Ep 35: Jamie Genevieve Reveals the Turning Point That Launched Her Empire
Jamie Genevieve went from working behind a makeup counter in Glasgow to launching VIEVE, one of the UK’s fastest-growing beauty brands. In this episode of Ladies Who Launch, Jamie sits down with Rochelle Humes to share how she turned a love for beauty into a thriving business. From the early days of filming YouTube tutorials after midnight to navigating her first investor pitch, Jamie’s story is packed with grit, self-belief, and smart decisions.She opens up about building a brand during lockdown, learning how to lead, and the power of trusting your instincts. Whether you’re a beauty lover, a budding founder, or simply looking for a dose of inspiration, Jamie’s journey from digital creator to CEO is full of real talk, game-changing insight, and hard-won lessons.If you’ve ever wondered what it really takes to grow a brand from scratch—and do it on your own terms—this conversation is one you won’t want to miss.FOLLOW JAMIEhttps://www.instagram.com/jamiegenevieve/Vieve: https://www.instagram.com/vievemuse/FOLLOW USInstagram: https://www.instagram.com/weareladieswholaunch/TikTok: https://www.tiktok.com/@weareladieswholaunchYouTube: https://www.youtube.com/@Weareladieswholaunch Hosted on Acast. See acast.com/privacy for more information.
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Ep 34: From Bank Job to Beauty Mogul: How Mona Kattan Built a Fragrance Empire
Mona Kattan - entrepreneur, fragrance fanatic, and founder of Kayali - joins us for an unfiltered conversation on building a beauty business with soul. In this episode, Mona shares how she went from working in finance to launching one of the fastest-growing perfume brands in the world.We dive deep into her founder journey: the early scrappy days, launching Kayali before the fragrance boom, scaling with limited resources, and what it really takes to lead a brand with clarity, emotion, and conviction. Mona opens up about family dynamics, therapy, building her team, and why obsession is the secret to success.Whether you’re a beauty lover, aspiring founder, or creative entrepreneur, this episode is packed with insights on product development, brand storytelling, and staying resilient through it all.FOLLOW MONAhttps://www.instagram.com/monakattan/Kayali: https://www.instagram.com/kayali/FOLLOW USInstagram: https://www.instagram.com/weareladieswholaunch/TikTok: https://www.tiktok.com/@weareladieswholaunchYouTube: https://www.youtube.com/@Weareladieswholaunch Hosted on Acast. See acast.com/privacy for more information.
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Ep 33: Amanda Baldwin: ‘Raise As Little As You Can, But As Much As You Need’ - The Best CEO Advice You’ll Hear This Year
Today’s guest is a beauty industry powerhouse - Amanda Baldwin, the CEO behind not one, but two of the most influential beauty brands of the last decade: Supergoop! and Olaplex.She’s the woman who turned sunscreen into a skincare essential and is now leading one of the most recognisable names in haircare through a bold reinvention.In this episode, Amanda takes us behind the scenes - from leaving a high-powered job in private equity to scaling a start-up that changed how we protect our skin, to navigating the complexities of taking over a billion-dollar brand in a competitive, ever-evolving market.We talk career pivots, storytelling strategy, raising capital, building great teams and why your 8-year-old self might already know your dream career.Whether you're a beauty founder, CEO-in-the-making, or just obsessed with brand building, this is a masterclass you don’t want to miss.FOLLOW OLAPLEXhttps://www.instagram.com/olaplex/FOLLOW USInstagram: https://www.instagram.com/weareladieswholaunch/TikTok: https://www.tiktok.com/@weareladieswholaunchYouTube: https://www.youtube.com/@Weareladieswholaunch Hosted on Acast. See acast.com/privacy for more information.
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Ep 32: Sam Faiers: From TOWIE to a £28M Wellness Business—No Filters, No Investors
In this episode Rochelle sits down with entrepreneur and former TOWIE star, Sam Faiers, to talk about building Revive Collagen from the ground up - without outside investment.Sam opens up about her early years, the moment she walked away from TV, and the unexpected acne battle that led to her breakthrough product. She shares how she sold her house to fund her startup, the pressure of launching as a public figure, and the powerful role manifesting, failure, and grit played in her journey.We also get the real story behind TOWIE’s pilot, how Sam used every platform she had to launch successful businesses, and why people don’t even realise she owns her own brand.Whether you're building a brand, facing burnout, or curious about the business of beauty, this conversation is packed with insights, honesty, and inspiration.FOLLOW SAMANTHAhttps://www.instagram.com/samanthafaiers/Revive Collagen: https://www.instagram.com/revivecollagen/FOLLOW USInstagram: https://www.instagram.com/weareladieswholaunch/TikTok: https://www.tiktok.com/@weareladieswholaunchYouTube: https://www.youtube.com/@Weareladieswholaunch Hosted on Acast. See acast.com/privacy for more information.
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Ep 31: From Grief to Growth: Olivia Jenkins on Building D.Louise
In this episode of Ladies Who Launch, we’re joined by Olivia Jenkins, founder of cult-favourite jewellery brand D. Louise. Known for redefining affordable luxury with timeless, tarnish-free pieces, Olivia shares her journey from solo founder to scaling a multi-million-pound business. She opens up about the power of brand storytelling, building a loyal customer base, and staying true to your vision in a fast-paced e-commerce landscape.Tune in to hear how Olivia turned a gap in the market into a booming business—and what it really takes to build a brand that lasts.FOLLOW OLIVIAhttps://www.instagram.com/olivialouise.jenkins/D.Louise: https://www.instagram.com/d.louise/FOLLOW USInstagram: https://www.instagram.com/weareladieswholaunch/TikTok: https://www.tiktok.com/@weareladieswholaunchYouTube: https://www.youtube.com/@Weareladieswholaunch Hosted on Acast. See acast.com/privacy for more information.
Ladies Who Launch is an empowering podcast serving up the aspirational journeys of women who have made their mark in the world of business.Starting from scratch to cooking up empires, join our host, Rochelle Humes, as she dives into the successes and challenges faced by female entrepreneurs. Sink your teeth into the inspiring stories of those who have fearlessly pursued their dreams whilst dishing out invaluable insights to listeners.Get ready to be motivated and uplifted as Rochelle elevates the voices of these extraordinary women, showcasing their resilience, creativity and a side of determination to launch.This is your girls’ group chat for business and beyond.FOLLOW USInstagram: https://www.instagram.com/weareladieswholaunchTikTok: https://www.tiktok.com/@weareladieswholaunch?_t=8sJkmbK9JlQ&_r=1Youtube: https://www.youtube.com/@Weareladieswholaunch Hosted on Acast. See acast.com/privacy for more information.