Can Liquid Glass Save Apple's Dominance? & Power Ranking Brands' Marketing
Episode 609: Neal and Toby sit down with branding and marketing expert Ashwinn Krishnaswamy (@shwinnabegobrand) about Apple’s recent WWDC conference and if its Liquid Glass redesign is worth the hype. Also, the latest brand moves by OpenAI, Nike, and HBO. Then, what’s the future of influencer marketing and how will AI become a powerful tool in the advertising business. Plus, what’s the real reason a company should do a rebrand and if it actually yields returns. Finally, a quick power ranking of some of the best marketing moves in the last couple years.
Gain the edge with Amazon Ads by going to advertising.amazon.com/startnow
Subscribe to Morning Brew Daily for more of the news you need to start your day. Share the show with a friend, and leave us a review on your favorite podcast app.
Listen to Morning Brew Daily Here: https://www.swap.fm/l/mbd-note
Watch Morning Brew Daily Here: https://www.youtube.com/@MorningBrewDailyShow
Learn more about your ad choices. Visit megaphone.fm/adchoices
--------
36:30
Meta Offers $100M to Poach OpenAI Talent? & Nippon Closes $14B US Steel Deal
Episode 608: Neal and Toby recap the Fed meeting where Fed Chair Jerome Powell continues to hold rates steady. Then, Nippon closes its acquisition of US Steel with the US getting the rare ‘golden share’ of the deal. Also, Sam Altman is spilling the beans about Meta’s attempt to poach OpenAI’s talent with $100M offers. Meanwhile, Neal shares his favorite numbers: a new meme stock, the office supply, and the cost of being a sports fan nowadays.
00:00 - Tune in for our branding deep dive!
2:30 - Fed keeps it chill
6:30 - Nippon closes the steel deal
11:00 - Meta tries to poach OpenAI talent
15:30 - Meme stock madness
18:10 - Office glut cleanup
21:00 - It’s expensive to be a sports fan
24:40 - Sprint Finish!
Gain the edge with Amazon Ads by going to advertising.amazon.com/startnow
Subscribe to Morning Brew Daily for more of the news you need to start your day. Share the show with a friend, and leave us a review on your favorite podcast app.
Listen to Morning Brew Daily Here: https://www.swap.fm/l/mbd-note
Watch Morning Brew Daily Here: https://www.youtube.com/@MorningBrewDailyShow
Learn more about your ad choices. Visit megaphone.fm/adchoices
--------
31:07
Kraft Heinz Ditches Artificial Dyes & The Rise of the ‘Infinite Workday’
Episode 607: Neal and Toby chat about Microsoft’s latest study into the average worker’s workday and it looks like we’re in the age of the ‘infinite workday’ where messages and emails know no bounds. Then, Kraft Heinz announced they’re going to remove all artificial dyes from their products by the end of 2027. Also, social and streaming overtake traditional media outlets as go-to sources of news and entertainment. Plus, Robox’s ‘Grow a Garden’ game beats out Fortnite to become one of the most popular games in the world.
00:00 - Florida Panthers win the Stanley Cup
3:00 - Welcome to the ‘infinite workday’
8:10 - Kraft Heinz ditches its artificial dyes
11:50 - Social media for the news
14:00 - Streaming overtakes cable and broadcast
17:45 - Roblox rocks
20:40 - Sprint Finish!
Gain the edge with Amazon Ads by going to advertising.amazon.com/startnow
Subscribe to Morning Brew Daily for more of the news you need to start your day. Share the show with a friend, and leave us a review on your favorite podcast app.
Listen to Morning Brew Daily Here: https://www.swap.fm/l/mbd-note
Watch Morning Brew Daily Here: https://www.youtube.com/@MorningBrewDailyShow
Learn more about your ad choices. Visit megaphone.fm/adchoices
--------
28:45
Ads Are Finally Coming to WhatsApp & Credit Card Wars Heat Up
Episode 606: Neal and Toby discuss Meta bringing ads to WhatsApp for the first time after years of avoiding the model. Then, anti-tourism protests are sweeping Europe where locals are spraying tourists with water guns. Also, JPMorgan and American Express are planning major changes to their premium credit cards in an effort to attract America’s biggest spenders. Meanwhile, Toby examines the trend of knitting, and more broadly, why younger Americans are getting into old-people hobbies.
00:00 - ‘Jaws’ returns to Nathan’s Hot Dog Eating Contest
3:15 - WhatsApp turns on ads
8:00 - Overtourism problem in Europe
12:00 - Credit card clash
17:00 - Toby’s Trends: Knitting
21:00 - Sprint Finish!
Gain the edge with Amazon Ads by going to advertising.amazon.com/startnow
Subscribe to Morning Brew Daily for more of the news you need to start your day. Share the show with a friend, and leave us a review on your favorite podcast app.
Listen to Morning Brew Daily Here: https://www.swap.fm/l/mbd-note
Watch Morning Brew Daily Here: https://www.youtube.com/@MorningBrewDailyShow
Learn more about your ad choices. Visit megaphone.fm/adchoices
--------
28:58
Middle East Conflicts Upend Gas Prices & Meta AI Chats are Public?
Episode 605: Neal and Toby recap the latest of the conflict in the Middle East and how it’s rattling the energy markets. Then, more and more brands are turning to influencers to market their products, outside of the traditional beauty and fashion industries. Also, some users are unaware that their questions asked to chatbots are publicly seen on Meta’s AI Discover feed. Meanwhile, major retailers are looking for ways to save billions of dollars on payment fees, and they’re turning to crypto. Plus, live-action remakes are proving to be a success for movie studios. Finally, a preview of what’s coming in the week ahead.
Gain the edge with Amazon Ads by going to advertising.amazon.com/startnow
Subscribe to Morning Brew Daily for more of the news you need to start your day. Share the show with a friend, and leave us a review on your favorite podcast app.
Listen to Morning Brew Daily Here: https://www.swap.fm/l/mbd-note
Watch Morning Brew Daily Here: https://www.youtube.com/@MorningBrewDailyShow
00:00 - Shake Shack Slogan
02:40 - Oil Prices Rise on Middle East Conflict
07:40 - Advertising Industry Shifting to Influencers
11:35 - Meta AI Public Conversations
16:45 - Winners of The Weekend
23:30 - Week Ahead
Learn more about your ad choices. Visit megaphone.fm/adchoices
Morning Brew Daily, a daily talk show that covers the latest news on business, the economy, and everything else, with Neal Freyman and Toby Howell. Witty, informative and everything you need to start your day. Available on all podcasting platforms and Youtube.
UK