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The Product Experience

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The Product Experience
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  • Four behaviours that drive successful AI products - Matthew Certner (Partner and Garage Lead, IBM)
    You can’t build great products on gut instinct, and yet, according to IBM’s global study of 1,000 enterprises, 77% of organisations using generative AI aren’t seeing any financial benefit. In this episode on The Product Experience podcast, Lily Smith sits down with Matthew Certner, Digital Product Engineering and Design Partner at IBM, to unpack the four key traits that drive ROI in AI-powered product teams: flexibility, incremental and targeted delivery, data-led decisions, and cross-functional collaboration. Recorded live at the Industry conference, this conversation offers practical lessons for any product leader navigating the hype and reality of AI adoption. Chapters00:00 – The danger of building on gut instinct00:37 – IBM’s global study on generative and agentic AI adoption01:00 – Meet Matthew Certner, Digital Product Engineering Partner at IBM02:00 – Why most enterprises aren’t realising ROI from AI04:50 – What the top-performing 20% of companies do differently05:10 – The four key behaviours driving success07:00 – Flexibility: adapting quickly to market feedback08:10 – Incremental and targeted delivery — the “golden thread” principle10:30 – Data-led decision-making versus the HIPPO effect11:45 – Cross-functional collaboration and robust adoption13:10 – Behavioural factors that make or break AI adoption14:20 – Inside IBM’s “value orchestration” framework15:10 – The Golden Thread in practice — a sticky-note story from Dallas17:10 – Transparency and traceability in product development18:00 – How IBM helps teams that aren’t seeing value from AI21:00 – The paradox of moving too fast or too slow with AI24:00 – Making the Golden Thread a living document25:20 – Inside IBM Garage: speed of a startup, scale of an enterprise27:40 – Why productivity savings, not hype, drive AI ROI29:00 – How large organisations structure innovation teams30:00 – The future: 800 million new products by 202631:00 – Why 95% will fail — and what the 5% will get right33:10 – Final reflections: value, purpose and the human elementFeatured Links: Follow Matthew on LinkedIn | IBM Garage | Industry Conference Cleveland 2025 recap at Mind The ProductWe want to hear from you! Help make The Product Experience podcast even better. Share your feedback in a quick form: Share your thoughts here! It takes 2 minutes, and your input will help shape future episodes. 🙏 Our HostsLily Smith enjoys working as a consultant product manager with early-stage and growing startups and as a mentor to other product managers. She’s currently Chief Product Officer at BBC Maestro, and has spent 13 years in the tech industry working with startups in the SaaS and mobile space. She’s worked on a diverse range of products – leading the product teams through discovery, prototyping, testing and delivery. Lily also founded ProductTank Bristol and runs ProductCamp in Bristol and Bath. Randy Silver is a Leadership & Product Coach and Consultant. He gets teams unstuck, helping you to supercharge your results. Randy's held interim CPO and Leadership roles at scale-ups and SMEs, advised start-ups, and been Head of Product at HSBC and Sainsbury’s. He participated in Silicon Valley Product Group’s Coaching the Coaches forum, and speaks frequently at conferences and events. You can join one of communities he runs for CPOs (CPO Circles), Product Managers (Product In the {A}ether...
