Trading Secrets

• 234. Emma Grede: From high school dropout to entrepreneurial powerhouse, a masterclass in the hustle, heart, and high standards behind Good American, Skims & beyond!

  This week, Jason is joined by  a powerhouse who's not just building brands, but shaping the future of entrepreneurship, Emma Grede! As Co-Founder and CEO of Good American and Founding Partner of SKIMS, to becoming the first black woman to guest star as a shark on Shark Tank. With a keen eye for opportunity, a passion for equality, and a voice that resonates far beyond the boardrooms, Emma is redefining what it means to lead, especially as a woman and a woman of color.  In this episode, Emma shares how she recognized her entrepreneurial spirit early on—watching her mom budget, understanding the cost of everything, and forming a deep emotional connection to money. She opens up about raising capital for Good American, growing from a modest client base to working with some of the biggest names, and the hard lessons learned after failing in LA and starting from scratch. Emma talks about building a full-service reputation, earning trust, and key insights from investor Andrew Rosen. She explains how directly asking women what they need has informed her investment and product strategies, the top three traits she looks for when deciding where to invest, and how she keeps up with fast-moving trends. Plus, she breaks down her rules for hiring, firing, and promoting, shares the inspiration behind her new podcast Aspire with Emma Grede, and talks about her recent collaboration with Off Season and designer Kristin Juszczyk. Emma reveals all this and so much more in another episode you can’t afford to miss! Host: Jason Tartick Co-Host: David Arduin Audio: John Gurney Guest: Emma Grede Stay connected with the Trading Secrets Podcast!  Instagram: @tradingsecretspodcast  Youtube: Trading Secrets Facebook: Join the Group All Access: Free 30-Day Trial  Trading Secrets Steals & Deals! Thrive Market: Thrive Market is like your favorite health food store-but online, and way more affordable. I'm talking about premium brands like Primal Kitchen, Siete, Hu, and Simple Mills... all delivered to your door, and up to 30% less than what you'd pay at traditional stores. Skip the junk without overspending. Head over to ThriveMarket.com/TRADINGSECRETS to get 30% off your first order and a FREE $60 gift. Booking.com: Whether you’re looking to earn that extra income, fill those vacant weekends, or grow you business, head over to Booking.com to see how you can get started today. The reach is global, the bookings are consistent, and the control is yours. For the bookings you’ve dreamed of, list your property on Booking.com! Boll & Branch: Boll & Branch products are made different, so you can sleep better at night.Woven with the finest 100% organic cotton on earth and crafted by artisans who earn the pay and respect they deserve.  Feel the difference an extraordinary night’s sleep can make with Boll & Branch. Get 15% off, plus free shipping on your first set of sheets, at BollAndBranch.com/tradingsecrets  Cymbiotika: Cymbiotika is changing the game when it comes to supplements. Their liquid packets are more effective, convenient, and go wherever you go. ​Cymbiotika is as clean as it gets—no seed oils, preservatives, or artificial junk. Just high-quality, real ingredients that actually do something. Go to Cymbiotika.com/tradingsecrets for 20% off + free shipping today

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• 233. Bran Flakezz: From $8.65/hr at Forever 21 to over 6 figures in content creation, Brandon Edelman’s wild BTS of building a platform by being authentically himself, staying frugal, and prioritizing mental health

  This week, Jason is joined by content creator, podcast host, and Philadelphia’s favorite influencer, Brandon Edelman aka Bran Flakezz! Bran gained recognition after being cast on Barstool Sports inaugural reality TV show, Project Verified, after having initial success with his TikTok content. Since being a runner up on the show, Bran has continued to grow his brand on social media, add the title podcast host to his resume, and increase his gross annual income by almost 20x from when he was primarily working in retail.  In this episode, Bran opens up about his journey navigating imposter syndrome and staying authentic in the digital space. He reflects on pivotal moments that shaped his life—from high school struggles with popularity to finding his true self in college. Bran breaks down his approach to content creation, including how he uses TikTok analytics, the power of a strong “hook,” and applying an MLA-style formula to videos. He also shares what it felt like to hit 1 million followers and the deeper motivation behind his content: supporting local businesses. The conversation spans his background in retail, platform-by-platform differences, and why he champions salary transparency and acknowledges privilege. Bran also dives into staying frugal, the value of genuine apologies, what meaningful collaborations look like to him, why convenience should never be underestimated, and protecting your mental health. Bran reveals all this and so much more in another episode you can’t afford to miss! Host: Jason Tartick Co-Host: David Arduin Audio: John Gurney Guest: Bran Flakezz Stay connected with the Trading Secrets Podcast!  Instagram: @tradingsecretspodcast  Youtube: Trading Secrets Facebook: Join the Group All Access: Free 30-Day Trial  Trading Secrets Steals & Deals! Indeed: When it comes to hiring, Indeed is all you need. There's no need to wait any longer-speed up your hiring right now with Indeed. For a $75 SPONSORED JOB CREDIT to get your jobs more visibility, visit Indeed.com/SECRETS Northwestern Registered Agent: Northwest Registered Agent has been helping businesses launch and grow for nearly 30 years. Don’t wait, protect your privacy, build your brand and set up your business in just 10 clicks in 10 minutes! Visit www.northwestregisteredagent.com/tradingsecrets and start building something amazing! Booking.com: Whether you're looking to earn that extra income, fill those vacant weekends, or grow your business, head over to Booking.com to see how you can get started today. The reach is global, the bookings are consistent, and the control is yours. For the bookings you've dreamed of, list your property on Booking.com 

