Unlocking Social Media Success: Mastering the 30-Day Challenge for DJs
In this episode of The Mobile DJ Mastery Podcast, DJ 2FOUR7 dives deep into the 30-Day Challenge, a social media posting initiative designed to boost engagement and visibility for DJs. He celebrates the participants who are already seeing positive changes in their online presence and offers valuable insights for those considering or currently undertaking the challenge. DJ2FOUR7 emphasises the importance of consistency, experimentation with different types of content, and analysing performance metrics to refine strategies. KEY TAKEAWAYS 30-Day Challenge Overview: The 30-Day Challenge is a social media posting initiative where participants post a reel every day for 30 days, primarily on platforms like Instagram and TikTok. Content Types: Various content styles can be utilised during the challenge, including talking head videos, voiceovers, edits, and repurposed content. Experimenting with these formats can help identify what resonates best with the audience. Timing and Analytics: Experimenting with different posting times is crucial. Analysing engagement metrics such as views, likes, comments, and saves can provide insights into what content performs best and when to post for maximum reach. Engagement Metrics: It's important to focus on engagement metrics beyond just views. Comments and saves are strong indicators of audience interest and can guide future content creation. Learning from Performance: After completing the challenge, participants should analyse their performance data to identify trends and successful content types. This analysis will help refine their social media strategy moving forward, ensuring they focus on content that drives engagement and potential bookings. BEST MOMENTS "The 30 Day Challenge is a social media posting challenge... you're posting a reel a day. We're not doing stories. We are just doing reels." "If you haven't got an app that can do it, you don't need any external apps. You can use the app in platform... it will work across all socials." "When things don't do well, guys, remember this: when things don't do well, don't archive, don't delete. If something doesn't do well, just leave it there and move on." "If you can get 1,000 people to watch my videos every day, that is a great success. If I can do that again tomorrow and tomorrow and the next day, guess what keeps happening, guys? Not the thousand, not the hundred, that ten." "If you've got a thousand people that have seen one of your videos and it's about your business, that's amazing. That means hopefully a hundred of those thousand should be some kind of interest." OUR SOCIAL LINKS https://dj2four7.com/ https://www.instagram.com/dj2four7/ https://www.instagram.com/mobiledjmastery/ https://www.tiktok.com/@2four7dj HOST BIO With over 20 years in the entertainment industry, DJ 2FOUR7 brings a wealth of experience to this podcast. From DJing in bars, clubs, and festivals to hosting nightclub events and promoting large-scale festivals, DJ 2FOUR7 has done it all. As one of the first urban promoters to launch an international independent festival in Malta, he also built and managed his own distribution and marketing business. During the lockdown, DJ 2FOUR7 created a groundbreaking pop-up DJ concept that achieved massive online success. Today, he leads a thriving entertainment business specialising in weddings and corporate events. Combining innovation, passion, and humour, DJ 2FOUR7 is the ideal guide to help aspiring DJs elevate their careers.
UK