The Commercial Awareness Compass by AllAboutLaw

Currently, UK’s top lawyers are looking very closely at smiley croissants, as premium plush toys have become the newest trademark battleground. 

British brand, Jellycat, has issued legal claims against retailers Hamleys, Next, and Bessie London for trademark infringement and passing off, claiming they are copying the manufacturer’s distinctive smiley-faced, anthropomorphic plush toys and accessories. 

Meanwhile, the retailers are capitalising on social media virality by flooding the market with cheaper lookalikes, sometimes even in the same shops as genuine Jellycats. Why would an authorised reseller risk its contract to sell lookalikes? Can a brand protect anthropomorphic foods? And is there a new dupe culture shifting risk appetites?
The Commercial Awareness Compass by AllAboutLaw, helps you build your commercial awareness every week with a beginners, intermediate and advanced breakdown of a story from an expert lawyer and trainee solicitor host. 

This story was taken from a live conversation a few months ago. If you don't want to wait for these conversations, head over to the Commercial Awareness Compass to get them straight to your inbox each week. 

🚀 Boost your commercial awareness: https://www.allaboutlaw.co.uk/commercial-awareness-compass

Private Equity has become one of the most talked-about financial industries, with billions changing hands each year as funds buy and sell companies. Behind these high-stakes deals sit elite legal teams working around the clock and across borders to get these deals done at incredible speed.

What are the red flags lawyers need to find before signing? Why is time the enemy of a deal? And how do lawyers manage clashing multi jurisdictional legal cultures? We were joined by Weil to find out.
The Commercial Awareness Compass by AllAboutLaw, helps you build your commercial awareness every week with a beginners, intermediate and advanced breakdown of a story from an expert lawyer and trainee solicitor host. 

This story was taken from a live conversation a few months ago. If you don't want to wait for these conversations, head over to the Commercial Awareness Compass to get them straight to your inbox each week. 

🚀 Boost your commercial awareness: https://www.allaboutlaw.co.uk/commercial-awareness-compass

If you’ve been browsing TikTok lately you might have been wondering why everyone is suddenly worried about South American mountains, a clothing company and a drag queen. This isn’t the set up to a bad joke, but rather a high-profile trademark battle between clothing giant Patagonia and drag artist Pattie Gonia over $1 and name rights.

On their side, Patagonia claim they are only doing this to protect their trademark so it can be defended in future. Meanwhile Pattie argues they are trying to bury them in legal fees and aren’t as ethical as they claim. 

How should a big brand navigate legal proceedings that are playing out in public? What legal metrics do courts use to measure trademark similarity? And how do corporate lawyers balance legal protection with ethical corporate identities?
The Commercial Awareness Compass by AllAboutLaw, helps you build your commercial awareness every week with a beginners, intermediate and advanced breakdown of a story from an expert lawyer and trainee solicitor host. 

This story was taken from a live conversation a few months ago. If you don't want to wait for these conversations, head over to the Commercial Awareness Compass to get them straight to your inbox each week. 

🚀 Boost your commercial awareness: https://www.allaboutlaw.co.uk/commercial-awareness-compass

Should putting football stars like Harry Kane and Erling Haaland on your advert get it banned in the UK? When companies spend millions to get elite talent to promote their services, generally their legal teams expect they can actually run their ads. However, Oddschecker recently had their gambling adverts featuring the two strikers banned by the UK’s ASA due to the risk posed to children.

On Oddchecker’s side, they argued the ad was only pushed to over-18 accounts on Instagram, but for the regulators, this was not enough. Why did automated age filters fail to prevent a major regulatory breach? How do companies balance regulatory compliance and promotion? And what does this mean for the footballers' brands ahead of the World Cup?
The Commercial Awareness Compass by AllAboutLaw, helps you build your commercial awareness every week with a beginners, intermediate and advanced breakdown of a story from an expert lawyer and trainee solicitor host. 

This story was taken from a live conversation a few months ago. If you don't want to wait for these conversations, head over to the Commercial Awareness Compass to get them straight to your inbox each week. 

🚀 Boost your commercial awareness: https://www.allaboutlaw.co.uk/commercial-awareness-compass

A recent tragic passing has shone a light on the dangers of delivery apps serving alcohol. Campaigners are now demanding strict regulatory overhaul for platforms like Deliveroo and Uber Eats as they argue on-demand, home-delivered alcohol is enabling alcoholism and allowing addiction to stay hidden.

Currently, app operators are resisting calls to limit alcohol deliveries, arguing they are observing licensing laws. How will tighter licensing frameworks impact the financial viability of independent online merchants? Can data analytics identify addiction patterns without violating consumer privacy? And how do lawyers balance social pressure with profits?
The Commercial Awareness Compass by AllAboutLaw, helps you build your commercial awareness every week with a beginners, intermediate and advanced breakdown of a story from an expert lawyer and trainee solicitor host. 

This story was taken from a live conversation a few months ago. If you don't want to wait for these conversations, head over to the Commercial Awareness Compass to get them straight to your inbox each week. 

🚀 Boost your commercial awareness: https://www.allaboutlaw.co.uk/commercial-awareness-compass