PodcastsBusinessThe Rest Is PR

The Rest Is PR

Jacki Vause & Lyle Fulton
The Rest Is PR
Latest episode

186 episodes

  • The Rest Is PR

    The Rest Is...The Vanity Fair Hit Piece

    22/12/2025 | 33 mins.

    This week on The Rest Is PR, the spotlight turns to Washington, media power, and the risks of believing your own access.In this episode:• Susie Wiles’ high-profile Vanity Fair profile, based on 11 on-the-record interviews with journalist Chris Whipple• Why Wiles branded the piece a 'disingenuously framed hit piece' on Trump and his staff• Whipple’s defence of the reporting and his public praise of Wiles• The PR miscalculation behind expecting favourable coverage from pieces like this one in Vanity Fair• How a close relationship between source and reporter can be both a positive and a negative from a PR perspective• Wiles' comments on the likes of JD Vance, Elon Musk and Pam Bondi• Lessons for political operators on message discipline, media realism, and managing elite accessFor more expert PR insight, subscribe and join us every week on The Rest Is PR.0:00 Susie Wiles & Vanity Fair3:08 Was This A Fair Interview?8:18 Was Wiles’ Response Surprising?11:23 What Would Wiles Have Said To Her Team?15:21 How CEOs Communicate With Journalists 21:19 Internal vs. External Communications22:35 The Vanity Fair ‘Junkyard Dogs’ Photographs30:50 Key Takeaways31:47 Your Comments------------------------------------------------------------------------------------------------------------------------✅ Subscribe: @TheRestIsPR------------------------------------------------------------------------------------------------------------------------🎙️ Listen: https://shows.acast.com/the-rest-is-pr------------------------------------------------------------------------------------------------------------------------📱 Follow Us:Instagram: / @therestisprTikTok: / @therestisprLinkedIn: / www.linkedin.com/company/the-rest-is-pr/Reddit: / u/TheRestIsPRSubstack: / https://substack.com/@therestispr ------------------------------------------------------------------------------------------------------------------------#TheRestIsPR #PublicRelations #PoliticalPR #MediaStrategy #VanityFair #SusieWiles #TrumpAdministration #ReputationManagement #CrisisComms #PRAnalysis #PowerAndPerception #MediaLiteracy #CommunicationsStrategy Hosted on Acast. See acast.com/privacy for more information.

  • The Rest Is PR

    The Rest Is...Candace Owens & Erika Kirk's Spiralling Public Feud

    18/12/2025 | 37 mins.

    This week on The Rest Is PR, Jacki and Lyle unpack one of the most emotionally charged and complex public feuds currently playing out between political commentator Candace Owens and Erika Kirk, widow of Charlie Kirk and newly appointed CEO of Turning Point USA.Owens, once a close friend of Charlie Kirk, continues to question whether the full truth has been told surrounding his assassination. Erika Kirk has responded publicly, urging Owens to stop amplifying what she describes as damaging conspiracy theories. Jacki and Lyle explore how both women represent equally fascinating approaches to communication, consistency, and credibility in moments of crisis.The pair analyse Erika Kirk’s recent statement confirming she would meet Owens privately, with Jacki admitting surprise given how publicly the dispute has unfolded so far. Owens’ rhetoric is also analysed, including her remark referencing 'Meghan Markle syndrome,' with Jacki stressing the importance of interpreting that comment in its proper context.Jacki and Lyle also acknowledge the immense pressure Erika Kirk has faced while navigating grief in the public eye. Jacki reflects on whether stronger PR counsel may have encouraged her to step back sooner - while recognising just how difficult that is when emotions are raw and stakes are high.Since recording, both Candace Owens and Erika Kirk have issued updates following their meeting. A follow-up episode is coming soon — watch this space.For more expert PR insight, analysis, and commentary, subscribe now and join us every week on The Rest Is PR.0:00 Intro0:30 Candace Owens vs. Erika Kirk2:15 The Context Of The Feud6:05 Erika Kirk & Candace Owens’ Private Meeting7:30 Erika Kirk’s Comms Strategy10:31 Owens’ Comments On Kirk14:10 Erika Kirk’s Image17:10 Why Was It Taken Private?20:02 Why Have Turning Point Been So Defensive?22:21 Candace’s Consistency26:00 Erika’s Comms At Charlie’s Memorial32:05 Jacki’s Predictions35:49 Your Comments------------------------------------------------------------------------------------------------------------------------✅ Subscribe: @TheRestIsPR------------------------------------------------------------------------------------------------------------------------🎙️ Listen: https://shows.acast.com/the-rest-is-pr------------------------------------------------------------------------------------------------------------------------📱 Follow Us:Instagram: / @therestisprTikTok: / @therestisprLinkedIn: / www.linkedin.com/company/the-rest-is-pr/Reddit: / u/TheRestIsPRSubstack: / https://substack.com/@therestispr ------------------------------------------------------------------------------------------------------------------------#TheRestIsPR #CandaceOwens #ErikaKirk #TurningPointUSA #CrisisComms #PublicRelations #ReputationManagement #MediaStrategy #PRAnalysis #PoliticalMedia #OnlineFeuds #MessagingMatters #PRInsights #TrendingNow Hosted on Acast. See acast.com/privacy for more information.

