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The Courageous Leaders Podcast

Joanna Howes
The Courageous Leaders Podcast
Latest episode

229 episodes

  • The Courageous Leaders Podcast

    Ogilvy CEO: Why Creative Leaders Need A Culture Of Disrespect | James Murphy

    20/08/2026 | 1h 5 mins.
    James Murphy, CEO of Ogilvy Group UK and co-founder of New Commercial Arts, joins me on The Courageous Leaders Podcast for an honest conversation about building creative cultures that don’t rely on hierarchy. James co-founded adam&eve, which became one of the most awarded agencies in history, and he has spent decades proving that great leadership starts with bold ideas and the right environment to grow them.

    We talk about why he encourages a “culture of disrespect” where the best idea wins no matter who it comes from, why hierarchy and process quietly kill creative energy, why leaders aren’t there just to make people happy, and why momentum beats the paralysis of perfection. If you want to build a culture where great work actually happens, this conversation is full of hard-won lessons.

    What We Cover:
    00:00 Trailer
    00:57 What courageous leadership means to James
    04:26 His relationship with fear and decision-making
    05:47 Why a strong culture needs both trust and high standards
    06:37 Why hierarchy and process kill creativity
    09:57 The “culture of disrespect”: letting the best idea win, whoever it comes from
    16:53 How to change a hierarchical agency, starting with your next brief
    24:29 The pressure clients are under, and why problems are inevitable
    25:54 Why problems should be surfaced, not hidden
    27:17 What an F1 team taught him about blame and accountability
    30:30 Why the best creatives don’t always make the best leaders
    37:50 Is the advertising industry ageist? James’s honest answer
    40:50 Why fewer people want to be leaders now
    46:06 The job rejection that told him he “wasn’t ruthless enough”
    49:50 What a leader needs before they can be courageous
    53:17 Why stepping back from work felt dangerous to him
    57:07 James’s three pieces of advice for leaders
    60:21 From wine-delivery van driver to a job at Ogilvy
    Key Leadership Insights:
    • Why momentum and course-correction beat waiting for the perfect answer
    • Why a strong culture needs both openness and clear standards
    • How a “culture of disrespect” frees the best ideas from hierarchy
    • Why surfacing problems openly is a strength, not a weakness
    • Why you should measure and reward the team, not the individual
    • The difference between a brilliant practitioner and a brilliant leader
    • Why perseverance, not ruthlessness, is what success actually requires
    👍 Stay inspired by joining our YouTube community! Click the link, hit the subscribe button, leave a comment, and never miss an episode. Your support helps us empower courageous leaders like you!
    https://www.youtube.com/channel/UC2kZ-x8fDHKEVb222qpQ_NQ

    🚀 Elevate Your Leadership:
    Book a call for transformative leadership and team coaching:
    Website: https://thechangecreators.com
    LinkedIn: https://www.linkedin.com/in/joannahowes/ 

    → Join our newsletter for courageous leadership insights and advice.
     👉 Subscribe here: https://the-change-creators.kit.com/1a5f3c9e54
  • The Courageous Leaders Podcast

    How to build one culture across 100 companies and 40 countries

    06/08/2026 | 1h
    Sergio Lopez Ferrero, Global CEO of Omnicom Production, joins me on The Courageous Leaders Podcast for an honest conversation about leading global transformation and what it really costs the person at the top. Sergio leads the global production portfolio for Omnicom Group, with over 20 years in the industry and more than 400 awards to his name, including 73 Cannes Lions.
    We talk about what it takes to transform businesses spanning 100 companies and 40 countries, why leaders are humans, not superheroes, the moment he realised he'd stopped doing the work he loved, and how he separates smart failure from negligence. If you lead through change, pressure, or uncertainty, this conversation is full of hard-won lessons from someone doing it at a global scale.
    What We Cover:
    00:00 Trailer
    00:54 Leading global transformation in a changing industry
    03:19 The pressure of being a CEO: leaders are human, not superheroes
    05:54 The leadership skills Sergio had to learn the hard way
    08:15 Why every leader must understand the financials first
    11:29 How to build one culture across 100 companies and 40 countries
    13:03 Making tough decisions when people resist change
    16:07 Separating who you are from the role you have to play
    21:40 Moving from hands-on creative work to leading the businesS
    29:14 Smart failure vs negligence: when it’s okay to fail
    32:30 How to navigate uncertainty as a leader
    35:13 Systems thinking and giving teams freedom within a framework
    45:16 Where courage has carried Sergio through his career
    48:05 Sergio’s three pieces of advice for future leaders
    50:22 The eight things every CEO must be willing to do
    52:03 Why you never fully switch off at the top
    53:43 Ego, money, and the career trap nobody talks about
    55:44 Building the team that covers your weaknesses
    58:02 The real rewards of being a CEO