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• 232. Dustin Lynch: 10 Number one songs and a Vegas residency, the BTS of the ever-changing music industry, protecting artists & writers, and the money behind it all!

  This week, Jason is joined by country music singer and songwriter Dustin Lynch! Since his debut country album in 2012, Dustin has solidified his place as one of the country’s biggest recording artists with over 6 billion cumulative global streams. Dustin has earned 10 #1 singles, four top five albums, 10 gold, platinum, and multi-platinum certified singles. He’s a moment of the Opry and has earned several high profile awards, wins and nominations.  In this episode, Dustin shares why he loves competition, how money can be made playing cover songs in college, and getting his start at Tin Roof. He breaks down how the music industry has changed, landing his record and publishing deals, and the difference between the two. Dustin also talks about protecting writers and artists, the biggest scam in the industry, and the importance of artist leverage. Plus, he dives into the real money behind live shows, the hidden costs of award shows and late-night TV, how his Vegas residency came to be, collaborations with top DJs, his go-to social media platform, influencer partnerships, and wraps it all up with a rapid-fire round! Dustin reveals all this and so much more in another episode you can’t afford to miss! Host: Jason Tartick Co-Host: David Arduin Audio: John Gurney Guest: Dustin Lynch Stay connected with the Trading Secrets Podcast!  Instagram: @tradingsecretspodcast  Youtube: Trading Secrets Facebook: Join the Group All Access: Free 30-Day Trial  Trading Secrets Steals & Deals! Square: Boll & Branch: Boll & Branch products are made different, so you can sleep better at night. Woven with the finest 100% organic cotton on earth. Feel the difference an extraordinary night's sleep can make with Boll & Branch. Get 15% off, plus free shipping on your first set of sheets, at BollAndBranch.com/tradingsecrets  Up Work: Hiring shouldn't be a hassle or a drain on your budget. Upwork is your one-stop shop to find, hire, and pay top freelance talent—saving you time and keeping costs in check—all in one place. Visit Upwork.com right now and post your job for free Cymbiotika: Cymbiotika is changing the game when it comes to supplements. Their liquid packets are more effective, convenient, and go wherever you go. ​Cymbiotika is as clean as it gets—no seed oils, preservatives, or artificial junk. Just high-quality, real ingredients that actually do something. Go to Cymbiotika.com/tradingsecrets for 20% off + free shipping today

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• 231. Tarek El Moussa: HGTV star breaks down the key numbers every flipper needs to know, how to spot a bad flip, negotiation tactics, and winning in 2025’s market