  • The Rest Is PR

    The Rest Is...Key Takeaways: Netflix's 'Diddy' Docuseries

    15/12/2025 | 32 mins.

    Key Takeaways: Netflix's 'Diddy' DocuseriesThis week on The Rest Is PR, Jacki and Lyle turn their attention to Netflix’s Sean Combs: The Reckoning - a chilling documentary that traces how one of the most high profile figures in modern celebrity culture used PR and spin to control the narrative as allegations and crises mounted around him.The series documents Combs’ communications strategy in the lead-up to his court proceedings, where he was ultimately convicted on two counts of transportation to engage in prostitution, while being acquitted of the more serious charges of racketeering conspiracy and sex trafficking by force, fraud, or coercion. Jacki and Lyle unpack how the documentary blends previously unseen footage with material Combs had originally arranged himself — only for it to be repurposed in a documentary produced by 50 Cent (Curtis “50 Cent” Jackson III).Jacki and Lyle explore how Combs spent decades mastering the art of PR and spin, repeatedly transforming tragedy, controversy, and unproven allegations into moments that strengthened his public profile and career. But they ask the key question: what happens when the narrative control finally slips?The episode closes with a look at what may come next. Jacki suggests that, even now, a reputational recovery strategy could already be underway — raising difficult questions about accountability, influence, and whether PR can ever truly outpace the truth.For more expert PR insights, subscribe now and join us every week on The Rest Is PR.0:00 Sean Combs The Reckoning 2:30 The Sean Combs Footage5:25 What Balance Does The Documentary Strike?9:39 Combs’ Use Of Spin12:23 What Next For Sean Combs?16:41 Contractual Implications Of This Footage 19:26 The Impact Of The Documentary On Ongoing Cases21:42 Why Have People Spoken Up Now?26:40 What Next For Sean Combs?30:49 Your Comments------------------------------------------------------------------------------------------------------------------------✅ Subscribe: @TheRestIsPR------------------------------------------------------------------------------------------------------------------------🎙️ Listen: https://shows.acast.com/the-rest-is-pr------------------------------------------------------------------------------------------------------------------------📱 Follow Us:Instagram: / @therestisprTikTok: / @therestisprLinkedIn: / www.linkedin.com/company/the-rest-is-pr/Reddit: / u/TheRestIsPRSubstack: / https://substack.com/@therestispr ------------------------------------------------------------------------------------------------------------------------#TheRestIsPR #SeanCombs #PDiddy #PuffDaddy #NetflixDocumentary #TheReckoning #CelebrityPR #CrisisComms #ReputationManagement #MediaStrategy #PublicRelations #PRAnalysis #PRInsights #50Cent #EntertainmentNews #TrendingNow Hosted on Acast. See acast.com/privacy for more information.

  • The Rest Is PR

    The Rest Is...Inside Mo Salah's Bombshell Interview & Liverpool's Crisis

    09/12/2025 | 35 mins.

