The JOY Broadcast

In this meaty, educational episode, Ali takes you through one of the most powerful exercises she does with her private clients: identifying your core values. Because when you truly know your values, you have an anchor that nothing and no one can take from you. You have confidence that comes from within, not from external validation. And you have the most powerful antidote to anyone who tries to shame, judge, or hurt you.
This is the work that has given Ali the clarity to stand on stage, be visible, and receive both praise and criticism, all with an unshakeable sense of who she is.
What We Cover in This Episode
Why knowing your values changes everything When your inner world and outer world are aligned, living out of integrity with yourself becomes impossible. Ali shares how this work protected her in a pivotal moment and how it does the same for her clients every single day.
Values as your antidote When someone throws criticism, judgment, or hate your way, your values are the truth that makes their poison dissolve. Ali even uses them to identify why something is hurting, so she can let it go and move on.
Ali's own core values Grit. Grace. Gratitude. Growth. Genuine. Generosity. All beginning with G (because Ali loves alliteration and words are her love language). She walks you through how she arrived at each one, and why Grace was the newest addition and the one she still has to consciously remember.

The values discovery exercise — step by step
Grab a blank sheet of paper and write down everything you value in life. Fill the whole page. Don't edit yourself.
Ask yourself: When did I feel really, really good about myself? Why? Who was I being? What was I honouring?
Ask yourself: When did I feel really hurt or sad? What values were stepped on?
Start grouping your words — find the one word that holds all the others for you.
Make your list memorable. Alliteration, acronyms, whatever helps you know them off the top of your head.
Living the practice Over the next week, witness yourself. When you feel good, which values are you honouring? When you feel off, which ones have been stepped on? This is a practice, not a one-time exercise. Keep coming back to it.

Resources Mentioned
I Know Me and I Love Me:  Life Lab workshop inside The Joy Rebellion. A deep-dive into understanding and truly knowing yourself, which Ali shares with all her private clients early in their work together.
Love for Life: A full programme Ali wrote in 2021 during one of her most challenging chapters, helping you start the greatest love affair you'll ever have, the one with yourself. Only available inside The Joy Rebellion.
Rebel HD: Arriving on 23rd March. A brand new three-part workshop series using Human Design to understand yourself in your Body, Bedroom, and Boardroom. Available exclusively inside The Joy Rebellion.
Joy in HD: The full master course. 12 modules of Human Design, plus a live mastermind element with Ali via Telegram and Zoom. Starting 1st April. Currently on pre-sale at £1,111. Joy in HD Presale until 23rd March.
The Joy Rebellion:  Ali's membership where all of these programmes, courses, and trainings live. Join the community - £222 for the year or 12*£22 per month.
Remember to share the joy on your socials, with friends!
Joy = Just On You. And just on you starts with kno
https://www.alimortimer.com/

Welcome back to The Joy Broadcast and welcome to Year Two!
This first episode of season two is a declaration. A relaunch. And a reminder of why joy isn't just a nice idea, it's chemistry, biology, and physics. It's the most powerful strategy you have.
Ali opens with a confession: she took a break. She burned things down (very 3/6 of her), sat in the embers, and asked herself what this next chapter of the Joy Broadcast really needed to be about. The answer? Power. Not the soft version of joy, but joy as your sharpest competitive edge.

What We Talk About in This Episode
The evolution of the Joy Broadcast Year one was about survival:  how to find joy when everything is falling apart. Year two is about something bigger: how to use joy as a strategy when everything is piling up and coming at you all at once. Same answer, different era.
Joy is not fluffy. Joy is science. Ali breaks down why joy operates across three branches of science  and why that completely changes how you should think about it
Chemistry: Joy changes what you're made of. 
Biology: Joy changes how you function as a living system. 
Physics: Joy changes your frequency. 
The Magician card While writing her keynote speech, Ali pulled a tarot card — and out jumped the Magician. The reminder she needed: you are the magic. And magic is always the same formula: power + skill + action. 
Fear as a messenger, not a shackle Fear comes up in client conversations every single week. Ali reframes it completely here: fear isn't your foe, it's your friend. It is one of your greatest guides.

