The Economics of Everyday Things

Before beef ends up at your favorite steakhouse, it passes through the hands of a trained specialist with an encyclopedic knowledge of bovine anatomy. Zachary Crockett chews the fat. SOURCES:Bryan Flannery, co-owner of Flannery Beef.Katie Flannery, co-owner of Flannery Beef. RESOURCES:"National Weekly Boxed Beef Cutout And Boxed Beef Cuts — Negotiated Sales," U.S.D.A. Agricultural Marketing Service (U.S.D.A. Livestock, Poultry and Grain Market News, 2025)."Understanding Beef Carcass Yields and Losses During Processing," (Penn State Extension Articles, 2022)."Beef Cow-Calf Production," by Cheryl A. Fairbairn, Lynn F. Kime, Jayson K. Harper, and John W. Comerford (Penn State Extension Articles, 2020)."Major Supermarket Chains Changed How They Label Meat, Surprising Customers and USDA," by Roberto A. Ferdman (The Washington Post, 2014)."What’s Your Beef — Prime, Choice or Select?" by Larry Meadows (U.S.D.A Blog, 2013)."From Calf to Kitchen: The Journey of a Beef Cow," by Dave Eames and Mike McGraw (The Kansas City Star, 2012). EXTRAS:"The Future of Meat," by Freakonomics Radio (2019).

How did a little green nut become a billion-dollar product, lauded by celebrities in Super Bowl ads? Zachary Crockett cracks open the story. SOURCES:Sawyer Clark, director of asset management at Gold Leaf Farming.Diana Salsa, vice president of marketing for Wonderful Pistachios. RESOURCES:"Almond Acreage Decline Prompts Industry Introspection," by Mitch Lies (West Coast Nut, 2023).American Pistachio Industry 2021 Annual Report, by American Pistachio Growers (2023)."California’s Agricultural Water Policies Are Nuts," by Douglas R. Noble (The Gainesville Sun, 2021)."Amid Drought, Billionaires Control a Critical California Water Bank," by Chloe Sorvino (Forbes, 2021)."Wonderful Pistachios Achieves Billion-Dollar Brand Milestone," press release by The Wonderful Company (2020)."Pistachios: The Quirks of Agricultural Trade in a Nutshell," by Andrea Durkin (Global Trade, 2020)."California Pistachios With Perfect Timing," by Mark Blackburn (The New York Times, 1979).

Once a luxury good, the soft fiber is now everywhere — which has led to a goat boom in Mongolia. Zachary Crockett tugs at the thread. SOURCES:Myagmarjav Serjkhuu, manager of the Mongolian Sustainable Cashmere Platform for the United Nations Development Programme.Carolyn Yim, designer and owner of Ply-Knits. RESOURCES:"Sandstorms and Desertification in Mongolia, an Example of Future Climate Events: A Review," by Jie Han, Han Dai, and Zhaolin Gu (Environmental Chemistry Letters, 2021)."How Sustainable Cashmere Is Reversing Land Degradation in Mongolia," by Mariana Simões (United Nations Development Programme, 2021)."Exploding Demand for Cashmere Wool Is Ruining Mongolia's Grasslands," by Kathleen McLaughlin (Science, 2019)."From H&M to Gucci, Fashion Rethinks Cashmere, Citing Environmental Harm," by Matthew Dalton (The Wall Street Journal, 2019)."2018 Annual Cashmere Market Report," by Marco Spina (The Schneider Group, 2019)."How This Brand Made a Cashmere Sweater for $75 Ethically," by Esha Chhabra (Forbes, 2018)."Pastoral Nomadism in the Forest-Steppe of the Mongolian Altai Under a Changing Economy and a Warming Climate," by D. Lkhagvadorj, M. Hauck, Ch. Dulamsuren, and J. Tsogtbaatar (Journal of Arid Environments, 2013).

Behind almost every character you see displayed on a page or a screen, there’s a complex — and sometimes lucrative — web of licensing deals. Zachary Crockett is just your type. SOURCES:Lucas Czarnecki, creative director of Type Network.Gerry Leonidas, professor of typography at the University of Reading.Chantra Malee, co-founder and C.E.O. of Sharp Type.Lucas Sharp, professional font designer and co-founder of Sharp Type. RESOURCES:"What Fonts Are Used by The New York Times?" by Nona Blackman (Envato Tuts+, 2024)."Legendary Type Foundry Monotype Sold to Private Equity for $825 Million," by Suzanne LaBarre (Fast Company, 2019)."Calibri’s Scandalous History," by Ross Arbes (The New Yorker, 2017)."This Was The First Computer Font," by John Herrman (BuzzFeed News, 2012)."Manuscripts and Special Collections," by the University of Nottingham. EXTRA:"Are Our Tools Becoming Part of Us?" by People I (Mostly) Admire (2024).