The Physio Matters Podcast

In this episode of Chewing It Over, host Jack Chew speaks with Carolyn Kent, founder and director of the Women’s Football Hub, about the history, culture, health, and future of women’s football. Kent explains that her passion is rooted both in a love for the game and in a desire to address historical injustices, particularly the 1921 ban on women’s football that continues to shape attitudes today. Drawing on her background as a former player, physiotherapist, academic, and practitioner within elite football, she describes how the sport shaped her career while also exposing persistent barriers faced by women.

Kent outlines the vision behind the Women’s Football Hub: a deliberately broad, multidisciplinary platform that combines sport science, health, sociology, business, and lived experience. Rather than focusing narrowly on injuries or feminism alone, the Hub aims to engage women who are “football curious” and to close widespread knowledge gaps, particularly around female health. She emphasises the importance of teamwork and diverse perspectives in building the Hub, noting that its success depends on contributors who often remain behind the scenes.

The conversation also explores key differences between men’s and women’s football, including fan culture, safety, marketing strategies, and media narratives. Kent argues that women’s football should not simply replicate the men’s model, but instead develop approaches that reflect its unique audiences and values. She also addresses misconceptions around injuries, highlighting that while ACL injuries receive disproportionate attention, hamstring and MCL injuries are more common, and that inadequate training environments play a major role.

Ultimately, Kent frames women’s football as a powerful social, public health, and cultural intervention. Looking ahead, she hopes to reduce participation barriers, encourage more women to play for enjoyment, and shift the conversation from education alone toward implementation and meaningful behaviour change.

Jack Chew talks all about measurement tech for the clinical space with Athan who is CEO of our partners Kinvent! He is an interesting charecter with a background in sport and engineering which led him to develop MSK specific measurement equipment!
Get all your equipment for measuring here: http://landing.kinvent.com/partner-physiomatters

Physio Matters and Physiquipe have joined forces in a partnership to enable access to best in class clinical education AND clinical technology. The collaborative aim to improve rehabilitation standards for better patient outcomes across the MSK landscape is intentionally challenging and lofty. It also aligns perfectly with both Physiquipe and Physio Matters respective aims helping to elevate both simultaneously!
Interested in Diagnostic Ultrasound and/or shockwave for your clinic? Go to this link and if you get a machine then you will unlock 3 years of Physio Matters Premium Membership at no extra cost!
https://content.physiquipe.com/physiomatters

In this mini episode of You Matter, Joanne and I discuss the power of setting agreements with your patient, not just at the beginning of an episode of treatment but at every session, and even within a session. Rather than wondering, "Is this right? Are they happy? Am I doing a good job? " You get an answer in real time. Your patient gets seen and heard, and you are relieved from the pain of wondering. There are surprising benefits for both of you.Coaching Unpeeled: https://www.tickettailor.com/events/mehab/1737501Future Dates: https://tinyurl.com/4f5nh8fm

In this episode of Physio Matters, Jack Chew and Rob Bevan dive deep into how they use Cliniko to streamline and grow their clinics. Drawing on Jack’s experience running a smaller practice and Rob’s decade of managing a larger MDT clinic, they share practical insights into online bookings, patient communication, diary management, and notes systems.
They unpack why Cliniko consistently delivers higher conversion rates for online bookings, how tailored reminders and confirmations reduce admin and no-shows, and why small tweaks in setup can transform patient experience.
The discussion also explores clever ways to categorize services, manage next-available appointments, and integrate automations to free up time while keeping a human touch.
Whether you’re just getting started with Cliniko or want to optimize how your practice uses it, this episode offers actionable tips, real-world examples, and lessons learned from years of trial, error, and success in MSK practice management.
90 day free trial: cliniko.com/physio-matters