Loyalty isn’t just for big brands anymore. Discover how digital-first companies build loyalty from scratch — and what lessons established players can take away.
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31:27
Podcast 79 - Loyalty on Holiday
Summer may be in full swing, but loyalty never really takes a holiday! In this sunny episode of The Loyalty Podcast on LoyaltyWired, host Iain Pringle is joined by regular contributors Anja Jones, Dave Canty, Allie Ferguson, Vicky Elliott, and David Feldman for a globe-spanning chat from LA to Barcelona. From the dreaded “Shark Tank of Q3” to clever ways of cashing in points, they swap travel tales, holiday tips, and candid thoughts on keeping loyalty programs thriving through the summer slowdown. Expect laughs, insights, and maybe a book recommendation or two for your beach bag.
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Newscast 25 - The Employee Engagement Episode
Rick Ferguson takes a two-part deep dive into the connections between employee engagement and customer loyalty.
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Podscast 78 - Driving Loyalty - Spotlight on the Automotive Industry
The $3.5 trillion automotive sector is one of the most globally significant — and one of the most loyalty-challenged. In this episode, we tackle the complex relationship between manufacturers, dealers, and aftersales networks to explore how loyalty programs can truly influence choice of car brands. Our expert panel — Emily Walker (Arnold Clark, UK), Allie Fergusson (formerly Honda, USA), and David Parsons (Ellipsis, Australia) — break down the challenges, share practical insights, and reveal lessons that apply far beyond the auto industry.
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Newscast 24 - The Nordstrom Shift
Nordstrom just made a bold move—ditching points at Nordstrom Rack in favor of a flat 5% discount. Some call it a downgrade. But is it really?
Loyalty industry podcasts tailored for marketing professionals. Stay ahead with the latest news and best practices from around the globe, designed to empower, inform and inspire. Brought to you by Loyalty Wired.
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