
The Joy of Having a "Me For Me" Mentor - with Jana Kingsford
05/1/2026 | 1h 3 mins.
How do you go from sabbatical to six figures in one year?You find your "me for me" mentor.This week, I'm sitting down with the woman behind the Joy brand - my mentor, my coach, the person who helped me turn a whisper of "I'm a joy coach" into a thriving, purpose-driven, six-figure business.Meet Jana Kingsford: The Big Dreams Genie, creator of the Me Brand framework, author of eight books in three months (yes, really), and the mentor I followed for years before I was ready to work with her.This conversation is about big dreams, personal branding vs. business branding, why your hair doesn't need to be perfect, and what it means to "raw dog" your personal brand (Jana's words, not mine - but I love it).If you've been following someone for years, if you know deep down who your mentor is but haven't clicked the link yet, if you're building something that feels scary and big and true...This episode is for you.What We Talk AboutOn finding your "me for me" mentorOn Jana's origin story: The Big Dreams GenieOn Oneology: The book that changed everythingOn personal branding vs. business brandingOn "raw dogging" your personal brand (Jana's concept)On Jana's hair (yes, really)On the Me Brand frameworkOn Figure Seven (Jana's private coaching)On 2026 and big dreamsKey QuotesAli: "In 2023, everywhere I looked, it just kept saying joy, joy here, joy there, joy this, joy that. When someone said 'what do you do?' I said 'I'm a joy coach.' And that's when it hit me.""Jana, thank you on behalf of me and all of my listeners and all of my clients for helping me bring Joy to the world.""Your Oneology book is like my Bible. Every line crystallises, alchemizes. I've read it so many times and each time I'm like, YES.""I need someone to hold me through the big dick moments."Jana: "I'm the Big Dreams Genie. If we go back to when it started - 2006, pregnant with my second baby at 22, high school dropout signing up to university.""Four months in I knew: I'm not going to get a job in this field. What's the point? Then I got this rush: Janna, you're here to help women feel capable of their big dreams. Later on this is going to make sense. Trust it, do it.""I accidentally wrote eight books in three months. I've lost track of all the others but I think I'm at eight.""If it's ever about THEM for you, it's a business brand. If you're like 'I'm going to create this for this customer' - you're out of personal brand territory.""Personal branding is you being as YOU as you can be. It's saying what you want to say. It's showing us your Christmas parties, wine at sunset, things we don't expect.""My hair is like a client machine. A client paid me £70K and she's like 'it's just your hair, I just wanted to brush it.'""Raw dogging your personal brand is living in it, being fully in it. It's life-giving. You're on purpose and there's a universal God-given situation that happens.""People will be like 'how is it working? You literally just show up with your yacht photos and here's Me Brand, buy now.' Because people know you inside out, upside down, round and round."Connect with JanaInstagram: @janakingsford (this is where the vibe is vibing) https://www.instagram.com/janakingsford/Listen now for the conversation that reveals what's really behind the Joy brand - and what's possible when you find your "me for me" mentor.Subscribe to The Joy Broadcast for conversations with the mentors, teachers, and guides who help us build lives and businesses we lovehttps://www.alimortimer.com/

The Joy of Money Matters - with Amy Goodall-Smith
29/12/2025 | 29 mins.
Money. Just reading that word probably made you tense up a little, didn't it?This week - in the final episode of the year and launching into January when everyone's freaking out about finances - I'm sitting down with someone who actually makes money joyful.Meet Amy Goodall-Smith: Chartered Financial Planner, Fellow of the Personal Finance Society, Master's in Finance, and my gorgeous friend from school (yes, we go way back).Amy's job? "I drink coffee, eat biscuits, and chat to people all day long. I spread a bit of money joy everywhere."If you've ever felt overwhelmed by all the noise around money, if you're terrified of making wrong decisions, if you've got pensions scattered everywhere with no strategy, if talking about money makes you feel anxious or ashamed...This conversation is for you.Because here's what Amy knows: Peace of mind is the greatest wealth you can have.Let's bring some joy to your money matters.What We Talk AboutOn spreading money joyOn creating a financial strategyOn the biggest fears around moneyOn money and emotionsOn finding forgotten moneyOn overwhelm and simplicityOn freedom and choiceOn Amy's company philosophyOn Amy's approachKey QuotesAmy: "My kids say 'Mum, what do you do for a living?' I just say: I drink coffee, eat biscuits, and chat to people all day long. I get to spread a bit of money joy everywhere.""People are so nervous of money and talking about money. They're frightened of it, or they don't feel they know enough, or they're anxious about making decisions.""Siblings fall out over money in inheritance. Divorce becomes so emotional around the cash. 'That's not fair - I've been going and getting the money!' 'I've been at home doing all of this so you can do that!' All those emotions involved in money.""Tackle it with a bit of strategy, take it head on, remove all the shame, take away those fears by starting to talk about it. That's really my driver for everything I do.""I've got this knowledge, I'm really lucky. I can share that with people as much as they want to listen. It's enough to make people say 'okay, maybe it's not that scary.'""Peace of mind is the greatest wealth you can have. That is true. If you can have that peace of mind with the strategy, then you're all good. You can create the choices."Ali: "The general narrative around money is just one of lack and fear-mongering. I wanted to bring joy to our spending, investing, savings - to talk all about money.""Freedom financially is important. But freedom also comes from having that peace of mind - free from the fears.""You can give them both: freedom from the anxiety and worries by giving them simple knowledge and simple strategies, AND that financial freedom that gives them choice."Connect with AmyManagement Website: https://www.goodallsmith.co.ukInstagram: [@goodallsmith_wealth_management ] Location: Twyford and Henley-on-Thames (but work with clients everywhere via Zoom/Teams)Get in touch and someone from Amy's lovely team will give you a ring to support you in whatever way they can.Resources :https://nationaldebtline.org/https://www.stepchangehttps://www.alimortimer.com/

