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Good Enough Counsellors

Josephine Hughes
Good Enough Counsellors
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  • How to Get Therapy Clients Using Social Media: Part 2 - Consistency
    Do you ever feel like you’re posting into the void - wondering if anyone’s even noticing your content? In this episode, I explore how consistent posting can quietly but powerfully help you build trust, connection, and visibility over time.Drawing on personal stories (including one about Chub Rub shorts!), I’ll show you why consistency works - even when it feels like nothing’s happening. Plus, I’ll share tips for staying consistent, from batching and scheduling to repurposing your best content.The episode also includes help for your August social media posts.Takeaways:Why consistent posting helps build trust with potential clientsHow social media works like the therapy relationship: show up regularlySimple ways to make consistency easier (even if you're busy)Why repurposing content is smart, not lazyHow long-term visibility pays off, even years laterIf you’ve been struggling to stay motivated with your posting, this episode will help you reconnect with why it matters - and how to make it work for you.August Social Media Awareness Days:Family-related Days:A-Level Results Day (UK): Thursday 14th August 2025GCSE Results Day (UK): Thursday 21st August 2025International Youth Day: Tuesday 12th August 2025Sisters Day: Sunday 3rd August 2025 (First Sunday in August)Gay Uncle Day: Saturday 10th August 2025 (Second Saturday in August)Son and Daughter Day: Monday 11th August 2025Middle Child Day: Tuesday 12th August 2025Relaxation & Summer Mood Days:Lazy Day: Sunday 10th August 2025Relaxation Day: Friday 15th August 2025National Beach Day: Saturday 30th August 2025Pet-related Days:International Cat Day: Friday 8th August 2025Spoil Your Dog Day: Sunday 10th August 2025Black Cat Appreciation Day: Sunday 17th August 2025Creative/Engagement Opportunities:World Photography Day: Tuesday 19th August 2025World Photography Week: 12th–26th August 2025 Setting up in private practice? Download my free checklist HERENeed ideas for how to get clients? Download my free handout 21 Ways for Counsellors to Attract New Clients HEREYou can also find me here:The Good Enough Counsellors Facebook GroupJosephine Hughes on FacebookJosephine Hughes on YouTubeMy website: josephinehughes.comKeywords:social media marketing, consistency in marketing, building visibility online, private practice growth, social media for therapists, content creation strategies, marketing for counsellors, effective posting strategies, social media algorithms, engagement on social media, creating a social media schedule, batching social media posts, marketing for mental health professionals, therapist marketing tipsThe information...
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  • How to Work with Male Survivors of Sexual Abuse with Jeremy Sachs
    Jeremy Sachs joins me to explore how identity, masculinity, and shame shape male survivors’ healing — and what therapists need to know.In this episode of Good Enough Counsellors, I’m speaking with therapist and author Jeremy Sachs about his upcoming book, An Intersectional Guide for Male Survivors of Sexual Abuse and their Allies: Masculinity Reconnected (Routledge, July 2025).Drawing on years of experience running recovery groups for men, boys, and trans survivors, Jeremy brings a deeply compassionate and intersectional lens to a subject often left in the shadows.We talk about how myths about masculinity, cultural shame, and systemic failure can all affect whether survivors seek help — and how they experience it. Jeremy also shares practical reflections for therapists and allies who want to work more effectively with male clients.⚠️ Content warning: This episode includes discussion of sexual abuse, trauma, and the failings of healthcare and justice systems. Please listen with care.Takeaways:Why Jeremy wrote this book — and how male survivors shaped each chapterWhat we mean by masculinity, and how cultural expectations harm survivorsThe role of shame, silence, and developmental trauma in male experiencesHow Black men and trans men may face unique stigma and barriers to careWhat “intersectionality” looks like in real therapeutic workWhy disclosure is complex — and how therapists can respond with empathyThe idea of “sexual selves” and how Western norms disconnect men from their bodiesWhat transformative justice is — and why some survivors seek it outside systemsThe essential role of allyship and community in recoveryYou can find Jeremy and order his book here: https://jeremysachs.comSetting up in private practice? Download my free checklist HERENeed ideas for how to get clients? Download my free handout 21 Ways for Counsellors to Attract New Clients HEREYou can also find me here:The Good Enough Counsellors Facebook GroupJosephine Hughes on FacebookJosephine Hughes on YouTubeMy website: josephinehughes.com
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  • What to Include in an Equality & Diversity Statement for Therapists
    If you want to attract more clients to your private practice, your therapist profile needs to show people that they’ll be safe with you.In this episode, we’re talking about how a simple inclusion statement can make the difference between someone reaching out — or quietly clicking away. I share a personal story about almost contacting a therapist, and why I didn’t, and explore what therapists can do to show they’re truly inclusive.I’ll walk you through why these statements matter, what often holds us back from writing them, and what you can include — even if you’re still learning.If you’ve ever wondered how to make your practice more welcoming and visible to people from marginalised communities, this one’s for you.Takeaways:Why inclusion statements help the right clients feel safe enough to reach outWhat silence on your profile might be saying (without you realising)Common fears therapists have about getting it wrong — and why it’s okay to start smallSimple ideas for what to include in a statement that feels genuineReal-life examples of inclusive therapist websites that workSetting up in private practice? Download my free checklist HERENeed ideas for how to get clients? Download my free handout 21 Ways for Counsellors to Attract New Clients HEREYou can also find me here:The Good Enough Counsellors Facebook GroupJosephine Hughes on FacebookJosephine Hughes on YouTubeMy website: josephinehughes.comLinks referenced in this episode:jennifersnowcounselling.co.ukpsychodynamictherapybirmingham.co.ukKeywords:inclusive therapy practices, diversity in counselling, creating an inclusive therapist profile, client safety in therapy, understanding LGBTQ+ clients, therapy growth strategies, anti-racist therapy practices, writing an inclusion statement, addressing privilege in therapy, promoting equality in therapy, therapist-client relationship dynamics, best practices for inclusive therapyThe information contained in Good Enough Counsellors is provided for information purposes only. The contents of this podcast are not intended to amount to advice and you should not rely on any of the contents of this podcast. Professional advice should be obtained before taking or refraining from taking any action as a result of the contents of this podcast.Josephine Hughes disclaims all liability and responsibility arising from any reliance placed on any of the contents of this podcast.