    Inside Mo Salah's Bombshell Interview & Liverpool's CrisisThis week on The Rest Is PR, Jacki and Lyle discuss Mo Salah's bombshell interview and the shockwaves it has sent through the football world. In the explosive interview, the Egyptian icon accused Liverpool of having 'thrown him under the bus' and took aim at manager Arne Slot.Jacki questions Salah's decision to go with both barrels during his interview with Norwegian TV in the mixed zone in the immediate aftermath of Liverpool's dramatic draw with Leeds United, with Lyle agreeing that both the timing and the content of his interview were unusual to say the least.Jacki then analyses the responsibility that comes with Salah’s seniority within the Liverpool squad, suggesting that some teammates may feel blindsided by his comments, and that his words risk undermining the unity projected by the club. She also offers expert insight into how PR teams manage a client who goes rogue, unpacking what Liverpool’s comms department will be doing behind the scenes to steady the narrative and regain control.Lyle asks the big question: can speaking through the media like this ever become a positive if handled correctly? Together, they analyse what this might mean for Salah, Slot, and Liverpool’s brand going forward.For more expert PR insights, subscribe now and join us every week on The Rest Is PR.N.B. We’re continuing to improve the quality of our videos, and we want to thank our incredible community for your patience and support while these upgrades are rolled out!0:00 What's Going On With Mo Salah & Liverpool?3:18 How Do You Deal With A Client Going Rogue?7:44 What’s Going On Behind The Scenes?13:16 Business As Usual At Liverpool?17:08 The Rumour Mill20:13 Representing Your Team23:01 Is The Salah Situation Being Amplified By Liverpool’s Bad Performance?26:25 Can You Get It Right When Using The Media?------------------------------------------------------------------------------------------------------------------------✅ Subscribe: @TheRestIsPR------------------------------------------------------------------------------------------------------------------------🎙️ Listen: https://shows.acast.com/the-rest-is-pr------------------------------------------------------------------------------------------------------------------------📱 Follow Us:Instagram: / @therestisprTikTok: / @therestisprLinkedIn: / www.linkedin.com/company/the-rest-is-pr/Reddit: / u/TheRestIsPRSubstack: / @therestispr------------------------------------------------------------------------------------------------------------------------#TheRestIsPR #MoSalah #LiverpoolFC #ArneSlot #PremierLeague #FootballPR #CrisisComms #SportsPR #MediaStrategy #MixedZone #ReputationManagement #PublicRelations #PRAnalysis #PRInsights #TrendingNow Hosted on Acast. See acast.com/privacy for more information.

  • The Rest Is PR

    The Rest Is...Dianarama - What Have We Learned?

    03/12/2025 | 25 mins.

    Dianarama - What Have We Learned?This week on The Rest Is PR, Jacki and Lyle dive into one of the most explosive media scandals in modern British history, as they unpack Dianarama: Deception, Entrapment, Cover-Up - The Betrayal of Princess Diana, the new investigative book by former BBC journalist and filmmaker Andy Webb.The book revisits the infamous 1995 Panorama interview between Princess Diana and Martin Bashir, revealing fresh claims of institutional failure and a decades-long attempt to bury the truth.Jacki shares a powerful excerpt from the book, highlighting the BBC press office’s role in allowing the deception to continue once they learned how Bashir had secured the interview.Lyle raises the central question - how was there no internal investigation into the press office’s handling of the scandal? And why, nearly 30 years on, has Martin Bashir still faced no meaningful consequences for one of the most damaging ethical breaches in journalism?Together, Jacki and Lyle explore what we can learn from Dianarama about accountability, transparency, and the long-term consequences of hiding the truth.For more expert PR insights, subscribe now and join us every week on The Rest Is PR.N.B Here at The Rest Is PR, we remain committed to ensuring the quality of our content is as consistently high as possible. We are hard at work making improvements to the quality of our videos, and we would like to thank our brilliant community for your patience while these improvements are made!0:00 Intro0:32 Dianarama3:55 Conclusions Made By The Book5:26 Press Office Mistruths7:51 The Truth Will Out9:22 An Excerpt From Dianarama12:40 The Role Of The Press Office15:17 What Lessons Can They Learn?23:16 The Importance Of The Rest Is PR24:08 Your Comments------------------------------------------------------------------------------------------------------------------------✅ Subscribe: @TheRestIsPR------------------------------------------------------------------------------------------------------------------------🎙️ Listen: https://shows.acast.com/the-rest-is-pr------------------------------------------------------------------------------------------------------------------------📱 Follow Us:Instagram: / @therestisprTikTok: / @therestisprLinkedIn: / www.linkedin.com/company/the-rest-is-pr/Reddit: / u/TheRestIsPR------------------------------------------------------------------------------------------------------------------------#TheRestIsPR #PrincessDiana #Dianarama #AndyWebb #MartinBashir #PanoramaInterview #BBC #MediaScandal #PRStrategy #CrisisComms #ReputationManagement #PressOffice #PublicRelations #MediaEthics #InstitutionalAccountability #TheRestIsPRPodcast #TrendingNow Hosted on Acast. See acast.com/privacy for more information.

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About The Rest Is PR

The Rest is PR is an unfiltered journey into the world of modern communications where pop culture meets PR and nothing is off the record.​From celebrity crises to brand blunders, media spin to viral moments. The Rest Is PR breaks it all down with insight, humour, and a dash of chaos. Packed with expert advice, brilliant anecdotes, and unfiltered opinions, this is the podcast that proves when it comes to comms, the rest really is PR.​Driven by curiosity and grounded in decades of PR and media experience, The Rest Is PR helps listeners decode the power of public relations and why it’s so much more than just spin.Hosted by Jacki Vause & Lyle Fulton Hosted on Acast. See acast.com/privacy for more information.
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