The Joy of Bah Humbug - with Eleanor Goddard
22/12/2025 | 20 mins.
Not everyone loves Christmas. And that's okay.This week, I'm sitting down with my dear friend Eleanor Goddard - entrepreneur, wife, mum of two twentysomethings - for a conversation that goes deeper than tinsel and turkey.We're talking about death at Christmas (yes, really). About teenagers who still need you but don't think they do. About the pressure of holding everyone and everything together during "the most wonderful time of the year."And about why that pressure? It's actually a privilege.This is a raw, honest, beautiful conversation about navigating loss, aging parents, grown children, and the question that death keeps asking us: What do you want to do with this one life?Eleanor will be back in the New Year to continue this conversation - because somehow we lost the final 10 minutes! But our conversation was too good not to share and she will be back in the New Year!What We Talk AboutOn death and funerals at Christmas.On parents and lossOn squeezing more out of lifeOn the next chapterAbout Eleanor GoddardEleanor is the co-owner of Furnish & Fettle Interiors, the design business she runs alongside her husband, Glyn. A proud mum to Newcastle University students Ollie and Hattie—and to Ralph, the family’s lively black Labrador puppy—she balances entrepreneurship with a full and colourful home life.Before launching the business, she built a successful career in medical sales. That chapter ended abruptly when she was diagnosed with rheumatoid arthritis and the rare neurological condition orthostatic tremor, leading to a profound period of personal challenge. Her health journey included navigating depression and chronic fatigue as she came to terms with the loss of her career and identity. Driven by curiosity and determination, she immersed herself in research and clinical trials, and today her rheumatoid arthritis is generally well controlled, though flares still occur. Her orthostatic tremor remains her most significant daily hurdle, limiting her ability to stand without shaking—yet it’s also become part of the story that fuels her resilience & drive.She’s recently discovered a passion for cold-water swimming, and often draws on the mind-body tools she gained while training in clinical hypnotherapy after her two hypnobirths.Alongside running Furnish & Fettle, she has also stepped into the world of angel investing, embracing the learning curve, the energy of the community, and the thrill of building a portfolio that supports exciting new ventures. As her experience grows, she is beginning to explore the possibility of sharing her insights more formally—potentially stepping into a Non-Executive Director role to support and guide other founders on their journeys.Connect with EleanorFurnish & Fettle: https://www.furnishandfettle.co.uk/Instagram: https://www.instagram.com/furnish_and_fettle/ Linked in: https://www.linkedin.com/in/eleanor-goddard-a6a19024/Coming in the New YearEleanor will be back to continue this conversation. Stay tuned for Part 2.Listen now for a conversation that's raw, real, and full of more joy than bah humbug (even when we tried).https://www.alimortimer.com/

