Michelle Mikel spent twenty years staring at a black line at the bottom of a pool, the one thing in her lane that never moved and never talked back. She didn't know yet that line would end up naming her book, and the system that pulled her business back from the brink.
In this episode, Michelle gets real about the season that cracked her open: a miscarriage, a devastating loss on her team, and a marriage under real strain, all within a matter of months. Out of that mess came the one non-negotiable habit that changed how she runs her business, and it has nothing to do with posting more content.
The one daily habit Michelle refuses to skip, and why it matters more than anything she posts on social media
What "leverage" really means in prospecting, and why it's the word that changed how she messages strangers
Why Michelle believes burnout has nothing to do with doing too much
If you've ever felt like you're posting nonstop and still not seeing results, this conversation will change how you think about what's actually driving your business.
👉 Episode Page:
https://iam-lifebydesign.com/post/one-daily-habit-replaces-content-grind
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Meet Michelle Mikel
CEO & Founder of Berman Media PD, Creator of Beyond The Method™️ and Author of The Black Line
Michelle is a nationally sought-after expert in social media prospecting and leverage, Michelle has worked with thousands of entrepreneurs and professionals, teaching them how to transform social media from a vanity platform into a revenue-generating tool. Her strategies have helped clients generate millions in revenue by shifting the focus from likes and followers to real business opportunities. Using her own life experiences as a D1 college athlete, starting a business, as well as struggles and loss, Michelle is able to connect strongly with her clients and enable them to use their own stories and connections as leverage to build business. She’s also the host of The Coffee & Questions podcast, where she interviews top minds like Daniel Harkavy, Cindy Ertman, Brian Vieaux, Bill Hart and more, to unpack the science and strategy behind high performance in business.
My book The Black Line: https://a.co/d/0gUAhEn3
Beyond The Method Website: https://michelle-berman.mykajabi.com/
LinkedIn: https://www.linkedin.com/in/michelle-berman-mikel-9a1ab448/
Instagram: https://www.instagram.com/bermanmediasocial/
Facebook: https://www.facebook.com/michelle.berman.75
YouTube: https://www.youtube.com/@bermanmediasocial
Spotify: https://open.spotify.com/show/0feIdRNdbBBmZiX8q8lx0Q?si=bcc099adc7134c60
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