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TRXL

Evan Troxel
TRXL
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5 of 202
  • 193: ‘Making Ideas Impactful’, with Darren Brooker
    Darren Brooker joins the podcast to talk about how storytelling and visual communication, when used together, can transform the way ideas are received and acted upon. We discuss how architectural concepts are often misunderstood not because they’re bad ideas, but because they’re not communicated in a way that sticks. Darren explains why the key to influence lies in empathy, emotional engagement, and a deep understanding of how humans process information. Whether it’s helping decision-makers “see” the future, winning buy-in for a concept, or navigating the messy early stages of design, he shares lessons drawn from architecture, advertising, Pixar, and more.To learn more about Darren Brooker, see the full show notes with links at https://trxl.co/193To get more great conversations with AEC technology leaders on the TRXL podcast please visit https://trxl.co-----Episode Sponsors:AVAILAVAIL's content management system (CMS) simplifies access to your firm's content in one easy-to-use platform. Search and access files from anywhere, create standards-compliant models, streamline documentation, and onboard new hires faster. Try AVAIL for free and request a demo at https://getavail.comConfluence Events & PodcastJoin AEC industry technology leaders at Confluence, a series of in-person events and a podcast fostering conversations between firms and tech companies to support innovation. Learn more, explore upcoming events, and listen to podcast episodes at https://confluence.getavail.comTRXL+ MembershipThis episode of TRXL is brought to you by TRXL+ members! Join our community of supporters to get exclusive benefits like ad-free episodes and our AEC Leadership Edge newsletter. Your support keeps these valuable conversations going. Click here to learn more and become a member today.-----Sign up to become a TRXL member.Free members get email notifications when new episodes are released and when new posts are published on TRXL.coPaid supporters of TRXL+ get ad-free podcast episodes, full show notes, and exclusive Leadership Edge email newsletters from TRXLProvide feedback for this episode at https://trxl.co/feedback
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  • 192: ‘Building an AI-First Practice’, with Patrick Chopson and Eric Cesal
    Patrick Chopson and Eric Cesal join the podcast to talk about what an architecture practice could look like if it were designed around AI from day one. We discuss the limits of traditional workflows, how education is falling behind the pace of innovation, and why small, agile teams may be better positioned to lead the industry forward. This conversation goes beyond theory into the real-world application of AI in architectural practice, and what it will take for the profession to adapt.To learn more about Patrick Chopson and Eric Cesal, see the full show notes with links at https://trxl.co/192To get more great conversations with AEC technology leaders on the TRXL podcast please visit https://trxl.co-----Episode Sponsors:TRXL Leadership EdgeTRXL's AEC Leadership Edge newsletter delivers insights on architectural practice and technology for busy professionals. Each edition features analysis of podcast conversations, key takeaways for AEC leaders, and concise episode summaries.Ready to gain your leadership edge? Join TRXL+ today and never miss an insight that could transform your practice.TRXL+ MembershipThis episode of TRXL is brought to you by TRXL+ members! Join our community of supporters to get exclusive benefits like ad-free episodes and our AEC Leadership Edge newsletter. Your support keeps these valuable conversations going. Click here to learn more and become a member today.-----Sign up to become a TRXL member.Free members get email notifications when new episodes are released and when new posts are published on TRXL.coPaid supporters of TRXL+ get ad-free podcast episodes, full show notes, and exclusive Leadership Edge email newsletters from TRXLProvide feedback for this episode at https://trxl.co/feedback
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  • 191: ‘The Bastardization of Marketing in AEC’, with Kyle Morck
