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Technically Creative by KoobrikLabs

Orlando Wood
Technically Creative by KoobrikLabs
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  • Why Disney vs. MidJourney Could Rewrite Hollywood’s IP Playbook
    In this episode of Technically Creative, Orlando Wood sits down with Rob Rosenberg, partner at Moses Singer and managing director of MS Strategic Solutions. With a career spanning advertising, entertainment, and more than two decades at Showtime, including most recently as EVP and General Counsel, Rosenberg brings a rare perspective to the frontlines of law, media, and digital transformation. From the rise of streaming to today’s battles over copyright, AI, and deepfakes, Rosenberg has been at the intersection of every major entertainment shift. He now shares his insights in The Technotainment Scorecard, a weekly Substack where he unpacks the industry’s thorniest questions. In this conversation, Rosenberg explains why “asking for forgiveness, not permission” won’t work in the age of generative AI, how Disney’s lawsuit against MidJourney could reset legal precedent, and what kinds of deals studios should be striking right now to protect their crown jewels of IP. He also warns of the risks: from deepfake abuse to AI models threatening job pipelines, and explores whether a federal “compulsory licensing” law might be the only way forward. Orlando and Rob uncover: Why copyright law must serve both protection and inspirationHow the Disney v. MidJourney case could redefine fair useWhy deepfakes represent the next major legal battlefrontHow studios can strike smart AI licensing deals without repeating the Netflix mistakeWhat new contract clauses and union provisions mean for actors and creatorsThe hidden opportunities in cable spinoffs and the coming return of bundles
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    54:36
  • Cracking the LinkedIn Algorithm: Alicia Teltz on Building a Six-Figure Funnel in Public
    In this episode of Technically Creative, Orlando talks with Alicia Teltz, the former LinkedIn strategist who left her corporate role, built a personal brand from scratch, and turned her audience into a business. With over 20,000 followers, a thriving WhatsApp community, and a growing list of paid clients, Alicia breaks down what actually works on LinkedIn in 2025. Alicia shares the real story behind the algorithm, explains why LinkedIn prioritizes recent content and real people, and walks us through her now-famous “20-20-20” method. From live product testing in her DMs to monetizing content with no newsletter, Alicia gives a rare look at how to build a creator-led funnel that doesn’t rely on virality. She also explains why AI-generated content is hurting your brand, what most creators are doing wrong, and how to think like a strategist instead of an influencer. This episode is a crash course in building a business on LinkedIn that actually works.
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    54:23
  • The Future of Advertising Production: Sergio Lopez on AI, Scale, and Creativity at Omnicom
     In this episode of Technically Creative, Orlando sits down with Sergio Lopez, CEO of Omnicom Productions, to explore how one of the world’s largest advertising networks is rethinking production for the future. With over 76 production units unified under a single global structure, Sergio shares how Omnicom is building a scalable model that balances efficiency, brand consistency, and creative excellence. From consolidating fragmented supply chains to embracing data-driven modular content, Lopez explains why production is the new creative frontier. The conversation unpacks: Why production has a seat at the strategy table in a fragmented media landscapeHow Omnicom uses AI, automation, and data to scale personalization without losing creativityThe balance between efficiency and creative freedom when working with global brandsWhy Lopez believes agencies need both creatives and creators to thrive in the futureLessons learned from failure, and why “failing fast” is critical in today’s industry Whether you’re a marketer, creative, or brand leader, this episode is a masterclass in navigating the complexity of modern advertising — and what the next decade of production will look like.
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  • Infinite Content: Doug Shapiro on Media in the Age of Disruption
    In this episode of Technically Creative, Orlando Wood sits down with Doug Shapiro — former Wall Street analyst, Time Warner strategist, author of the upcoming book Infinite Content, and one of the most respected media futurists in the business. With more than three decades studying disruption across Wall Street, Hollywood, and Silicon Valley, Doug unpacks the tectonic shifts reshaping entertainment today: from the fall of cable bundles and Hollywood studios to the rise of the creator economy, YouTube, and generative AI. Doug reveals why media’s old playbook no longer works, and why the future won’t just be about making movies cheaper with AI, but about inventing entirely new forms of storytelling.  He also breaks down: How digitization and the internet dismantled distribution monopoliesWhy YouTube now dwarfs Hollywood by 20,000x in hours producedThe difference between “creatives” and “creators” — and why bargaining power has shiftedHow Netflix followed Clay Christensen’s disruption curve — and why YouTube + GenAI are the next waveWhy legacy media’s last weapon may be trust in a world drowning in contentThe lessons he learned from his biggest failures — including betting on Adelphia before its infamous collapse Whether you’re a studio executive, a creator, or simply someone trying to understand why Hollywood feels broken, Doug offers a clear-eyed map of where media is headed — and why the next golden age might not come from Los Angeles at all Technically Creative by KoobrikLabs explores how technology and creativity collide to shape the future of entertainment.
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    49:40
  • Bryn Mooser: Moonvalley, Asteria, and the Art of Ethical AI
    In this episode of Technically Creative, Orlando Wood sits down with Bryn Mooser — Oscar-nominated documentary filmmaker, co-founder of Asteria, and partner at Moon Valley — to discuss the creation of the world’s first commercially safe, fully licensed AI model built specifically for filmmakers. From his early days making documentaries on Canon 5Ds with maxed-out credit cards to developing Moon Valley’s groundbreaking “clean” AI visual intelligence model, Bryn has always been driven by a single goal: breaking down the walls that keep new voices out of Hollywood. We talk about how AI is transforming the film industry — from animation and VFX workflows to pre-visualization and custom models for individual projects — while still keeping artists at the center. Bryn explains why copyright compliance is the real battleground for AI in Hollywood, and how his team engineered a model that could pass studio legal tests without sacrificing creative power. Bryn also shares: How a single piece of camera tech democratized documentary filmmakingWhy Moon Valley’s “clean” AI model is a legal and creative breakthroughHow real-time rendering is rewriting film production timelinesWhy small, agile teams could lead the next cinematic revolutionThe risks of AI-generated “slop” — and how to fight itLessons from Hollywood’s past tech disruptions, from sound to streaming
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About Technically Creative by KoobrikLabs

Technically Creative by KoobrikLabs explores how technology and AI are transforming the creative industries. In a world where creativity and technology increasingly intersect, artists, designers, and storytellers need to embrace new tools to streamline workflows, eliminate inefficiencies, and unlock their full potential. How can AI enhance the creative process without replacing the human touch? What emerging technologies are reshaping content production? How can creative teams stay ahead in a tech-driven landscape? These are the questions that our host, Orlando Wood, seeks to answer on this show. In each episode, we sit down with leaders from media, entertainment, publishing, advertising, and beyond to uncover how they’re leveraging technology to elevate creativity and solve industry-specific challenges. You can learn more about Koobrik Labs at KoobrikLabs - KoobrikLabs 045657
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