Resources Mentioned
The Daily DOSE — your free starting point for flooding your body with the happiness hormones that heal. Download it free from the Joy Emporium — it's number one on the shelf. → Find the free downloads in the Joy Emporium here
The Joy Codes Bundle — seven workshops and workbooks covering the Harmony Principles. Your biology lesson. Yours for life for £55. → Joy Codes Bundle
The Joy Rebellion — Ali's year-long membership community for women who are choosing joy as a strategy. Home to the Hawkins Scale training inside Manifest It, weekly mentorship, monthly sessions, and the full library of Ali's courses and programmes built over eight years. → Join the Joy Rebellion here
The Joy Brief — Ali's weekly newsletter. A two-minute Monday morning read that directs you to everything you need to bring more joy into your life. One stop shop for joy. → Get The Joy Brief here

If You Loved This Episode
Leave a review, it genuinely helps more women find the show.
Share it with the woman in your life who needs to hear that joy isn't fluffy. It's her competitive edge.
And come and find Ali on Instagram, where the reels are landing, the conversations are real, and joy is always the strategy.
The Joy Broadcast is hosted by Ali Mortimer — Joy Coach, Human Design guide, and firm believer that joy isn't a reward. It's a strategy for you to become a superattractor.
https://www.alimortimer.com/

Special One Year of Joy Broadcasting Offer !
To celebrate the first birthday of The Joy Broadcast, Ali is giving away the Joy Codes — seven in-depth trainings based on the Harmony Principles, plus meditations and workbooks — completely free.
To claim: Leave a review for the podcast, take a screenshot, share your favourite episode on social media (tag Ali - @alimortimer_thejoycoach), and send the screenshots to Ali via Instagram or email. You'll receive lifetime access to all seven Joy Codes.
Or: The Joy Codes are available as a standalone bundle for £55, or included with a Joy Rebellion membership at £22/month.
Find out more about the Joy Codes Bundle here: https://www.alimortimer.com/the-joy-codes-bundle

Find out more about the Joy Rebellion here: https://www.alimortimer.com/the-joy-rebellion

Ali is 800 downloads away from reaching 10,000 in Year One. Share your favourite episode with someone who needs to hear it and help spread the joy!
In this milestone episode, Ali celebrates one year of The Joy Broadcast!  70 episodes and nearly 10,000 downloads since launching on 22nd February 2025. 
She takes us on a deeply personal journey through the story behind her work, from the darkest moment of lying in bed in 2016 asking "will I ever be happy again?" to choosing joy as a lifestyle in April 2023 when life delivered a terrifying wake-up call.
Ali shares the origin story of the Seven Harmony Principles, born on a sailing trip in Greece, and walks through each one in detail, revealing the framework that has guided her transformation over the last decade. 
She also makes a special birthday offer to her listeners: the complete Joy Codes training bundle for free in exchange for a review and share.

The Seven Harmony Principles
H — Hopes and Dreams (and Missions): Always have something to move towards. Hope stands for Hold On, Pain Ends.
A — Act in Spirit: Reconnect with your soul and intuition. Let your inner voice guide your daily decisions.
R — Resilience and Wholeheart Health: Be the peach, not the egg — strong to the core, not fragile on the outside.
M — Mind Mastery and Mindfulness: Your mind can either mess you up or fire you up. You get to choose. Peace of mind is the foundation of joy.
O — Own Your Truth: Speak what needs to be said. Living your truth sets you free.
N — Nurture Relationships: Starting with the most important one — the relationship with yourself. When you show others how to love you, they know how to.
Y — Your Co-Creation: Take full responsibility for what you can control and surrender the rest to the universe.
With love always
Ali xo
https://www.alimortimer.com/