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  • Managing Anxiety in Private Practice with Laura Knight
    It's natural to be anxious when setting up and running a private practice - it's both a sign of being passionate about helping people and a reflection of the roller coaster ride of self-employment. In this episode, I'm joined by Laura Knight of See Clear Anxiety Counselling, who shares how she's learned to manage and move beyond anxiety, and how that experience now shapes the way she runs her successful practice.Laura talks about letting go of perfectionism, staying grounded in uncertain times, and how she has built a business that works for her - all while supporting clients with anxiety too.Whether you're in the early stages of private practice, or facing a wobble, this episode is full of calm, practical encouragement.Takeaways:How to transition from a part-time to a full-time practiceStaying steady when client numbers dipThe value of focusing on what's within your controlUsing live videos to build trust and visibilityHow to move from anxiety to confidence as a therapistFinancial planning to ride out the quieter sessionsFee Calculator: access the Fee Calculator mentioned in the episode HEREConnect with Laura Knight:🌐 Website: https://www.seeclearcounselling.co.uk📘 Facebook: See Clear Counselling – Anxiety Specialist📸 Instagram: @seeclearcounselling📧 Email: [email protected]👥 Dorset Counsellors Network: Facebook Group or email Laura to joinSetting up in private practice? Download my free checklist HERENeed ideas for how to get clients? Download my free handout 21 Ways for Counsellors to Attract New Clients HEREYou can also find me here:The Good Enough Counsellors Facebook GroupJosephine Hughes on FacebookJosephine Hughes on YouTubeMy website: josephinehughes.comKeywordsprivate practice, growing private practice, counselling directory, marketing for therapists, private practice tips, online counselling, video marketing for therapists, self-care for therapists, counselling business strategies, overcoming anxiety in business, financial management for therapists, establishing a counselling practice, networking for therapists, private practice success
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  • Using Social Media to Grow Your Private Practice: Content that Connects
    Feeling disheartened by low engagement on your posts? Wondering if it’s even worth using social media when no one seems to be watching?In this first episode of a 3 part series, we’re digging into the content side of social media for therapists in private practice — what to post, how to make it meaningful, and why even quiet followers might be paying more attention than you think.You’ll learn:Why visibility isn’t the same as validationThe 50/30/20 rule for balancing engaging, informative, and promotional contentHow stories, hashtags, emojis, and reels can gently boost your reachWhat your page insights can teach you (even if they feel discouraging)And if you're looking for ideas about what to post over the summer months, this episode also includes campaign ideas using awareness events, such as:Bereaved Parents MonthNational Picnic MonthWorld Listening DayInternational Self-Care DayNon Binary People's Awareness WeekThis episode is full of practical tips — and a whole lot of reassurance.Setting up in private practice? Download my free checklist HERENeed ideas for how to get clients? Download my free handout 21 Ways for Counsellors to Attract New Clients HEREYou can also find me here:The Good Enough Counsellors Facebook GroupJosephine Hughes on FacebookJosephine Hughes on YouTubeMy website: josephinehughes.comKeywordssocial media for therapists, content creation tips, engaging social media posts, growing private practice, therapy marketing strategies, social media engagement, building an online presence, mental health content ideas, posting on social media, therapist social media tips, summer campaign ideas, therapy growth group
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About Good Enough Counsellors

Do you feel overwhelmed when you look around and see what all the other counsellors and psychotherapists are doing out there? Does it make you wonder if you'll ever be able to make your dreams of working as a therapist come true? The truth is, while there are lots of strategies out there that can help (which I'll tell you about), the most important thing is for you to get going on your practice and your marketing. But I know how hard that can feel when you're faced with so many options, an empty diary, and all these glossy, slick, instagrammable therapists you're competing with. So join me on the Good Enough Counsellors podcast where you'll get the support and encouragement you need to get going - and get growing - in your private practice. Josephine Hughes is a BACP Accredited Counsellor who helps other counsellors to get clients.
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