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  • What do great product leaders do differently? Christian Idiodi (Partner, Silicon Valley Product Group)
    Christian Idiodi, Partner at Silicon Valley Product Group, and Co-author of the valuable product book Transformed, dismantles some of the most persistent myths in product leadership. Drawing from his global perspective and work across Africa’s fast-emerging tech ecosystem, Christian makes the case for a new kind of leadership, one grounded in clarity, context, and radical trust.Chapters00:00 — The environment, not the people02:00 — Building product leadership in Africa06:00 — Stories of impact10:00 — What real leadership means14:00 — Managing minds, not hands19:00 — The “first team” mindset23:00 — Focus, not prioritisation25:00 — Scaling and the myth of process29:00 — AI and the redefinition of excellence35:00 — Creating space for practice40:00 — Product crits and leadership feedback41:30 — Inspire Africa ConferenceKey Takeaways— Better outcomes start with better environments. Leadership is about designing the conditions for people to do their best work — not managing their output.— Africa is building for Africa, by Africans. The Inspire Africa Conference is catalysing coaching, capital, and community to accelerate meaningful innovation.— Strategy defines focus. If prioritisation is hard, the strategy probably isn’t real.— Leadership is a different sport. Managing people’s minds, not hands, requires context, clarity, and trust — not control.— AI won’t replace good leaders. But it might replace bad leadership. Judgment, product sense, and curiosity are the new differentiators.— Create practice space. Growth requires safety to make mistakes, experiment, and learn — at every level of the organisation.— Critique is culture. Teams that coach and critique together develop sharper thinking and stronger product judgment.Featured Links: Follow Christian on LinkedIn | Silicon Valley Product Group | Inspire Africa We want to hear from you! Help make The Product Experience podcast even better. Share your feedback in a quick form: Share your thoughts here! It takes 2 minutes, and your input will help shape future episodes. 🙏 Our HostsLily Smith enjoys working as a consultant product manager with early-stage and growing startups and as a mentor to other product managers. She’s currently Chief Product Officer at BBC Maestro, and has spent 13 years in the tech industry working with startups in the SaaS and mobile space. She’s worked on a diverse range of products – leading the product teams through discovery, prototyping, testing and delivery. Lily also founded ProductTank Bristol and runs ProductCamp in Bristol and Bath. Randy Silver is a Leadership & Product Coach and Consultant. He gets teams unstuck, helping you to supercharge your results. Randy's held interim CPO and Leadership roles at scale-ups and SMEs, advised start-ups, and been Head of Product at HSBC and Sainsbury’s. He participated in Silicon Valley Product Group’s Coaching the Coaches forum, and speaks frequently at conferences and events. You can join one of communities he runs for CPOs (CPO Circles), Product Managers (Product In the {A}ether...
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  • What obsessing over communication taught me - Sahil Jain (Co-Founder and CEO, Samepage.ai)
    In this episode of The Product Experience, Lily Smith speaks with Sahil Jain, co-founder and CEO of Samepage.ai, about one of product management’s hardest challenges: keeping teams aligned. From his early career at Yahoo and AOL to founding multiple startups, Sahil shares lessons on building products that tackle “unsolvable” problems like communication and alignment. He explains why shared understanding matters more than speed, how product managers can become better storytellers, and why early-stage startups should obsess over just a handful of teams before chasing scale.Chapters0:00 – Why alignment is so hard1:14 – Sahil’s unconventional career path4:00 – First foray into startups at AOL and beyond6:50 – Founding AdStage and lessons from raising early capital9:00 – Moving into product leadership after acquisition12:53 – On delusion, motivation, and tackling “unsolvable” problems16:34 – Starting Samepage.ai and the problem of information asymmetry22:43 – Validating the problem and testing prototypes27:22 – Why product managers are the perfect early adopters29:20 – The first 10 obsessed teams: startup focus34:00 – Neurodivergence, communication, and shared understanding36:43 – From Claude Shannon to storytelling: frameworks for better communication39:59 – Lessons from Duolingo on multimodal learning41:19 – Where to find Samepage.aiFeatured Links: Follow Sahil on LinkedIn | Samepage.ai | 'What we learned at Industry conference - day one' feature by Louron Pratt at Mind the ProductWe want to hear from you! Help make The Product Experience podcast even better. Share your feedback in a quick form: Share your thoughts here! It takes 2 minutes, and your input will help shape future episodes. 🙏 Our HostsLily Smith enjoys working as a consultant product manager with early-stage and growing startups and as a mentor to other product managers. She’s currently Chief Product Officer at BBC Maestro, and has spent 13 years in the tech industry working with startups in the SaaS and mobile space. She’s worked on a diverse range of products – leading the product teams through discovery, prototyping, testing and delivery. Lily also founded ProductTank Bristol and runs ProductCamp in Bristol and Bath. Randy Silver is a Leadership & Product Coach and Consultant. He gets teams unstuck, helping you to supercharge your results. Randy's held interim CPO and Leadership roles at scale-ups and SMEs, advised start-ups, and been Head of Product at HSBC and Sainsbury’s. He participated in Silicon Valley Product Group’s Coaching the Coaches forum, and speaks frequently at conferences and events. You can join one of communities he runs for CPOs (CPO Circles), Product Managers (Product In the {A}ether...
