In today's episode, we have Fr. Anil Paul, SSP from Ireland, who shares with us his views about podcasts and their rapid growth in India. Podcasts are an informal way of disseminating information and is definitely growing in India. Fr. Anil stresses on how Podcasts especially in the Digital field needs to be leveraged for brand awareness and knowledge sharing.
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Digital Marketing with Podcasts - Using Anchor as a Medium
It's important for marketers to add podcasts as part of their marketing mix. In this episode I'm just testing the Anchor app to see if I can incorporate it for marketing St Paul's Institute of Communication Education.
UK