In ep 174 of “How Do You Say That?!” sponsored by britishvoiceover.co.uk, Toby Ricketts joins Sam and Mark in a special as-live episode from the One Voice Conference 2026 in Stratford upon Avon. We talk about commmercial scripts that seem a bit abstract, and do a four handed script that plunges us into a sci-fi crisis! There's a studio/hotel bedroom audience of voice actors, and it's all on video too - so make sure you check our YouTube channel to see us in action - https://www.youtube.com/@howdoyousaythat
The wildcards are chosen by our audience - and there's real peril from ten thousand feet, a real-estate nightmare, and an unusual bird sighting!
Our question this week comes from Ben Wake in the audience, asking about accents you wear like a glove.
Get involved! Have you got a Wildcard suggestion that we should try or an idea for the show? Send it to us via Mark or Sam's social media or email it directly to
[email protected]Script 1
Hey. The Earth moves. We respond.
Macro to micro. Systems rebuild, forms transform.
The world's being reshaped. Constantly.
Make sustainability real.
Fifty years. One mission:
Turn imagination into reality.
Where science meets craftsmanship—
Endless R&D. Relentless breakthroughs.
From chemical to physical. From supplier to partner.
We don't follow. We lead trends.
Physical foaming with jet-speed expansion. Efficient and integrated.
Elevating material performance.
More elastic and controllable.
Stable and comfortable.
Strong and recyclable.
All-in-one machine.
Redefining next-gen manufacturing.
Modular, customizable, scalable.
Our platform. Your creativity.
Across industries and possibilities.
We co-create solutions.
This moment. React.
We shape change.
We drive transformation.
WE LEAD NEXT
WE ARE KINGSTEEL
Script 2
NARRATOR INTRODUCTION:
The year is 2367, and chaos reigns. The Earth - dying from climate collapse - is lost forever. Humanity has spread to the stars. Scout ships with minimal crews are sent into the cosmos to seek out viable worlds. The rest of humankind sleeps in cryogenic stasis aboard vast colony ships that will require decades, even centuries, to reach their new homes.
This is the beginning of The Scattering. The Great Human Exodus.
STRICKLAND [yelling]
Stick’s dead, I’ve lost all control, we’re coming in way too hot. Kordek, what have you got back there?
KORDEK [yelling, clearly frustrated]
I don’t know, Strickland, the engine’s going critical, safeties failing. It’s as if the entire system just crashed.
COMPUTER
WARNING…WARNING…
KORDEK [yelling, panic setting in]
Drive failsafes collapsing, containment overrides down, we’ve got an intermix chamber bleed and no way to reroute.
BONAR [yelling, sarcastic]
ENGLISH!
KORDEK [yelling]
We’re about three minutes from becoming a small sun!
BONAR [yelling]
Yeah - well, I’ve got some news on that three-minute deadline! We’re going to crash in one!
STRICKLAND [yelling]
Get to the lifepods! Now. Move, move! Abandon ship. Go!
COMPUTER VOICE
Launching Lifepod. Launching Lifepod.
STRICKLAND
My God, I didn’t honestly expect that to work. I can’t believe we’re alive.
KORDEK
Those life pods are re-enforced titanium alloy, and the inertia gel is rated for hypersonic impacts…..
BONAR
Yeah. No one cares, Kordek. We’re alive, that’s what matters.
We'd love your feedback - and if you listen on Apple Podcasts or Spotify, hit the follow button today!
**Listen to all of our podcasts here - you can also watch on YouTube, or say to your smart speaker "Play How Do You Say That?!"
About our guest:
Toby Ricketts is a multi-award-winning voiceover artist specialising in British, Australian, New Zealand, American and Global international non-regional or mid-Atlantic voice overs. Woof! In the last 25 years of his career, Toby has managed to create a global client base of big-name brands and loyal customers - and pretty much all from his secluded hi-tech studio deep in the New Zealand jungle.
Just a few of his impressive clients include Facebook, VISA, Samsung, BMW, Audi, Lexus, Airbus, Lenovo and Google. As well as lecturing on Voiceover topics at international conferences (this one included), Toby has been nominated for 5 SOVAS awards, and has won 7 One Voice Awards, including Male Voiceover of the Year twice in 2018 and 2019, and a GEMA Award in 2025.
Toby's website
Toby on Facebook
Toby on Insta
Toby's YouTube channel
Resources: Click here for the Wildcard Generator and don't forget to think of an action your character can be doing!
About your hosts:
With over 40 years representing major international clients such as Google, Emirates and HSBC; Mark Ryes has been trusted to be the voice for some of the world’s biggest brands. If your business needs a fresh voice to represent you, then make it Mark's British voice. As a voiceover, TV presenter, podcaster or product demonstrator - Mark makes your brand truly sparkle!
Mark's demos & contact details: https://linktr.ee/britishvoiceovermark
Elegantly British with an intelligent, warm and seductive voice, Samantha Boffin helps creatives and production companies create great audio that really connects with their audience. BBC-trained and with over 20 years of broadcast experience on both sides of the mic, she's created award-winning promos, narration and commercials for companies all around the globe, including the BBC, Sky, Games Workshop, John Lewis, Audible and Penguin Random House.
Samantha's demos & contact details: https://linktr.ee/samanthaboffin
Many thanks to our studio audience... especially Kate De Quidt, Karen Esposito and Ben Wake.
UK