What’s the worst thing that can happen to a small business? Being overlooked. Seriously! No matter how brilliant you and your business are, if you can’t persuad...
S2 EP6: Marketing not working? Do this! In partnership with Adobe Express
In today's episode, which is brought to you in partnership with Adobe Express, I give you some easy to implement tips that will show you how to streamline your marketing so that you can spend less time, yet make more sales. I discuss why consistency is so important as well as how to effectively engage with your audience through social media. I cover how to audit your online presence, create a baseline of content, and leverage my favourite tool, Adobe Express, for efficient content creation. Listen in for these and more simple tips to help you market your business in ways that will create impact in 2025.Adventures in MarketingHave you got your ticket for Scotland's most exciting business and marketing event, Adventures in Marketing yet? If not - don't hang about! They are literally flying out of the door. Head over to adventuresinmarketing.uk to snap up one of the final remaining tickets.Enjoying the podcast? Here's what to do next:Join me, for free, any and every week at Marketing Mondays, where we make real progress in an hour, one Monday at a time. Once you subscribe you will be sent a link to my comprehensive marketing spreadsheet. It's exactly what I'm using to map out my best year yet!Looking for incredible support, community and guidance to supercharge your business in 2025? My mastermind The Charge will be opening again soon. And there will be INCREDIBLE joining bonuses this year, make sure you're on the waiting list to get access to those. Join that HERE.You can find more information about me HERE and the Enjoy Marketing agency HERE.Are we connected on socials yet? LinkedIn and Instagram are my favourites, come and say hi over there!
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S2 EP5: From Views to Leads: LinkedIn Video Strategy with Adam Faulkner
On today's episode I am in conversation with videographer and founder of CreativeAF Adam Faulkner who shares his journey of building a personal brand and business creating turbo-charged campaigns for brands whilst staying at home during the COVID-19 pandemic lockdowns and how he has harnessed the power of LinkedIn to drive his success. We focus on how he uses authenticity in personal branding, the power of video in building trust, storytelling, the creative process behind content creation, his creative approaches to content creation, the psychological effects of social media engagement, the different levels of video and how everyone has the capability to create video content with their phones.You can find Adam over on LinkedIn HEREHave you got your ticket for Scotland's most exciting business and marketing event, Adventures in Marketing yet? If not - don't hang about! They are literally flying out the door. Head over to adventuresinmarketing.ukEnjoying the podcast? Here's what to do next:Join me, for free, any and every week at Marketing Mondays, where we make real progress in an hour, one Monday at a time. Once you subscribe you will be sent a link to the Planuary spreadsheet I talk about in today's episode. It's exactly what I'm using to set up my best year yet!Looking for incredible support, community and guidance to supercharge your business in 2025? My mastermind The Charge will be opening again soon. And there will be INCREDIBLE joining bonuses this year, make sure you're on the waiting list to get access to those. Join that HERE.You can find more information about me HERE and the Enjoy Marketing agency HERE.Are we connected on socials yet? LinkedIn and Instagram are my favourites, come and say hi over there!
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S2 EP4: What Planuary is & why you need it for your business!
In today's episode I share my concept of Planuary and go into great detail about some of the things that I have been doing so far this month to make sure that success is inevitable in 2025.During this episode I mention Thrivecart which powers our sales and you can check it out HERE.Have you got your ticket for Scotland's most exciting business and marketing event, Adventures in Marketing yet? If not - don't hang about! They are literally flying out the door. Head over to adventuresinmarketing.ukEnjoying the podcast? Here's what to do next:Join me, for free, any and every week at Marketing Mondays, where we make real progress in an hour, one Monday at a time. Once you subscribe you will be sent a link to the Planuary spreadsheet I talk about in today's episode. It's exactly what I'm using to set up my best year yet!Looking for incredible support, community and guidance to supercharge your business in 2025? My mastermind The Charge will be opening again soon. And there will be INCREDIBLE joining bonuses this year, make sure you're on the waiting list to get access to those. Join that HERE.You can find more information about me HERE and the Enjoy Marketing agency HERE.Are we connected on socials yet? LinkedIn and Instagram are my favourites, come and say hi over there!
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S2 EP3: Marketing To Hearts with Fab Giovanetti
Fab Giovanetti is an award-winning author, entrepreneur and marketer of 15 years with a love for GIFs, band t-shirts and strong coffees.She is the CEO of Alt Marketing School, looking to make marketing more impactful, accessible, inclusive and fun.She also works as a fractional CMO for a portfolio of clients, and is a guest lecturer for organisations such as Semrush, Underpinned and Jolt.Featured in The Next Web, Business Insider, Forbes among others, she was nominated one of the 50 digital women to watch in 2024, 2023 and 2022. She was also recognised among the top 100 Marketers in 2023 by Growth Daily and one of the Top 100 Marketing Influencers Index 2023._________________________________________________________Have you got your ticket for Scotland's most exciting business and marketing event, Adventures in Marketing yet? If not - don't hang about! Head over to adventuresinmarketing.ukEnjoying the podcast? Here's what to do next:Join me, for free, any and every week at Marketing Mondays, where we make real progress in an hour, one Monday at a time. We're kicking off again on Monday 16th January with a session delving into the marketing trends you need to be aware of as a small business owner in 2025.Looking for incredible support, community and guidance to supercharge your business in 2025? My mastermind The Charge will be opening again in March. And there will be INCREDIBLE joining bonuses this year, make sure you're on the waiting list to get access to those. Join that HERE.You can find more information about me HERE and the Enjoy Marketing agency HERE.Are we connected on socials yet? LinkedIn and Instagram are my favourites, come and say hi over there!
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S2 EP2: Ask yourself these 3 questions to get fully booked in 2025
Have you asked yourself these three key questions yet? If not, there's still time. Today's episode is all about strategy and I'm helping you understand the questions to need to ask so that you can get clarity before diving into 2025. Doing this will give you the best chance of becoming fully booked this year. Let me know how you get on!Have you got your ticket for Scotland's most exciting business and marketing event, Adventures in Marketing yet? If not - don't hang about! Head over to adventuresinmarketing.ukEnjoying the podcast? Here's what to do next:Join me, for free, any and every week at Marketing Mondays, where we make real progress in an hour, one Monday at a time. We're kicking off again on Monday 16th January with a session delving into the marketing trends you need to be aware of as a small business owner in 2025.Looking for incredible support, community and guidance to supercharge your business in 2025? My mastermind The Charge will be opening again in March. And there will be INCREDIBLE joining bonuses this year, make sure you're on the waiting list to get access to those. Join that HERE.You can find more information about me HERE and the Enjoy Marketing agency HERE.Are we connected on socials yet? LinkedIn and Instagram are my favourites, come and say hi over there!
What’s the worst thing that can happen to a small business? Being overlooked. Seriously! No matter how brilliant you and your business are, if you can’t persuade people to take notice then it follows that they won’t take action and no action leads to no sales.
So how can we reverse this scenario?
Marketing Strategist Niki Hutchison has cracked the code! She knows how you can go from overlooked to fully booked® and she’s sharing the steps in this brand new podcast. A seasoned interviewer (both on her previous podcast and at her annual in-person event, Adventures in Marketing), Niki will also be asking influential guests from across the world of online business and entrepreneurship, including Lisa Johnson, Francesca James and Emmie Faust, to share their top tips for becoming fully booked in today’s ever-changing business landscape.