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The Fashion Brand Clinic Podcast

elizabeth stiles
The Fashion Brand Clinic Podcast
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  • The Inbox Series – 012 – Why Your CTAs Aren’t Working (And How to Fix Them)
    If you’ve ever ended a post with “link in bio” and wondered why no one clicks… this episode is for you. Because CTAs (calls to action) are tiny lines with a huge impact. They’re the difference between content that gets ignored and content that actually converts. In this episode, I’m breaking down: ✨ The 4 rules of a CTA that converts ✨ Why “link in bio” isn’t your best option (and what to do instead) ✨ How to use tools like ManyChat to boost engagement and grow your mailing list ✨ Simple engagement CTAs that stop your content being a one-way monologue 👉 Listen now: The Fashion Brand Clinic, Episode 12 This podcast is sponsored by Tide Banking Offer: Get £50 cashback when you open a business account with Tide and spend £100 on your new card. T&C's apply. Sign up link: https://glnk.io/91954/elizabeth37r Promo Code: FASHION
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  • The Inbox Series – 011 – 4 Emails You Should Be Sending to Get Consistent Sales
    If your email marketing is stuck on “welcome sequence” and “launch announcement,” you’re leaving money on the table!   Consistent sales don’t come from one-off big launches. They come from regular, thoughtful touchpoints with your customers that build trust and create urgency.   In this episode, I’m breaking down the four types of emails you should be sending to grow your sales steadily throughout the year (without feeling spammy.)   In This Episode: ✨ Why your email list should always hear about new products first ✨ How to make newsletters actually valuable (not boring) ✨ The secret to creating a monthly “event” that drives sales ✨ How to use incentives the right way (without cheapening your brand)   Join the waitlist for Magnetic - https://www.elizabethstiles.co.uk/marketing-waitlist     This podcast is kindly sponsored by Tide Banking Offer: Get £50 cashback when you open a business account with Tide and spend £100 on your new card. T&C's apply. Sign up link: https://glnk.io/91954/elizabeth37r Promo Code: FASHION  
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  • The Inbox Series - 010 What Reality TV Can Teach You About Leadership & Running Your Fashion Brand
    The Inbox Series – 010 – What Captain Sandy Taught Me About Leadership (and Why It Matters for Your Brand) Leadership is one of the scariest parts of growing a fashion brand. How do you delegate without sounding bossy? Give feedback without crushing someone’s confidence? Or step into being a “leader” when you’ve always seen yourself as a creative? This episode breaks down what good leadership really looks like — with lessons from my own experience working with different managers, plus a little inspiration from reality TV’s most unlikely role model… Captain Sandy from Below Deck. Because you don’t need to be loud, corporate or scary to lead. You just need to be calm, clear and kind. In This Episode: ✨ The fears founders secretly have about leading a team ✨ What I learned from my best (and worst) managers in fashion ✨ Why leadership is a skill, not a personality trait ✨ How to set boundaries with kindness ✨ Practical phrases you can use to lead with more confidence 👉 Listen now: The Fashion Brand Clinic, Episode 10 This podcast is sponsored by Tide Banking Offer: Get £50 cashback when you open a business account with Tide and spend £100 on your new card. T&C's apply. Sign up link: https://glnk.io/91954/elizabeth37r Promo Code: FASHION
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  • The Inbox Series – 009 Let’s Talk About Money (Without Feeling Weird About It)
    Feel awkward charging for your work?  Say “I can’t afford that” without thinking? This episode is for you. We’re diving into the real reason why your relationship with money might be holding you back and how to shift it without turning into a walking Pinterest quote. Inspired by this book, this is a mindset-meets-practical episode designed to help you stop avoiding money, stop apologising for wanting it and start feeling good about earning what you deserve. In This Episode: ✨ A simple 3-word sentence that reveals your current money story ✨ Why your subconscious might be blocking sales (without you knowing) ✨ Sneaky beliefs that sound smart but keep you stuck ✨ How to shift your money language (without lying to yourself) ✨ A practical money habit that takes 10 mins a week but changes everything Want to go deeper? I also have a free Pricing & Profit Workshop if you’d like to download it and start feeling more confident about what you charge - just click here! 100 Money Affirmations for Fashion Founders I love money and money loves me I’m allowed to want more Money flows to me with ease It’s safe for me to receive money I always have more than enough I trust myself to manage money well Making money is fun I attract aligned customers who love to pay me I’m open to new ways of earning My income grows as I grow I deserve to be paid well I am worthy of wealth I charge fairly and confidently My work is valuable My prices reflect my expertise Selling is an act of service I believe in the transformation my product brings People want what I create I am becoming the kind of person who earns