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  • Lessons from building healthcare products in Nigeria - Damilola Adelekan (Lead Product Manager, Remedial Health)
    In this episode of The Product Experience, hosts Lily Smith and Randy Silver speak with Damilola Adelekan, Lead Product Manager at Remedial Health, who discusses building pragmatic, people-centred solutions in Africa’s fragmented and under-resourced healthcare system.  Chapters05:30 – Early Lessons from Volunteering and Nonprofits07:00 – Why Digitising a Broken System Isn’t Enough10:00 – Tackling Trust, Funding, and Fragmentation in Healthcare12:30 – Collaborating Beyond the Organisation14:30 – Building a Full Healthcare Supply Chain16:00 – Pragmatism Over Perfection in Product Vision18:00 – Cross-Team Collaboration at Scale20:00 – Structuring Product Work Across Functions22:00 – Communications Tips for Cross-Functional Leadership24:00 – Increasing Tech Adoption Among Low-Digital-Literacy Users26:00 – Customer Research in Low-Tech Contexts28:00 – Voice of the Customer: Calls, Feedback, and Sales Teams30:00 – What Inspires a Product Manager in Nigeria?Featured Links: Follow Damilola on LinkedIn | Remedial Health | Inspire Africa | 'How I got my job in product' feature with Damilola at Mind The ProductWe want to hear from you! Help make The Product Experience podcast even better. Share your feedback in a quick form: Share your thoughts here! It takes 2 minutes, and your input will help shape future episodes. 🙏 Our HostsLily Smith enjoys working as a consultant product manager with early-stage and growing startups and as a mentor to other product managers. She’s currently Chief Product Officer at BBC Maestro, and has spent 13 years in the tech industry working with startups in the SaaS and mobile space. She’s worked on a diverse range of products – leading the product teams through discovery, prototyping, testing and delivery. Lily also founded ProductTank Bristol and runs ProductCamp in Bristol and Bath. Randy Silver is a Leadership & Product Coach and Consultant. He gets teams unstuck, helping you to supercharge your results. Randy's held interim CPO and Leadership roles at scale-ups and SMEs, advised start-ups, and been Head of Product at HSBC and Sainsbury’s. He participated in Silicon Valley Product Group’s Coaching the Coaches forum, and speaks frequently at conferences and events. You can join one of communities he runs for CPOs (CPO Circles), Product Managers (Product In the {A}ether...
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  • Why saying no to customers builds better products – Patrick Ndjientcheu (CPTO, Irembo)
    In this episode of The Product Experience, Patrick Ndjientcheu, Chief Product and Technology Officer at Irembo, shares how his team transitioned from delivering projects for government to building a portfolio of scalable products. Patrick talks about shifting mindsets from execution to strategy, spinning out payments and identity into independent products, and the challenges of balancing internal bias with customer needs. He also reveals how Irembo is evolving into a super app, why sales enablement is crucial in a B2B context, and the lessons he has learned guiding teams through the move from project to product to product portfolio.Six things we learned from PatrickProject to product mindset: Repeat customer demand signals value, turn ad-hoc projects into structured products with identity, principles, and strategy.Team restructuring without turnover: Shifting from project delivery to product development requires reorganising teams around capabilities.Spinouts emerge from features: Payments and identity started as embedded features, but with scale and external demand, became standalone products.Bias is real: Teams naturally over-index on the dominant revenue product. Separation, customer interviews, and rebranding are critical to balance focus.Sales enablement matters: Without educating sales and customers on new platform capabilities, adoption stalls and value is under-communicated.Leadership lesson: Product leaders must bring the whole organisation on the journey—marketing, sales, finance, and operations—not just product teams.Featured Links: Follow Patrick on LinkedIn | Irembo | Inspire Africa We want to hear from you! Help make The Product Experience podcast even better. Share your feedback in a quick form: Share your thoughts here! It takes 2 minutes, and your input will help shape future episodes. 🙏 Our HostsLily Smith enjoys working as a consultant product manager with early-stage and growing startups and as a mentor to other product managers. She’s currently Chief Product Officer at BBC Maestro, and has spent 13 years in the tech industry working with startups in the SaaS and mobile space. She’s worked on a diverse range of products – leading the product teams through discovery, prototyping, testing and delivery. Lily also founded ProductTank Bristol and runs ProductCamp in Bristol and Bath. Randy Silver is a Leadership & Product Coach and Consultant. He gets teams unstuck, helping you to supercharge your results. Randy's held interim CPO and Leadership roles at scale-ups and SMEs, advised start-ups, and been Head of Product at HSBC and Sainsbury’s. He participated in Silicon Valley Product Group’s Coaching the Coaches forum, and speaks frequently at conferences and events. You can join one of communities he runs for CPOs (CPO Circles), Product Managers (Product In the {A}ether...
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About The Product Experience

The Product Experience features conversations with the product people of the world, focusing on real insights of how to improve your product practice. Part of the Mind the Product network, hosts Lily Smith (ProductTank organiser and Product Consultant) & Randy Silver (Head of Product and product management trainer) “go deep” with the best speakers from ProductTank meetups all over the globe, Mind the Product conferences, and the wider product community.
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