  This week, Jason is joined by self-made real estate investor, author, and HGTV reality TV personality, Tarek El Moussa! Tarek gained recognition in the reality TV space after hosting Flip or Flop with his ex-wife from 2013 to 2022. Since then, Tarek has expanded his real estate and reality TV portfolio to new heights. He is now the star of HGTV’s hit shows Flipping 101 and The Flipping El Moussas. In addition to successfully flipping close to 1,000+ properties and selling over a thousand homes, owning multiple apartment buildings and developing a self storage facility, Tarek is a successful entrepreneur, real estate expert and investor, and now author.  In this episode, Tarek shares his expert insights on breaking into the house flipping business—from how to get started with little to no capital, to what makes a fast cash sale happen. He breaks down exactly what to look for in a listing, walks through his step-by-step flipping process, and explains why flipping isn't as easy as it looks. You'll learn how to calculate your breakeven point, set profit goals, and protect yourself when working with agents. Tarek also covers his personal negotiation strategies, how to spot quality renovation work, and what to know when buying a flipped property. Plus, he offers advice for buying a home in 2025, talks about his new book Flip Your Life, and shares the value of building the life you want—through consistency and actively making connections. Tarek reveals all this and so much more in another episode you can’t afford to miss! Host: Jason Tartick Co-Host: David Arduin Audio: John Gurney Guest: Tarek El Moussa Stay connected with the Trading Secrets Podcast!  Instagram: @tradingsecretspodcast  Youtube: Trading Secrets Facebook: Join the Group All Access: Free 30-Day Trial  Trading Secrets Steals & Deals! Nutrafol: Address your root causes of hair thinning with Nutrafol, the hair growth routine that keeps up with your life. For a limited time,you can get $10 off your first month's subscription and free shipping by going to Nutrafol.com and enter promo code TRADINGSECRETS Quince: Vacation season is nearly upon us. This year, treat yourself to the luxe upgrades you deserve with Quince's high-quality travel essentials at fair prices. Go to Quince.com/tradingsecrets for 365-day returns, plus free shipping on your order. Photo Booth Supply: Weddings, parties, corporate events—photo booths are a must-have for every party! With PHOTOBOOTH SUPPLY CO, you get the hottest photo booths, step-by-step guides, and expert one-on-one coaching to help you get up and running fast! Curious how much you could make by running your own photo booth business? Check out their FREE Profit Calculator at STARTPHOTOBOOTH.com/SECRETS  Visit Anaheim: With less than 100 days until summer, the countdown to summer break is on! Whether you’re looking for a summer escape or want to surprise your family with an unexpected trip, we’ve got you covered.  Save Up To $100 Off Select Anaheim Hotel Stays when you book now through June 20 at Visit Anaheim

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• 230. Brynn Whitfield: How she landed being in the RHONY cast, being a standup creative, balancing a full-time job in tech outside of reality tv, and diving into her mindset on money and relationships

  This week, Jason is joined by entrepreneur, marketing professional, and more notable, a personality on Bravo’s Real Housewives of New York City, Brynn Whitfield! Brynn joined the rebooted cast of RHONY, which wrapped up in January. Prior to diving into reality TV, Brynn worked on an award-winning campaign for global campaigns of the largest companies managing and executing strategic media relations programs for clients spanning Shell Oil, Unilever, Johnson & Johnson, and many tech-based companies. More recently, Brynn co-founded a dating app strictly for college students called Hoppy.  Brynn gets candid about how The Real Housewives of New York discovered her, her complicated relationship with tech, and prepping for her Zoom interviews for RHONY. She shares which character she’s often compared to, spending more on DoorDash than she earned in her first season, and why her professional life stays off-camera. As the only full-time working Housewife, she opens up about financial security, relationship accountability, prenups, NYC money mindset, and what she loves to splurge on—plus, rapid-fire cast questions, pitching a dating app idea to a Bumble founder, and her go-to advice for negotiation. Brynn reveals all this and so much more in another episode you can’t afford to miss! Host: Jason Tartick Co-Host: David Arduin Audio: John Gurney Guest: Brynn Whitfield Stay connected with the Trading Secrets Podcast!  Instagram: @tradingsecretspodcast  Youtube: Trading Secrets Facebook: Join the Group All Access: Free 30-Day Trial  Trading Secrets Steals & Deals! Boll & Branch: Boll & Branch products are made different, so you can sleep better at night. Woven with the finest 100% organic cotton on earth. Feel the difference an extraordinary night’s sleep can make with Boll & Branch. Get 15% off, plus free shipping on your first set of sheets, at BollAndBranch.com/tradingsecrets  Cymbiotika: Cymbiotika is changing the game when it comes to supplements. Their liquid packets are more effective, convenient, and go wherever you go. ​Cymbiotika is as clean as it gets—no seed oils, preservatives, or artificial junk. Just high-quality, real ingredients that actually do something. Go to Cymbiotika.com/tradingsecrets for 20% off + free shipping today Indeed: Stop struggling to get your job post seen on other job sites. Indeed's Sponsored Jobs help you stand out and hire fast. There's no need to wait any longer-speed up your hiring right now with Indeed. Get a $75 SPONSORED JOB CREDIT to get your jobs more visibility at Indeed.com/SECRETS

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