Sales Logic - Selling Strategies That Work

• The Truth About AI: Your Job Is Safe, Your Sales Process Isn't

  Question: Marcus from Toronto asks, "My company has rolled out several AI tools, but none of them actually save me time. How do I know which parts of my process I should automate and which I should never hand over to AI?" Book: The AI-First Sales Rep" by Tony Hughes Lightning Round: Top 10 Things You Are Grateful for in Sales 👀Read the BLOG for this week's episode.  

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• Selling Across Cultures: Does Being Different Help or Hurt?

  Lightning Round: Top 10 Ways To Build Trust With Your Customers Question: Panchal from Spotify asks, "I am from a different country. My English accent is a little different than the native. Will that delay building trust with the customer? If yes, what's the solution?" Book: The Culture Map by Erin Meyer 👀 Read the BLOG for this week's episode     

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• How To Crush Your Numbers No Matter What

  Lightning Round: Top 10 Things You Need to Do to Drive Sales BEFORE Year End   Question: Kelly from Austin asks, "Hey Meridith and Mark — I've been missing my numbers all year, it's killing my confidence. Now this government shut down, combined with the holidays—where and how can I get momentum?"  Book: A Mind For Sales Mark Hunter  👀 Read the BLOG for this week's episode.

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• How Great Storytelling Closes More Deals

  Lightning Round: Top 10 Ways to Build Your Personal Brand  Question: Lisa from Austin, TX asks, "This year I've been trying to make my presentations more engaging. How do I know if my story is connecting — or if I'm just talking too much?" Book: Stories that Stick by Kindra Hall 👀 Read the BLOG for this week's episode.   

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• How to Get Prospects to Choose You Over the Competition

  Lightning Round: Top 10 Ways to Increase Your Sales Effectiveness Question: Peter asks, "As sales continues to shift from a traditional B2B supplier perspective (products focus) toward a more retail customer centric focus, I'm very interested to know if it would be more effective for field sales teams to understand their business partners' buyers or key decision makers' KPIs (excluding monetary incentives)? By doing so, they could better collaborate and align their strategies to help those buyers or decision makers achieve their KPIs, while also driving sustained growth for all involved." Book: Endless Customers by Marcus Sheridan  Read the BLOG for this episode.   

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