There is an inbuilt dissatisfaction that drives most entrepreneurs. But does this inhibit a critical element of celebration and reflection? We ask Tabi Jackson Gee founder of Them Outdoors how she feels one year after launch.
Welcome to Up With The Lark And, a podcast for creative entrepreneurs hosted by me, Calandre Orton.
Entrepreneurs are driven. They want to do better, push things on, develop, learn, explore the next material or the next nation, they want to know their audience better and offer them more. But does this inhibit a critical element of celebration and reflection? Does the drive it takes to run a business reduce fulfilment or satisfaction of the experience, the process, the adventure? Life’s moments of celebration are far more closely observed. The wedding industry and children’s birthday parties show us this in bright technicolour. But what about in business. How can we celebrate? How can we review, critique, evolve but also pat ourselves on the back along the way? The first year, the first hire, the first VAT return, the first big turnover number, the first time you are able to pay yourself properly.
Tabi Jackson Gee is a gardening polymath. She is a garden designer, writer and now founder of Them Outdoors, An online gallery of garden furniture, bringing together a carefully selected group of creatives working in an exciting variety of crafts and materials. And it is Them Outdoors that we will explore today. Recently celebrating its first birthday, it struck me as a wonderful opportunity to consider that balance of critique and celebration, striving and satisfaction. We will hear about the idea, getting it to launch, the blend of different disciplines and what the second year might hold.
Them Outdoors
Craft Week at The Garden Museum