Construction Industry Marketing And Business Tips For Tradesmen: Rise Of The Trades
Craig Wilkinson: Trades and Construction - Tradesman - Trades Freedom Club

Latest episode
125 episodes
- Are your staff turning up late, taking longer breaks, constantly on their phones, poor workmanship and bad attitudes. Sound familiar?
Managing tradesmen can be one of the biggest headaches of running a trades business.
But what if the problem isn't your employees?
In this episode I reveal the 4 essential foundations every trades business needs to build a reliable, motivated and accountable team that helps you grow your business instead of holding you back.
WHAT YOU WILL LEARN AND KEY ACTIONS FROM THIS EPISODE:
Discover how a clear vision gets your team working together.
Learn how your mission motivates staff to achieve business goals.
Discover how building the right culture improves teamwork and productivity.
Learn how clear rules eliminate confusion and improve staff accountability.
Discover how aligning values, morals, standards and beliefs prevents conflict.
Until you implement these 4 foundations, your team will always waste your time and cost you money. LISTEN NOW and build your winning team.
Join our Growth Club and get instant access to live marketing training, business coaching, courses and a thriving community of professional trades. Guaranteed to help you to achieve time and financial freedom.
Join our free and thriving Facebook group and community
Apply to join our 12-month business and marketing coaching programme
LeadZilla - Marketing and Sales Software: Start your 14 day free trial now
ServiceM8 - Job Management Software: Start your extended 28 day free trial and bonuses
Free Marketing & Business Audit: Book a free marketing and business audit with our expert team 124. The 6 Cog Marketing Strategy To Generate Vetted Leads In Your Trades Business
21/10/2026 | 1h 35 mins.If your phone isn’t ringing with the right enquiries, your marketing is out of date. Full stop.
Posting the odd job photo, hoping for referrals and paying for leads that ghost you no longer works.
AI has changed how customers find and choose trades, and the businesses who adapt now will take the work everyone else is waiting for.
In this episode I give you the 6 Cog Marketing Ecosystem, the exact system our members are using to bring in vetted, ready-to-buy customers right now.
WHAT YOU WILL LEARN AND KEY ACTIONS FROM THIS EPISODE:
Discover the deadly mistakes trades are making with their outdated marketing
Uncover the hidden branding mistakes quietly costing you high-paying work
Learn the simple social media formula that makes your phone ring
Uncover the website features that create an enquiry-generating machine
Discover the vetting secret that stops tyre kickers wasting your evenings
Listen to this powerful marketing strategy before you get left behind.
Join our Growth Club and get instant access to live marketing training, business coaching, courses and a thriving community of professional trades. Guaranteed to help you to achieve time and financial freedom.
Join our free and thriving Facebook group and community
Apply to join our 12-month business and marketing coaching programme
LeadZilla - Marketing and Sales Software: Start your 14 day free trial now
ServiceM8 - Job Management Software: Start your extended 28 day free trial and bonuses
Free Marketing Audit: Book a free marketing audit with our expert team- Running a trades business can feel lonely. You’re carrying the pressure, working long hours and wondering whether things will ever change.
And while you’re giving everything to the business, what’s happening to your health, relationships and life outside work?
After completing Ant Middleton’s Special Forces training camp for the third time, I came away with lessons that reach far beyond the camp.
In this episode, I’ll share what happened, what it made me realise about running a business, and the 3 questions I think every trades owner needs to ask themselves.
WHAT YOU WILL LEARN AND KEY ACTIONS FROM THIS EPISODE:
Uncover the beastings we took but why they are so important to life's lessons
Discover why trying to carry every business decision alone is holding you back
Learn what it takes to make a difficult change you’ve been putting off
Find out how to keep making progress after the initial burst of motivation fades
Take away practical ideas for building a better business and a life outside it.
Learn from the SAS Special Forces Operators as they pushed us to our breaking point LISTEN NOW!!
BECOME A MEMBER: Join our Growth Club and get instant access to live marketing training, business coaching, courses and a thriving community of professional trades. Guaranteed to help you to achieve time and financial freedom.
