PodcastsBusinessAI Explored

AI Explored

Michael Stelzner, Social Media Examiner—AI marketing
AI Explored
Latest episode

119 episodes

  • AI Explored

    Applying AI to Marketing and Business: Lessons From the Trenches

    12/06/2026 | 42 mins.
    What happens when a media company goes all-in on AI for 2.5 years? In this special episode, Michael Stelzner and Ali Kelly, Director of Memberships at Social Media Examiner, pull back the curtain on how their team actually uses AI every day — the wins, the mistakes, and the lessons they've learned along the way. You'll discover how they use AI to curate daily news for marketers, how AI helped reposition an entire product's messaging based on customer data, and how a 60-minute live training gets turned into a full resource kit using AI-powered workflows. Whether you're just getting started or deep into your own AI journey, this episode is packed with real-world examples you can apply to your marketing and business.

    Guest: Ali Kelly | Check out the AI Business Society at SocialMediaExaminer.com/aisociety

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    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
  • AI Explored

    Getting Started with Codex by OpenAI: The Future of Business

    09/06/2026 | 51 mins.
    Wondering how to set Open AI’s Codex up and connect it to your tech stack? I interview Karl Yeh to discover how to use Codex to automate business workflows, no coding background required.
    What OpenAI’s Codex Is and Isn’t
    How to Download and Deploy OpenAI Codex
    What You Need to Know About Security and OpenAI Codex
    How to Use Skills and Plugins to Let Codex Execute Recurring Business Processes
    How to Use Goals, Automations, and Heartbeats to Run Recurring Business Processes on a Schedule
    OpenAI Codex In Action: A Real World Example

    Guest: Karl Yeh | Show Notes: socialmediaexaminer.com/a109

    Review our show on Apple Podcasts
    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
  • AI Explored

    AI for Better Ad Creative: 3 Steps to Better Results

    02/06/2026 | 45 mins.
    Struggling to combat ad fatigue without burning out your design team? I interview Fraser Cottrell to discover a three-step system for using AI to produce high-quality image and video ad creative at scale.
    Build Your Brand Knowledge Base With Deep Research
    Train a Claude Project on Your Brand
    Generate Ad Copy With Claude
    Brainstorm and Generate Ad Images and Prompts With Claude
    Generate Ad Images With Nano Banana in Gemini
    Generate Video Ad Script Drafts With Claude

    Guest: Fraser Cottrell | Show Notes: socialmediaexaminer.com/a108

    Review our show on Apple Podcasts
    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
  • AI Explored

    The Outlier Video Method: Using AI to Study What Works and Create Your Own

    26/05/2026 | 46 mins.
    Want to use AI to scale video content research and production? I interview Sandy Lee to discover how to use Claude Code to create an AI system that will produce videos that attract your ideal audience.
    Developing Your Ideal Customer Profile & Content Pillars With AI
    Researching YouTube Content With AI
    Analyzing the Outlier Video With AI
    Crafting Your Hook and Scripting a New Video in Your Voice With AI

    Guest: Sandy Lee | Show Notes: socialmediaexaminer.com/a107

    Review our show on Apple Podcasts
    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
  • AI Explored

    Building Portable AI Workflows That You Can Take Anywhere

    19/05/2026 | 47 mins.
    Is your entire AI workflow built around one platform? I interview Nicole Leffer to discover how to build AI workflows that aren't tied to any single platform.
    Why Portable AI Workflows Matter
    How to Create AI Workflow Portability With Skills
    How to Create AI Workflow Portability With External Storage
    How to Create AI Workflow Portability With Excel

    Guest: Nicole Leffer | Show Notes: socialmediaexaminer.com/a106

    Review our show on Apple Podcasts
    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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About AI Explored
This is the podcast for marketers, creators, and business owners who want to know how to use AI. Join Social Media Examiner’s founder Michael Stelzner as he helps you discover practical and actionable ways to put AI to work.Show notes at Socialmediaexaminer.com/aipod
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