Manifesting Love & Above (Including JOY) this Christmas - with Dimple
15/12/2025 | 44 mins.
Whether you're nurturing a relationship, longing for more connection, or calling in a new love entirely… this week's episode will speak straight to your heart.I sat down with the incredible Dimple - a woman whose work in love, healing and alignment has changed lives around the world.She's been featured on the BBC, Tony Robbins' podcast, is a best-selling author and international speaker… but what you'll feel most is her energy.Her presence heals. Her voice shifts something inside you. And her teachings open doors - fast.May this episode bring you closer to the love you desire - and the love you deserve.What We Talk AboutOn bringing love back at ChristmasOn the Hawkins Scale & staying in love's frequencyOn manifesting love & connectionOn the "It's Done" mentalityOn Christmas stress & what really mattersOn self-love & boundariesSome of my favourite lines & quotes: Dimple: "If you're feeling that you're lacking companionship, where are you not being your own companion?""I was feeling in my marriage so much neglect and I was blaming him for the neglect. Actually the truth is I was neglecting myself. So I was a match for neglect.""On Christmas Day, if somebody's pissing you off, all I want you to think about is: does this really fucking matter? Or can I just pull another cracker?""The frequency of gratitude can only occur if you've received it already. So you're in the frequency of having received it, which means you've already done it."Ali: "We cannot inflict a feeling on somebody else unless they're already feeling it already.""It's loving yourself enough to be able to say, I love myself to remove myself from this situation.""When you align with love, you amplify your joy. And the more joy you feel, the more you become a super-attractor because joy is one of the highest frequencies on the quantum scale.""Setting boundaries and forgiveness are acts of self-love. If you can stay in that frequency of love and ask that question - what would love do? - you're on the path to having a really beautiful, loving Christmas."Book: A Return to Love by Marianne WilliamsonQuote shared: "Something amazing happens when we surrender and just love. We melt into another world, a realm of power already within us. The world changes when we change. The world softens when we soften. The world loves us when we choose to love the world." (Page 61)Connect with DimpleYou can reach Dimple through the contact form on her website, or stay connected by following her on her social channels: Website: https://dimpleglobal.com/Facebook: dimple.thakrarLinked In: dimplethakrarTiktok: @dimple.amoreInstagram: @dimple.amore Quantum magnetic Membership Final ThoughtsIf you're navigating family tension, relationship challenges, or loneliness this season, remember:What would love do?This is The Joy Rebellion at Christmas.Subscribe to The Joy Broadcast to never miss conversations that shift your frequency and amplify your joy.https://www.alimortimer.com/

Festive Joy in Grief with Photography & Self-Love with Paula Ivy
08/12/2025 | 47 mins.
Ali welcomes her online bestie Paula Ivy - an Australian photographer and artist who changed Ali's life through the transformational power of self-portraiture. This emotional conversation explores how learning to photograph yourself becomes a radical act of self-love, how to leave a photographic legacy for those you love, and why printed photographs matter more than ever.Key InsightsPhotography as Radical Self-LovePaula doesn't just teach photography - she teaches women to see themselves differently. What starts as learning angles and lighting becomes something much deeper: learning to look at yourself objectively, beyond the critical voice that says "fugly," beyond the conditioning from parents and society.Ali's transformation: "I came in thinking I'd learn to take photos. Instead, Paula taught me how to see myself as art. My body became shapes and images, not just flaws. It was alchemizing, transformational, healing."The Light Switch MomentEvery person who works with Paula experiences this: a moment when the light switch flips and suddenly you lean closer to the mirror and think, "Holy shit. I am beautiful. I can SEE it."From Fugly to PhenomenalWe all carry voices - from parents, ex-partners, friends, society - that tell us we're not good enough. Too fat, too ugly, too old, too much, not enough.Paula's work helps you reprogram that voice. Like Ali's son Willy dancing in the mirror saying "I love myself, I look hot" - that's the energy we can reclaim.The Wayne Dyer TruthAli's favourite quote: "When you change the way you look at things, the things you look at change."Paula teaches you to change the way you look at YOURSELF. And when you do, you change.Leaving a Legacy: The Importance of Printed PhotographsAli's mum hated how she looked. When she died 10 years ago, there were no photographs of her. That absence - that lack of visual memory - was devastating.Ali's mission: Create thousands of photographs so her boys have a box full of memories when she's gone.Paula's wisdom: In an age of AI and digital manipulation, printed photographs become PROOF. Tangible truth. "This is the history, this is the past that I've had. It's here and it can't be messed with because it's printed. It's a thing."Photography is Becoming More Important, Not LessAs AI makes everything questionable, as digital images can be altered beyond recognition, physical printed photographs become our anchor to truth and memory.The invitation: Print your photos. Create albums. Leave tangible proof of your existence, your beauty, your life.And so much more!Please connect with Paula - she will change your life - you will start to see yourself & your life through a different lens.You will find all her work through my affiliate link here: https://www.paulaivy.com/alimortimer?affiliate=XScVFDCheck out her freebie: 'F*ck I am beautiful' - a personal project through selfies.I have taken all her programmes, starting with Selfography30, Selfie Queens, 121 for brand artistry and now in her membership Selfography.Follow her on Instagram : https://www.instagram.com/paulatheivyIf you loved this episode - please leave me a review & share it on your socials!With all my loveAli xohttps://www.alimortimer.com/



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