Konnected Minds Podcast with Derrick Abaitey

What if the biggest difference between people who make it and those who stay stuck isn't talent, connections, or even opportunity, but simply the relentless belief that no matter what life throws at you, you will always find a way? In this powerful and deeply personal episode of Konnected Minds, we sit down with Nana Adjamina, an artist who reveals the raw truth about discovering you're going to be a father while still in university, facing family ultimatums to make music work in 18 months or abandon the dream forever, crying real tears when the one outlet that saved you through every dark moment growing up seemed like it would be taken away, and why even when his boss told him on the final day of national service that you've shown us you don't want to be here, he walked out knowing that people would see him on TV and hear him on radio because this is not where he wanted to be. He breaks down why finding out he was going to be a father very early in the trimester while in different countries created a scary concept because he was still raising himself, still trying to figure out his place in the world, still trying to find his sound, and now another human was being added to that equation, why the first time he ever performed outside of Ghana was in the UK and that was when he got the chance to meet his son for the first time, and why when they came to visit and COVID happened they ended up just staying because he loved the concept of having his son near where he could see him anytime he wanted to. But he also reveals the fire that changed everything. Why becoming a father put fire under him along with many other things, why that fire was what made everybody ask where is this guy from and where did he come from, why he needed it to work not just because of his son but because his brother and his brother's wife called a family meeting with his mom after she attended a concert at Plus 233 and saw legends they grew up listening to performing looking like nothing had gone well for them in their lives, and why she asked him are you sure music is what you can do to one day put food on the table for your family. He confronts the moment that almost broke him. Why his family gave him an ultimatum of one year, maybe one and a half years, to make music work or go back to school, further his education, and get a nice job like everybody else sitting in an office wearing a suit and tie, why he shed real tears because music was his escape in all those dark moments growing up, his outlet to voice his concerns and his love, and it looked like it was going to be taken away from him, and why from doing his national service he came to understand that he does not want to be confined behind a desk because there's joy for some people in wearing a suit and tie and driving to the office but that does not mean it works for him and his narrative and his story and his vision. But he also shares the turning point. Why on the final day of national service when people were working hard to be retained and hoping to be picked by the boss, his boss walked into the conference room and told him you have shown us in nine months you've been here that you don't want to be here, why he said thank you boss and told his colleagues you will see me on TV and hear me on radio because here is not where I want to be, and why he counts himself immensely blessed and highly favored that the one year his family gave him was the first year he got his breakthrough songs that lit his path and changed the conversation at home from concern to understanding. He explains why he was able to buy his first car after Hitmaker because part of the winning prize included a cash prize to help start life, why he counts himself as one of those people who will always find a way because if you bury him he will germinate and become an oak tree, and why he is always grateful to life and grateful for the people, his family, his brothers, his sister, his friends who are always the voices in his ear that he needs. But we also explore the reality of raising a child while building a music career. Why in the initial stages as a young artist coming up the pressure of needing to support his son was one of many things that put fire under him, why he wasn't able to be there for the check caps and things because they were in different countries until his son was actually born, and why having his son near him in Ghana gave him the motivation and focus to keep pushing forward no matter how difficult things became.

What if the biggest difference between people who succeed and those who stay stuck isn't talent, resources, or even opportunity, but simply the willingness to explore everything, survive anywhere, and refuse to box yourself into one narrow identity?

In this powerful and deeply personal episode of Konnected Minds, we sit down with an extraordinary creative mind who reveals the raw truth about growing up without privilege, developing a survival mentality that allowed him to excel at everything from Taekwondo to painting to music, and why he believes that where we come from in the world means you start life at minus 20 and spend your entire existence fighting just to reach ground zero where other people begin.

He breaks down why he survived everywhere he was placed, why if you put him in Taekwondo he would beat Black Masters, if you put him in football he would survive, if you put him in athletics he would survive, if you put him in art and painting he was one of the best, and why this ability to adapt and excel in any environment shaped him into someone who sees the world differently from everyone around him even though he can't pinpoint exactly where or how that perspective developed.

But he also reveals the uncomfortable truth about dreams and aspirations. Why he wanted to be a pilot after watching a movie where pilots maneuvered planes so coolly, why he wanted to be a model at some point, why he wanted to be an artist drawing because the best gift anyone could give him was a sketchbook, and why his uncle always bought him sketchbooks because he loved painting so much.

He confronts the reality of not having support for exploring multiple passions. Why he wishes he had somebody to support him in all the various crazy ideas he had growing on, why he didn't have that privilege, and why he now allows his nine year old son to explore every passion from creating his own comics with characters, dialogue, storyline, and plots, to forming his own brand, to wanting to play piano, sing, rap, and do everything because eventually the child will find that one thing he's 150% clear on but until then allow their brains to roam free and explore without creating a life full of what ifs.