JOIN OUR FACEBOOK GROUP: Join our free and thriving Facebook group and community
APPLY TO JOIN OUR INNER CIRCLE: Apply to join our 12-month business and marketing coaching programme
LeadZilla - Marketing and Sales Software: Start your 14 day free trial now
ServiceM8 - Job Management Software: Start your extended 28 day free trial and bonuses - Working ridiculous hours, dealing with problems and wondering why your trades business isn’t giving you freedom?
For years, I thought success meant working harder.
When things went wrong, I worked longer, took on more jobs and did everything myself.
The truth? I was a busy fool. That mindset damaged my business, health and relationships, nearly costing me everything.
I realised I couldn’t change the business until I changed myself.
In this episode, I reveal the seven mindset shifts every trades business owner needs to achieve lasting success.
WHAT YOU WILL LEARN AND KEY ACTIONS FROM THIS EPISODE:
Uncover 7 hidden mindset traps sabotaging your business and personal success.
Discover how to destroy fear and limiting beliefs before they destroy your business.
Learn why your comfort zone is your greatest danger and how to break free from it.
What successful owners sacrifice without damaging their health, family or freedom.
Master 3 forces behind unstoppable growth: responsibility, discipline and resilience.
If your growth has stalled and nothing you’ve tried is moving you forward, you need to listen to this episode.
BECOME A MEMBER: Join our Growth Club and get instant access to live marketing training, business coaching, courses and a thriving community of professional trades. Guaranteed to help you to achieve time and financial freedom.
JOIN OUR FACEBOOK GROUP: Join our free and thriving Facebook group and community
APPLY TO JOIN OUR INNER CIRCLE: Apply to join our 12-month business and marketing coaching programme
LeadZilla - Marketing and Sales Software: Start your 14 day free trial now
ServiceM8 - Job Management Software: Start your extended 28 day free trial and bonuses 121. How I’d Build a Trades Business From Scratch For Time And Financial Freedom
09/09/2026 | 1h 13 mins.If I had to start a trades business today from scratch…I’d build it to give me profitable leads on day one
Create me high net profits on day one
Protect my time from day one, so I don’t become that ultimate busy fool.
There are four areas of business I’d invest in immediately. Why?
Because I’m not building a business to trap myself inside it… I’m building one that gives me time and financial freedom from the start.
Even if you have an established business you could do this, if you know what the four areas are.
WHAT YOU WILL LEARN AND KEY ACTIONS FROM THIS EPISODE:
Uncover what real time and financial freedom means to you. It’s not what you expect
Discover the 4 step formula that will immediately make you more money and save time
Learn how to save a decade of unnecessary graft, sweat and tears
10 mini strategies to scale your business and build a team from day one
How to escape the Busy Fool Stage and move straight to the Freedom Stage
If you feel stuck, overwhelmed, or fed up, this episode is the key you’ve been working so hard to find. LISTEN NOW!
BECOME A MEMBER: Join our Growth Club and get instant access to live marketing training, business coaching, courses and a thriving community of professional trades. Guaranteed to help you to achieve time and financial freedom.
JOIN OUR FACEBOOK GROUP: Join our free and thriving Facebook group and community
APPLY TO JOIN OUR INNER CIRCLE: Apply to join our 12-month business and marketing coaching programme
LeadZilla - Marketing and Sales Software: Start your 14 day free trial now
ServiceM8 - Job Management Software: Start your extended 28 day free trial and bonuses
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About Construction Industry Marketing And Business Tips For Tradesmen: Rise Of The Trades
Construction industry marketing and business tips on how to build, grow and scale your trades or construction business. Business coaching for tradesmen and tradeswomen like plumbers, electricians, plasterers, joiners, roofers and building contractors:
Marketing tips for tradesmen
How to generate leads in a trades construction business
How to make profit in a trades business
How to systemise a trades business
How to grow a plumbing or electrical business
How to grow a construction company
How to create a positive mindset
Hosted by Craig Wilkinson founder of Trades Freedom Club
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