'Young Sainsbury is a cheeky little sausage with the most wonderful eye for detail. His furniture is extraordinary', says his client Sir Rod Stewart.
Meeting in Guy Goodfellow's Chelsea atelier, this week Carole Annett sits down with the design world's best-kept secret: Jonathan Sainsbury. Founded in 1918, his eponymous family-run business has a reputation for creating some of the finest furniture in the world, often (though, as he stresses, not always) inspired by classical interiors of the 18th- and 19th-centuries. The key to his success? Quality. As he tells Carole: 'I only trade off my quality. I don't trade off price. I don't trade off being the quickest in the world. I don't trade off any of that. I only trade off people saying "If you want the best job then go and see Jonny and he'll sort it out for you".'