    Key Leadership Insights:
    • Why transformation today means rebuilding the plane while flying i 
    • Why understanding the money is the first job of any leader
    • How to set a vision simple enough to align 40 countries
    • Why separating smart failure from negligence changes how teams take risks
    • How “freedom within the framework” keeps creative people creative
    • Why the leader’s mood sets the temperature for the whole company
    • Why knowing yourself matters more than knowing the playbook

    🎧 Listen to the full episode for the best practical leadership coaching:
    Spotify: https://open.spotify.com/show/1B0U13S37tjpy9ZYZJcZb4
    Apple: https://podcasts.apple.com/gb/podcast/the-courageous-leaders-podcast/id1594924295
    All episodes: https://thecourageousleaderspodcast.buzzsprout.com/
    Connect with Sergio:
    LinkedIn: https://www.linkedin.com/in/sergiolopezferrero/
    🚀 Ready to elevate your team and leadership? Book time for transformative coaching and training:
    Website: https://www.thechangecreators.com
    LinkedIn: https://www.linkedin.com/in/joannahowes/
    👍 Stay inspired – subscribe, leave a comment, and help us build a community of courageous leaders.
    → Want honest leadership insights in your inbox?
    👉 Sign up to the newsletter: https://the-change-creators.kit.com/1a5f3c9e54
    #Leadership #BusinessTransformation #CEO #CreativeIndustry #CourageousLeaders

    👍 Stay inspired by joining our YouTube community! Click the link, hit the subscribe button, leave a comment, and never miss an episode. Your support helps us empower courageous leaders like you!
    https://www.youtube.com/channel/UC2kZ-x8fDHKEVb222qpQ_NQ

    🚀 Elevate Your Leadership:
    Book a call for transformative leadership and team coaching:
    Website: https://thechangecreators.com
    LinkedIn: https://www.linkedin.com/in/joannahowes/ 

    → Join our newsletter for courageous leadership insights and advice.
     👉 Subscribe here: https://the-change-creators.kit.com/1a5f3c9e54
  • The Courageous Leaders Podcast

    5 Bad Leadership Behaviours Every Leader Should Avoid

    23/07/2026 | 5 mins.
    What are the bad leadership habits that quietly hold a team back? In this solo episode of The Courageous Leaders Podcast, I share the five leadership behaviours driving me crazy right now, and what to do instead if you want to lead well over the next few years.

    Consider it a rant with a purpose. From leaders who struggle to manage stress to the ones avoiding hard conversations, burning out and calling it “high performance,” or making everything about themselves, I break down why each habit damages a team and the honest shift each one needs. If you lead people, this is a wake-up call worth five minutes.
    What We Cover:
    00:00 The five leadership behaviours driving me crazy
    00:06 No self-management: reacting and offloading stress onto your team
    01:01 Avoiding difficult conversations (and the time it wastes)
    01:33 Not looking after yourself, and what “high performance” really means
    02:42 Getting a coach but doing none of the work
    03:32 Being too self-focused, and why that isn’t leadership
    04:08 Why leadership needs empathy and compassion
    04:20 Leadership takes daily effort, not just a title
    👍 Stay inspired by joining our YouTube community! Click the link, hit the subscribe button, leave a comment, and never miss an episode. Your support helps us empower courageous leaders like you!
    https://www.youtube.com/channel/UC2kZ-x8fDHKEVb222qpQ_NQ

    🚀 Elevate Your Leadership:
    Book a call for transformative leadership and team coaching:
    Website: https://thechangecreators.com
    LinkedIn: https://www.linkedin.com/in/joannahowes/ 

    → Join our newsletter for courageous leadership insights and advice.
     👉 Subscribe here: https://the-change-creators.kit.com/1a5f3c9e54
  • The Courageous Leaders Podcast

    Is Ruthlessness the Price of Reaching the Top? | A Leaders' Panel Discussion

    09/07/2026 | 51 mins.
    What’s the one toxic leadership behaviour you’d banish forever? In this special Leadership Room 101 episode of The Courageous Leaders Podcast, three industry leaders each argue to banish one leadership behaviour for good: busyness, fear-based leadership, or pay-to-play culture. I’m joined by Katy Wright (Chief Client & Business Officer, AMV BBDO), Sergio Lopez Ferrero (Global CEO, Omnicom Production), and Sachini Imbuldeniya (Co-Founder & CEO, House of Oddities).

    Each leader gets around ten minutes to make their case, and at the end I pick just one to send into Room 101. The debate is honest, funny, and at times a little controversial, and each argument says something real about how leadership and the creative industry work today.