    Kyle Morck joins the podcast to talk about about the widespread misuse of marketing in the AEC industry. We unpack why firms rely on vanity metrics that don’t move the needle, how real marketing success comes from long-term relationship building, and why personal branding inside firms is just as critical as the firm’s brand itself. Whether you’re in a marketing role, a firm leader, or an individual looking to build visibility, this conversation offers practical insights for communicating with purpose and standing out in a noisy industry.To learn more about Kyle Morck, see the full show notes with links at https://trxl.co/191To get more great conversations with AEC technology leaders on the TRXL podcast please visit https://trxl.co-----Episode Sponsors:TRXL Leadership EdgeTRXL's AEC Leadership Edge newsletter delivers insights on architectural practice and technology for busy professionals. Each edition features analysis of podcast conversations, key takeaways for AEC leaders, and concise episode summaries.Ready to gain your leadership edge? Join TRXL+ today and never miss an insight that could transform your practice.TRXL+ MembershipThis episode of TRXL is brought to you by TRXL+ members! Join our community of supporters to get exclusive benefits like ad-free episodes and our AEC Leadership Edge newsletter. Your support keeps these valuable conversations going. Click here to learn more and become a member today.-----Sign up to become a TRXL member.Free members get email notifications when new episodes are released and when new posts are published on TRXL.coPaid supporters of TRXL+ get ad-free podcast episodes, full show notes, and exclusive Leadership Edge email newsletters from TRXLProvide feedback for this episode at https://trxl.co/feedback
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  • 190: ‘AI + KM = Smarter AEC Firms’, with Christopher Parsons
    Christopher Parsons joins the podcast to talk about about the evolution of knowledge management (KM) in the AEC industry—from KM 1.0 (knowledge capture) to KM 2.0 (knowledge sharing), to KM 3.0 (knowledge in the flow of work). We explore how AI is catalyzing a shift toward real-time, firm-wide knowledge operations, and why success in this new era isn’t just about better tools—it’s about cultural, process, and operational change. Christopher shares the origin story of Knowledge Architecture, real examples of KM 3.0 in action, and why knowledge is now a team sport that requires clarity, community, and intentional communication to unlock its full value.To learn more about Christopher Parsons, see the full show notes with links at https://trxl.co/190To get more great conversations with AEC technology leaders on the TRXL podcast please visit https://trxl.coProvide feedback for this episode at https://trxl.co/feedback
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  • 189: ‘The Rise of the Balkan Architect’, with Milos Temerinski
    Milos Temerinski joins the podcast to talk about his massively popular YouTube channel Balkan Architect, his journey from architecture student to full-time content creator, and how YouTube became a global classroom for Revit and other architectural software. We also talk about the power of self-directed learning, the realities of working with complex BIM tools, and why video is quickly becoming the most effective medium for knowledge transfer in AEC.To learn more about Milos Temerinski, see the full show notes with links at https://trxl.co/189To get more great conversations with AEC technology leaders on the TRXL podcast please visit https://trxl.co-----Episode Sponsors:AVAILAVAIL's content management system (CMS) simplifies access to your firm's content in one easy-to-use platform. Search and access files from anywhere, create standards-compliant models, streamline documentation, and onboard new hires faster. Try AVAIL for free and request a demo at https://getavail.comConfluence Events & PodcastJoin AEC industry technology leaders at Confluence, a series of in-person events and a podcast fostering conversations between firms and tech companies to support innovation. Learn more, explore upcoming events, and listen to podcast episodes at https://confluence.getavail.comTRXL+ MembershipThis episode of TRXL is brought to you by TRXL+ members! Join our community of supporters to get exclusive benefits like ad-free episodes and our AEC Leadership Edge newsletter. Your support keeps these valuable conversations going. Click here to learn more and become a member today.-----Sign up to become a TRXL member.Free members get email notifications when new episodes are released and when new posts are published on TRXL.coPaid supporters of TRXL+ get ad-free podcast episodes, full show notes, and exclusive Leadership Edge email newsletters from TRXLProvide feedback for this episode at https://trxl.co/feedback
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About TRXL

Join architect Evan Troxel as he explores important topics surrounding the co-evolution of technology and architecture. Guests from the architectural community and beyond join in long-form conversations about the influence digital transformation is having on the profession with long digressions on leadership, change management, knowledge transfer, where all this may lead to in the future of the building industry, and more.
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