SULT: The viral recipe and how you can make a brand BLOW UP in 2025 💦
Henry, the man behind the viral hydration brand SULT, spills his secret to launching a successful brand in 2025. From working a 9-5 to running his own brand, if you are in need of some motivation you’ve come to the right place. • The viral marketing strategy that put SULT on the map• A live taste test: is it actually worth the hype?• Tips & tricks for making your brand go viral• Why posting content is the new Bitcoin• The cost of online visibility when it comes to relationships & privacyBONUS: For the first time ever, our guest flips the script - Henry asks Isobel some unplanned, personal questions… Whether you’re building a brand, chasing inspiration, or just a fan of SULT, this episode is packed with insights. Grab your notebook, buckle up, and enjoy! Hosted on Acast. See acast.com/privacy for more information.
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Inside M&S 👀 Trying viral food & designing food for a living??
Brandon, known as the King of M&S on TikTok 👑, works in food development for the UK’s favourite supermarket - yes, designing food is a real job!In this episode we dive into:• What food development actually is (and how to break into the industry)• How building a personal brand can open doors, even in a corporate role• What it’s really like behind the scenes at M&S• Our go-to M&S products • PLUS we taste-test some of the most viral ones (with plenty of laughs and a bit of mess along the way)Whether you’re an M&S superfan or curious about a career in food, this episode is packed with insights and fun - buckle up and enjoy! Hosted on Acast. See acast.com/privacy for more information.
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Odd Muse: The Real Story Behind Aimee Smale’s £28M Fashion Empire
From working at ASOS, to running the UK’s fastest growing fashion brand - this is the truth behind how Aimee really did it. Friends from the start, Aimee and Isobel reflect on the highs and lows of Oddmuse. In this episode, Aimee and I chat about:• How Isobel and Aimee first crossed paths - with Selling Sunset stars and an unforgettable trip to LA• The Odd Muse TikTok strategy that sent the brand viral (and how Isobel helped make it happen)• Handling hate and the tough side of being a founder-led brand• Deciding, not defining, what success really means• Sustainability in fashion (yep, we went there)• Aimee’s must-have beauty favourites and a peek inside her handbagWhether you’re dreaming of owning a fashion brand, love fashion or an entrepreneur - buckle up and enjoy this one! Hosted on Acast. See acast.com/privacy for more information.
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46:35
Odd Muse: The Real Story Behind Aimee Smale’s £28M Fashion Empire
From working at ASOS, to running the UK’s fastest growing fashion brand - this is the truth behind how Aimee really did it. Friends from the start, Aimee and Isobel reflect on the highs and lows of Oddmuse. In this episode, Aimee and I chat about:• How Isobel and Aimee first crossed paths - with Selling Sunset stars and an unforgettable trip to LA• The Odd Muse TikTok strategy that sent the brand viral (and how Isobel helped make it happen)• Handling hate and the tough side of being a founder-led brand• Deciding, not defining, what success really means• Sustainability in fashion (yep, we went there)• Aimee’s must-have beauty favourites and a peek inside her handbagWhether you’re dreaming of owning a fashion brand, love fashion or an entrepreneur - buckle up and enjoy this one! Hosted on Acast. See acast.com/privacy for more information.
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46:54
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46:54
£50,000 for a TikTok? 💸 Spilling the Tea with My Accountant (and All the Mistakes I’ve Made So Far…)
From having just £6 in my bank account because I didn’t understand tax to making £? in a single week - this episode is a wild ride. I’ve got my accountant, Kyle, in the drivers seat and we’re getting real about the behind-the-scenes of money, mistakes, and making it work.In this episode, Kyle and I chat about:• All the mistakes I’ve made as a young business owner - including the time my company almost got struck off • The jaw-dropping numbers Kyle’s seen influencers earn (and yes, I share some of mine too)• Accounting 101 - tax basics, top tips, and the stuff no one tells you when you start a business• How you can get into accounting without going to uniWhether you’re an influencer, entrepreneur, or just curious about the financial side of content creation - buckle up and enjoy this one! Hosted on Acast. See acast.com/privacy for more information.
New episodes every Sunday.Buckle up as each guest takes the wheel and shares the real story behind their journey - how they got to where they are today, the careers you didn't know existed, and the highs and lows along the way.From the most talked about-about names on social media to behind-the-scenes movers and shakers, this isn't your typical influencer gossip podcast. It's where insights meet entertainment - with a little drama sprinkled in.Filmed in my famous Ford KA, for now... (save the pennies & the Porsche will buy itself)Produced by UPL Studioshttps://instagram.com/uplstudios Hosted on Acast. See acast.com/privacy for more information.
UK