But we also dive into the tension between freedom and restriction. Why sometimes people must be restricted a bit because questioning forces you to think, why being a pharmacist was probably the best decision someone ever made because their father questioned their choices, but also why someone else might say their father told them to do sociology and it wasn't what they wanted, and why we as humans never really know what the right side of the line is until time tells us what it is.

He explains why his outlook on life is quite different from most people around him, why when everyone looks at the same thing he sees something different, why he notices the hues of blue and how they dissolve into lighter shades while others just see an object, and why this perspective wasn't developed through travel or exposure because his first time traveling was way later in life and he didn't even have a passport but something in his experiences and interactions with different people from different backgrounds shaped him into who he is.

But he also reveals the brutal economic reality of where we come from. Why based on where we're from in the world we don't have the privilege of identifying our passion very early in life, why it's hard to hear but where we're from when you come into this world you're already behind at minus 20, why you're struggling and fighting just to build to ground zero where you actually start life, and why a lot of people don't even make it to ground zero and struggle their entire life operating in the negatives.

We confront the mindset of overcoming obstacles. Why his mindset about life is always about okay so this is the problem, this is the situation, now what, how do we overcome that, why you know you want to become something but your experience of life at age three is different from age seven which is different from age ten which is different from the friends you meet at age twelve and thirteen, and why you keep growing, building your mind, and finding different interests as you experience life.

He shares why his son at age nine is one of the best artists he's ever seen, why the child is able to create his own comics at that age, why he's wanted to play piano, sing, rap, and do everything, and why every step of the way he supports every passion because he wishes he had that support when he was exploring his own crazy ideas.

What if the biggest difference between people who succeed and those who stay stuck isn't talent, resources, or even opportunity, but simply the willingness to explore everything, survive anywhere, and refuse to box yourself into one narrow identity? In this powerful and deeply personal episode of Konnected Minds, we sit down with an extraordinary creative mind who reveals the raw truth about growing up without privilege, developing a survival mentality that allowed him to excel at everything from Taekwondo to painting to music, and why he believes that where we come from in the world means you start life at minus 20 and spend your entire existence fighting just to reach ground zero where other people begin. He breaks down why he survived everywhere he was placed, why if you put him in Taekwondo he would beat Black Masters, if you put him in football he would survive, if you put him in athletics he would survive, if you put him in art and painting he was one of the best, and why this ability to adapt and excel in any environment shaped him into someone who sees the world differently from everyone around him even though he can't pinpoint exactly where or how that perspective developed. But he also reveals the uncomfortable truth about dreams and aspirations. Why he wanted to be a pilot after watching a movie where pilots maneuvered planes so coolly, why he wanted to be a model at some point, why he wanted to be an artist drawing because the best gift anyone could give him was a sketchbook, and why his uncle always bought him sketchbooks because he loved painting so much. He confronts the reality of not having support for exploring multiple passions. Why he wishes he had somebody to support him in all the various crazy ideas he had growing on, why he didn't have that privilege, and why he now allows his nine year old son to explore every passion from creating his own comics with characters, dialogue, storyline, and plots, to forming his own brand, to wanting to play piano, sing, rap, and do everything because eventually the child will find that one thing he's 150% clear on but until then allow their brains to roam free and explore without creating a life full of what ifs. But we also dive into the tension between freedom and restriction. Why sometimes people must be restricted a bit because questioning forces you to think, why being a pharmacist was probably the best decision someone ever made because their father questioned their choices, but also why someone else might say their father told them to do sociology and it wasn't what they wanted, and why we as humans never really know what the right side of the line is until time tells us what it is. He explains why his outlook on life is quite different from most people around him, why when everyone looks at the same thing he sees something different, why he notices the hues of blue and how they dissolve into lighter shades while others just see an object, and why this perspective wasn't developed through travel or exposure because his first time traveling was way later in life and he didn't even have a passport but something in his experiences and interactions with different people from different backgrounds shaped him into who he is. But he also reveals the brutal economic reality of where we come from. Why based on where we're from in the world we don't have the privilege of identifying our passion very early in life, why it's hard to hear but where we're from when you come into this world you're already behind at minus 20, why you're struggling and fighting just to build to ground zero where you actually start life, and why a lot of people don't even make it to ground zero and struggle their entire life operating in the negatives. We confront the mindset of overcoming obstacles. Why his mindset about life is always about okay so this is the problem, this is the situation, now what, how do we overcome that, why you know you want to become something but your experience of life at age three is different from age seven which is different from age ten which is different from the friends you meet at age twelve and thirteen, and why you keep growing, building your mind, and finding different interests as you experience life. He shares why his son at age nine is one of the best artists he's ever seen, why the child is able to create his own comics at that age, why he's wanted to play piano, sing, rap, and do everything, and why every step of the way he supports every passion because he wishes he had that support when he was exploring his own crazy ideas. But we also explore the challenge of too many choices.