    What We Cover:
    00:00 Trailer
    00:50 The Leadership Room 101 concept, and meet the three leaders
    01:50 Katy's nomination: Busyness as a badge of honour
    06:20 Is being "busy" really pride, or is it fear?
    10:20 The fear of not looking busy enough
    12:50 The link between rest, sleep, and real creativity
    19:50 Sergio's nomination: Fear-based leadership
    21:50 Why blaming an unnamed "head office" erodes trust
    24:50 Can a little fear actually be healthy in leadership?
    27:20 Why "alpha" leadership is over, and vulnerability is rising
    27:50 The uncomfortable debate: do CEOs have psychopathic tendencies?
    40:50 Sachini's nomination: Why pay-to-play is rigging the industry
    45:50 Awards and access: is success bought or earned?
    47:50 How pay-to-play shuts out great creative work
    48:50 My verdict: which behaviour goes into Leadership Room 101

    Key Leadership Insights:
    Why “busy” has become a status symbol, and what it often hides
    How to hear what your team are really telling you when they say they’re busy
    Why a small amount of healthy fear can sharpen accountability
    Why vulnerability now makes leaders more followable, not less
    How pay-to-play systems in awards and pitching hold the industry back
    Why fixing fairness at the top can change a whole company culture

    Part debate, part masterclass, and a lot of fun. By the end you’ll be deciding which leadership behaviour you’d banish too.
    👍 Stay inspired by joining our YouTube community! Click the link, hit the subscribe button, leave a comment, and never miss an episode. Your support helps us empower courageous leaders like you!
    https://www.youtube.com/channel/UC2kZ-x8fDHKEVb222qpQ_NQ

    🚀 Elevate Your Leadership:
    Book a call for transformative leadership and team coaching:
    Website: https://thechangecreators.com
    LinkedIn: https://www.linkedin.com/in/joannahowes/ 

    → Join our newsletter for courageous leadership insights and advice.
     👉 Subscribe here: https://the-change-creators.kit.com/1a5f3c9e54
  • The Courageous Leaders Podcast

    Why It's Okay to Upset People When You Lead | Joanna Howes

    25/06/2026 | 5 mins.
    Why is avoidance the biggest killer of performance in teams? 

    In this solo episode of The Courageous Leaders Podcast, I explain why it’s okay to upset people, and why giving honest feedback without fear is a skill every leader needs.

    Most leaders tiptoe around their teams, scared of upsetting someone. But avoiding hard conversations doesn’t protect people, it holds them back. I share why we waste so much energy “mind reading” how others will react, how that robs them of the chance to grow, and how to deliver tough feedback while staying calm, present, and human, even when someone gets upset.

    What We Cover:
    00:00 Why it's okay to upset people
    00:40 You can't control how someone reacts (the "mind reading" trap)
    01:30 Why avoiding it is really about protecting yourself
    02:00 My personal story: the feedback that changed everything
    02:55 How to give feedback without it feeling like an attack
    03:25 How to stay present when someone cries or gets angry
    04:19 Why backtracking is the worst thing you can do
    04:38 Show up for them, even when it's uncomfortable
    👍 Stay inspired by joining our YouTube community! Click the link, hit the subscribe button, leave a comment, and never miss an episode. Your support helps us empower courageous leaders like you!
    https://www.youtube.com/channel/UC2kZ-x8fDHKEVb222qpQ_NQ

    🚀 Elevate Your Leadership:
    Book a call for transformative leadership and team coaching:
    Website: https://thechangecreators.com
    LinkedIn: https://www.linkedin.com/in/joannahowes/ 

    → Join our newsletter for courageous leadership insights and advice.
     👉 Subscribe here: https://the-change-creators.kit.com/1a5f3c9e54
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About The Courageous Leaders Podcast
The Courageous Leaders Podcast aims to inspire leaders to step into their courageous zone, be the leader they know they can be and discover the mindset skills and behaviours to take their leadership to the next level. So listen in, get inspired on how you can grow your leadership impact. Leave a legacy you can be proud of, and build an environment for future leaders to thrive. Who is Joanna Howes?Joanna Howes is an award-winning international coach, behavioural expert, specialising in leadership and performance coaching and No 1 best selling international co-author. Her focus is to help individuals and teams activate their full potential, so they can step into their courageous zone to maximise their influence, build their resilience and take the action needed to become high performers and future-ready leaders.Joanna is a unique phenomenon within her industry, with over 20 years’ experience working internationally with some of the world's most awarded advertising agencies and leading them to operational and leadership success. Her blend of both innovative operational and transformative change solutions empowers organisations to create environments that are supportive and fearless for their employees. Website: https://thechangecreators.com/Linkedin: https://www.linkedin.com/in/joannahowes/Youtube: https://www.youtube.com/@courageousleaderspodcastIG: https://www.instagram.com/the.changecreators/Podcast IG: https://www.instagram.com/courageous_leaders/Newsletter: https://the-change-creators.kit.com/1a5f3c9e54
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