well I can be wealthy and kind I am open to receiving abundance in all forms I receive money with gratitude Money comes to me in expected and unexpected ways The more I relax, the more I receive I am a magnet for prosperity I allow myself to overflow I receive money with ease and joy Receiving doesn’t make me selfish — it makes me generous Abundance is always available to me My income is expanding every day My sales strategy is working I’m building a profitable business Every offer I create is valuable My content leads to conversions I sell with ease and integrity My brand is financially successful I know what to do to generate sales My marketing is making money I welcome sales every day My business is a powerful income stream I respect my money I track my finances with love, not fear Paying attention to money empowers me My bank account feels safe and supportive I’m becoming more confident with every decision I spend intentionally I save joyfully I am learning to grow my income I enjoy checking in with my finances Money and I are on good terms Abundance is my natural state I am allowed to grow I can earn more and work with ease I don’t need to hustle for worthiness I am expanding into new levels of success I receive more than I spend I overflow so others can benefit too My income supports the life I want I believe in overflow There is always more where that came from I don’t shrink my prices to feel safe I no longer speak badly about money I release fear around money I release shame around my pricing I no longer avoid looking at my numbers I can handle financial responsibility I can rewire my beliefs at any age I am not behind I grow at my own pace My mindset shapes my money reality I am building wealth every day I set big goals and achieve them I love knowing where I’m headed I am creating my dream life I trust that it’s all working I take action like someone who earns well I’m becoming financially free I am building generational wealth My goals are valid Money supports my dreams It is safe for me to have money I can trust myself with wealth Money creates safety and choice I can grow at a pace that feels good I do not have to struggle to succeed I am calm when I talk about money I trust that money is always finding its way to me I feel grounded in my financial decisions My nervous system can handle success I get to earn in a way that feels good What I focus on grows My thoughts create my financial reality I feel wealthy before I see the results I take action from a place of belief I follow the nudges that lead to income I expect money to come with ease My energy attracts aligned income I dream big and take small steps daily I see proof of abundance all around me I already have everything I need to succeed Let me know how you get on!  My email is [email protected] & my insta is @elizabethstilesuk    This podcast is sponsored by Tide Banking Get £50 cashback when you open a business account with Tide and spend £100 on your new card. T&C's apply. Sign up link: https://glnk.io/91954/elizabeth37r Promo Code: FASHION
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  • The Inbox Series – 008 Real Stories from Fashion Founders - The Magnetic Transformation
    If you’ve ever wondered what actually changes when someone joins a programme like Magnetic, this one’s for you. This episode isn’t about features or bonuses. It’s a BTS look at the quiet shifts that turn overthinking into action and second-guessing into confidence.  I’m sharing real stories from past & current Magnetic members who came in feeling overwhelmed or unsure and left with clarity, momentum and in many cases... their best months in business to date! From new websites and viral reels to feeling proud of showing up, these stories remind me why I screenshot everything. In This Episode: ✨ The founder who was stuck in circles and finally found her North Star ✨ How a quieter founder went from hesitant to having her best launch yet ✨ Why one mum finally got consistent with emails after years of putting it off ✨ The confidence shifts that changed how these women showed up ✨ What happens when strategy meets soul (and structure)   Want to Create Your Own Story? If this episode hit home and you’re ready for your own shift, click here to join the waitlist and be the first to know when doors reopen for Magnetic enrolment!   Special thanks to everyone who shared their story!  You can find their links here: https://www.instagram.com/gallivanterscc/ https://www.instagram.com/annafiggins/ https://www.instagram.com/senja.bymaddie/ https://www.instagram.com/ellagriffee_studio/ https://www.instagram.com/single.swan/ https://www.instagram.com/ourjournyuk/ https://www.instagram.com/caroline.dickinson_/   This podcast is sponsored by Tide BankingGet £50 cashback when you open a business account with Tide and spend £100 on your new card. T&C's apply. Sign up link: https://glnk.io/91954/elizabeth37r Promo Code: FASHION
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About The Fashion Brand Clinic Podcast

After 15 years in the fashion industry, I'm now a fashion brand consultant working 1:1 with new & innovative clothing brands. My focus with The Fashion Brand Clinic Podcast is to open up the conversation & highlight the many roles within the fashion industry & also educate emerging fashion brands with industry information they can't find online.
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