What if the biggest barrier between you and financial freedom isn't talent, connections, or even luck, but simply not knowing how to identify problems, solve them profitably, and build a business from the ground up with discipline and relentless focus?

In this powerful and deeply practical episode of Konnected Minds, we sit down with Aisha Bengay, an entrepreneur who went from building a thriving importation business to facing crushing debt when her business partner abandoned her with thousands of customers' goods seized in containers, and she reveals the raw truth about partnerships, trust, capital, product selection, and why money is not a gift but a reward for solving real problems that people are willing to pay you to fix.

She breaks down why over 2,000 people were affected when her partner left with all the finances and piled up debt she didn't even know existed, why choosing the correct partner who shares your vision and is not greedy is one of the most critical decisions you will ever make in business, why she trusted him too much because they were dating and he was handling finances while she brought in contracts, and why when he left she discovered debt so massive she had never seen that amount of money in one place in her entire life but had to find a solution because hundreds of customers were waiting for their goods.

But she also reveals the exact blueprint for starting a profitable business in Ghana with little capital. Why you must identify problems and solve them instead of copying what someone else is doing because you don't have their energy, why Ghana has massive soya bean farms in the Northern region but exports the raw beans cheaply and then imports soya milk at higher prices when locals could add value by turning beans into milk using a simple soya bean milking machine, why packaging in cans and sealing airtight allows products to stay fresh for one year without excessive preservatives, and why solving problems with locally made healthier products is the genuine way to make money.

She confronts the capital challenge head on. Why nobody will give you money if you go asking for it, why she would never advise anyone to take a loan for a business they haven't done before because you take loans to expand existing businesses not to start new ones, why if you don't have capital you must go work a nine to five job and save money small small until you can start your business, and why excuses like I can't get a job will keep you stuck forever because you have to start from somewhere and every single thing you give excuses for means you will never go anywhere.

She walks through the exact savings plan for someone earning 2,000 cedis per month. Why you must save 1,000 cedis and live on 1,000 cedis no matter what because even if you were not making the 2,000 at all you would still live and life would still go on, why discipline in saving is the foundation of building capital, and why you cannot expect to build wealth if you spend everything you earn.

But we also dive into product identification and importation strategy. Why she is in the importation industry and knows things that sell very well, things your mind will not go to, why the top selling imported products in Ghana right now include mattresses, doors, towels, air conditioning units, and TVs, why you should never try to sell directly on social media but instead focus on making your content go viral by teaching people valuable information so they come to you, and why 30 posts in one day when starting is not excessive but necessary if you want to break through the noise and build momentum.

She reveals why before you make money you must understand that money is a reward and if you don't do anything nobody is going to reward you, why you must do something first and receive the reward instead of just dreaming about making money, why you should never say I'm going to do what Aisha is doing because you don't have her energy and she doesn't sleep, and why the lesson from her painful experience with her business partner is that trusting someone too much especially when mixing business with romantic relationships can lead to devastating consequences.

This is a raw, unfiltered conversation about entrepreneurship in Ghana, importation business, capital formation, product selection, problem solving, business partnerships, trust and betrayal, savings discipline, packaging and branding, and the brutal reality that if you are in business there will be challenges so be prepared for it because one way or the other there will be a challenge and the key is choosing the correct partner who has the same vision as you and is not greedy.

Guest: Aisha Bengay, entrepreneur and importation expert who has built a successful business teaching young Africans how to import products, add value, and create profitable businesses from the ground up.

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🎙️ ABOUT THE HOST
Derrick Abaitey is a Ghanaian entrepreneur, podcast host.

What if the biggest reason Ghanaians struggle to build bigger businesses isn’t foreigners, the government, or the economy - but the way we think about business?
In this powerful episode of Konnected Minds, Derrick Abaitey sits down with Mr. Fouad, a Lebanese-Ghanaian entrepreneur who has spent decades building businesses in Ghana and working in the telecommunications industry.
From why foreign companies often trust expatriate managers, to the uncomfortable question of why some Ghanaian businesses struggle to scale, collaborate and compete, this conversation challenges some deeply held beliefs about business in Ghana.
Mr. Fouad also shares the story of how he developed Unit Transfer, an early telecom innovation that allowed customers to transfer airtime in small denominations - an idea he believes helped lay some of the groundwork for the mobile money ecosystem that followed.
He reveals what happened when his company became a major distributor of MTN’s business, why he believes competition matters, and what entrepreneurs can learn from the experience.
Guest: Fouad Chalabi
LinkedIn: https://www.linkedin.com/in/fouad-chalabi-3b34682/?isSelfProfile=false
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🎙️ ABOUT THE HOST
Derrick Abaitey is a Ghanaian entrepreneur, podcast host, and personal development advocate.
IG: https://www.instagram.com/derrick.abaitey
Web: https://abaitey.com/