First and why that’s essential for finding clarity in and navigating your business. Geeta also explains how to calculate the cost of goods sold as a better way to pay yourself, obstacles small business owners experience along the way, and her financially-focused advice for a new, female small business owner. Host: Katy Sensenig SchilthuisGuest: Geeta Lalvani Hines of Profit Comes First SHOW NOTES/RESOURCESShe Makes questionnaire: shemakesapodcast.com/lets-chatMaker Toolbox: Graphic Design: CanvaAccounting and Bookkeeping: QuickbooksOrganization and Project Management: Monday.comShe Makes, a podcastwww.shemakesapodcast.com // @shemakesapodcastGeeta Lalvani Hineswww.profitcomesfirst.com // Profit Answer Man Podcast // Get more info on The Profit Blueprint Course // Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine by Mike Michalowicz---------This podcast is brought to you by Mosaic Makers Collective, a retail space that celebrates its diverse, local, creative female artists. ---------She Makes is a podcast focusing on female makers + creative business owners. We share stories, discuss hot topics in the biz, and educate you on small biz tools, tricks, and life.Expect chats on essential lessons learned as women in business - and hear incredible stories from women who have paved their own paths. Listen to conversations on complex topics like mental health, imposter syndrome, and self-care. And learn about how to run your own biz: with tips and tricks on topics like marketing + PR, local markets, pricing your products, finding funding, and more. 

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• She Makes a [PATH]: Paving Your Way to Running a Business You Love

  Episode Summary: What if it was possible to recognize your story — what makes you different — and live a life of confidence? We’re with Hannah Davis, television and online host, founder of the media company, Well Told Productions, and competence coach, where she helps clients grow into their confidence and realize their dreams are within reach.  Hannah shares her story from a life in news to running a business she loves and talks about how anxiety helped her take a leap of faith from a comfortable job into one that invigorates her. Hannah walks us through a mini coaching session, and shares two questions to help think about what brings you joy. Plus, she gives advice to consistently make new connections as a new entrepreneur. Host: Katy Sensenig SchilthuisGuest: Hannah Davis of  Well Told ProductionsSHOW NOTES/RESOURCESShe Makes questionnaire: shemakesapodcast.com/lets-chatMaker Toolbox: Graphic Design: CanvaAccounting and Bookkeeping: QuickbooksOrganization and Project Management: Monday.comShe Makes, a podcastwww.shemakesapodcast.com // @shemakesapodcastHannah Davishannahdavispeaks.com // @hungreehannah // Connect with Hannah on Linkedin // Lupe Prado // Death of a Salesman---------This podcast is brought to you by Mosaic Makers Collective, a retail space that celebrates its diverse, local, creative female artists. ---------

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• She Makes it [AUTHENTIC]: Celebrating Your Genuine Self in Life and Business

  Episode Summary: Mention of depression, self mutilation 24:27–25:55What if there was a way to appreciate and love all aspects of yourself, regardless of society’s expectation of you? We’re joined by Jenn Chow, an Authenticity + Joy Coach specifically for Asian American and LGBTQIA+ communities, whose journey toward finding her authentic self inspired the creation of CHOW Coaching — in support of women removing the “mask” and living a life of authenticity, joy, and freedom.  Jenn shares her own coming out story, and how challenges within a relationship helped her find coaching. She also explains the significance of being the role model she needed as a child, a mental check in exercise called shadow boxing, and why it’s important to be authentic in both business and life (and why a coach can be a great step to getting there!).Host: Katy Sensenig SchilthuisGuest: Jenn Chow of CHOW CoachingSHOW NOTES/RESOURCESShe Makes questionnaire: shemakesapodcast.com/lets-chatMaker Toolbox: Graphic Design: CanvaAccounting and Bookkeeping: QuickbooksOrganization and Project Management: Monday.comShe Makes, a podcastwww.shemakesapodcast.com // @shemakesapodcastJenn Chowwww.chowcoaching.com // @chow_coaching // Jenn’s Free Relationship AssessmentFree Discovery Call with Jenn // Follow for updates on the Stepping Out Together Facebook Group---------This podcast is brought to you by Mosaic Makers Collective, a retail space that celebrates its diverse, local, creative female artists. ---------She Makes is a podcast focusing on female makers + creative business owners. We share stories, discuss hot topics in the biz, and educate you on small biz tools, tricks, and life. Expect chats on essential lessons learned as women in business - and hear incredible stories from women who have paved their own paths. 

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• She Makes a [CYCLE]: Leveraging the Power of your Menstrual Phases as a Female Small Biz Owner

  Episode Summary: Mention of depression, suicidal ideation: 13:39; 14:52What if there was a way to utilize your menstrual cycle to optimize energy and productivity in life — specifically in entrepreneurship? We’re joined by Briana Villegas, a Certified Menstrual Cycle Coach, to learn how cycle syncing and small business go hand in hand. Briana shares her personal journey with Premenstrual Dysphoric Disorder (PMDD), its effect on the nervous system, and how to figure out what a normal cycle looks like for you. She also explains how cycle syncing can help make the best decisions for your business while supporting your menstrual phase along the way. Host: Katy Sensenig SchilthuisGuest: Briana Villegas of Briana Villegas Coaching SHOW NOTES/RESOURCESShe Makes questionnaire: shemakesapodcast.com/lets-chatMaker Toolbox: Graphic Design: CanvaAccounting and Bookkeeping: QuickbooksOrganization and Project Management: Monday.comShe Makes, a podcastwww.shemakesapodcast.com // @shemakesapodcastBriana Villegashttps://www.brianavillegas.com // @brianavillegascoaching // Entrepreneur's Guide To The Menstrual Cycle (Freebie) // Hormone Rants Podcast // In the Flow by Alissa Vitti---------This podcast is brought to you by Mosaic Makers Collective, a retail space that celebrates its diverse, local, creative female artists. ---------She Makes is a podcast focusing on female makers + creative business owners. We share stories, discuss hot topics in the biz, and educate you on small biz tools, tricks, and life.Expect chats on essential lessons learned as women in business - and hear incredible stories from women who have paved their own paths. Listen to conversations on complex topics like mental health, imposter syndrome, and self-care. And learn about how to run your own biz: with tips and tricks on topics like marketing + PR, local markets, pricing your products, finding funding, and more. 

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