A podcast for fundraisers who want ideas, examples and inspiration to help you raise more money for your charity or non-profit.
Rob is an author and award-winn...
173. High performance culture, with Charlotte Matier
High performance culture is invaluable for charities seeking to make a bigger difference. What can we do to encourage an approach to fundraising that strengthens relationships and increases fundraising income?The High Value and Legacies fundraising department at Alzheimer’s Society has achieved impressive growth over the last 5 years. Rob talks to Charlotte Matier, Associate Director at the department to hear about the culture, processes and priorities that have helped achieve these results. In particular, she shares the three pillars they use to guide decision-making and ways of working.Using examples, Charlotte shares how her team strive to build firm foundations upon which successful fundraising can take place; to create exceptional experiences; and to maximise value for both supporters and the charity.We’d love to know what you think about these ideas! Thank you for sharing the episode, so it can help as many charities as possible. Charlotte and Rob are both on LinkedIn.
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172. What do Great Fundraising Organisations do? with Alan Clayton
What do Great Fundraising Organisations do, that is different to the rest? Relatively few charities and non-profits achieve impressive, sustained growth over several years. But a few do. And as a result, they are able to make a much bigger difference for the communities they serve.For more than ten years, Alan Clayton has carried out detailed research into what makes the difference. In this episode he and Rob discuss the valuable distinctions he has discovered. And Alan brings these ideas to life with lots of recent examples and he offers guidance for other charities determined to grow long-term fundraising income, with less stress.We’d love to know what you think about these ideas! Thank you for sharing the episode, so it can help as many charities as possible. Alan and Rob are both on LinkedIn.
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171. Growing existing partnerships and winning new ones, with Charlie Richardson
Growing existing partnerships and winning new ones – these are the two main ways to increase corporate fundraising income for a charity. But they are easier said than done. Since joining her charity in a newly created role focused on corporate partnerships, Charlie (Charlotte) Richardson has grown partnerships income in both ways. In this interview she shares the techniques she learned on the Corporate Partnerships Mastery programme that she’s used to deepen relationships and add value with her charities’ partners – this has led to an increase in income of £100,000 in the last year with one partner – as well as how she’s found and built brand new partnerships – one worth £50,000 - from scratch.We’d love to know what you think about these ideas! Thank you for sharing the episode, so it helps as many charities as possible. Charlie and Rob are both on LinkedIn.
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170. Think and grow rich results! with Jhumar Johnson
Thinking (more) is a powerful way to grow results. Of course, in our busy and ever more distracted world, it’s not always easy to find time to think. That said, we’ve noticed that fundraisers who are very effective and also resilient, usually find a way to deliberately build thinking time into their week.If this idea appeals, but you often struggle to do it in practice, this episode is for you. Jhumar Johnson is Chief of Staff to the Vice Chancellor at the Open University. Her demanding role includes that of Development Director, so she has a lot to get done. Five years ago, a mentor showed her the power of ‘think time’, and she’s found it a hugely valuable habit ever since. In the interview Jhumar explains why she finds it so helpful. She also shares practical tips for how other fundraisers and leaders can build more thinking time into their work. We’d love to know what you think about these ideas! Jhumar and Rob are both on LinkedIn.
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169. The Fab Four! More Inspiring Listens, with Rob Woods and Ben Swart
Looking for ideas or fundraising inspiration? Look no further than this special highlights episode.Rob is again joined by Bright Spot colleague and fellow fundraising trainer Ben Swart to talk about four episodes that proved especially popular and inspired us in 2024. Our discussion of fundraising strategies, tips and examples includes: how to take advantage of the opportunities and resources already available to you (many of them are currently hidden); how to smash silos and help your whole charity pull together towards the common goal; a fabulous stewardship technique that helped one small cancer charity achieve its most successful year for corporate fundraising ever; how to use LinkedIn differently, and become a magnet attracts funders to reach out to you instead of the other way around.If you’d like to get in touch or share this episode with other charities, thank you! You can find us both on Linked In.
A podcast for fundraisers who want ideas, examples and inspiration to help you raise more money for your charity or non-profit.
Rob is an author and award-winning fundraising trainer. Each week he and his guests share examples of successful fundraising, as well as lots of practical tips to help you apply these techniques in your own job.
UK