THE JOY BROADCAST: BOO & BAMBI - A SISTER CONVERSATION ABOUT LOVE, NOSTALGIA & NOT THINKING ABOUT ANYONE ELSE
This February, we're exploring love beyond romance. In this special episode, I sit down with my sister Alex (affectionately known as Bambi or Bird) for an intimate conversation about sisterhood, meaningful connections, and the joy of just being yourself.
Fresh from our Maldives adventure celebrating my 50th birthday, we dive into questions about nostalgia, childhood memories, modern dating disasters, and what it means to truly switch off from responsibility.
IN THIS EPISODE:
On Nostalgia & Memory We explore what triggers our memories – from songs and smells to how differently we each process the past. I share how the anniversary of Mum's death affects me through snowdrops and Louis Armstrong, while my sister reveals she's more like Dad, able to leave the past in the past.
The Gift of Not Thinking About Anyone Else We discuss what made our Maldives trip so special: the rare luxury of focusing just on ourselves. No kids, no partners, no responsibility for anyone else's happiness – and why that's not selfish, it's essential.
The Wisdom of Empathy Alex shares her mantra shift from judgment to empathy – the story about ice creams on a winter school run that changed how she sees people's actions. We explore how we judge ourselves by our thoughts but others by their actions.
Childhood Memories & Growing Up From being mistaken for each other on phone calls to Dad, to childhood holidays where we didn't have to worry about anything, we reflect on how adulthood changes the way we experience time off.
JOY IS THE ACRONYM FOR JUST ON YOU
As I share in this episode, when you're holding so much – children, partnerships, work, household, pets, everything – your main job is to focus on your own energy. You have to spend time every single day focusing just on yourself so you can expand your capacity to hold everything else. Otherwise, you store up resentment, frustration, and exhaustion from over-giving.
This conversation is a reminder that the deepest connections allow you to just be yourself, say "I want to go to bed" on your 50th birthday at 10pm, and know there's no judgment. That's love too.
Connect with Ali:
Join The Joy Rebellion membership 
Listen to more episodes of The Joy Broadcast
Follow Ali on Instagram for daily adventures in JOY.
This episode celebrates sisterhood, meaningful connections, and the revolutionary act of focusing just on you.
https://www.alimortimer.com/

Are you playing it safe when your soul is whispering there's more to life? In this episode of The Joy Broadcast, Ali shares a powerful Joy Code about why movement is essential for happiness and when it's time to rock the boat versus when it's time to hold steady.
Drawing from conversations with Joy Rebellion members and her own experience of capsizing her life (and rebuilding it), Ali explores the tension between stability and growth, between contentment and that persistent inner voice saying "you're meant for more."
If you're feeling stuck in calm waters but restless for adventure or if you're in someone else's storm this episode is your permission slip.

What You'll Learn
Why happiness requires movement (according to Arthur Brooks, the "King of Happiness")
The difference between intentionally rocking your own boat versus responding to someone else rocking yours
How to know when it's the right time to make waves (and when it's not)
Ali's South of France childhood memory that perfectly captures the joy of rocking the boat
The questions to ask yourself before making any big life change
How to start rocking the boat gently without capsizing everything on day one

Memorable Quotes
"When you start to rock that boat, you're starting to make waves. And it's those waves that lead you to movement."
"Happiness to me is always the sense of movement of something better that's coming, something just around the corner."
"If you're playing it safe, how can you know where you're going to go? Safe to me is like hiding, it's staying small, it's staying where you are."
"You can't get to the next level without waves in whatever you want to do, wherever you want to go."
"The common thread in all of these is just to come back to you, just on you—your joy, your definitions, your truth, your knowing, your little voice and your boat."

Call to Action
Are you ready to rock the boat—or do you need permission to hold steady?
Ali would love to hear from you:
Are you going to rock the boat?
Are you stabilizing the boat?
What are your worries or fears?
Join the conversation inside The Joy Rebellion membership where Ali drops Joy Codes every week and women support each other through life's waves—whether you're creating them or riding them out.
https://www.alimortimer.com/