Join Matt Abrahams, a lecturer of Strategic Communication at Stanford Graduate School of Business, every Tuesday as he sits down with experts in the field to di...
171. Advice from Nontraditional Storytellers Part 2
Make your audience a part of the story.Great storytellers don't just relay information — they create experiences. As magicians, TikTok influencers, and stand-up comedians, these masters of engagement know that true connection happens when you make your audience a part of the story.In part two of this special series on storytelling, host Matt Abrahams explores the art of audience connection with an extraordinary lineup. For magician Alex Moffat, it’s about immersive performance. “How can I get the audience to not [just] sit there watching? They've got to be able to feel it too,” he says. As TikTok's head of creator marketing, Kudzi Chikumbu says authenticity is everything. "Be your authentic self. Show yourself in a way that other people don't." And for standup comedian Orlando Leyba, it’s about leveraging presence and responsiveness to transform a performance into a genuine conversation.In this episode of Think Fast, Talk Smart, discover how these engagement experts create stories that don't just inform or entertain — they forge genuine connections with every audience member.Episode Reference Links:Alex MoffatKudzi ChikumbuOrlando Leyba Ep.168 How Story Can Change Everything in Your CareerEp.50 Telling Good Stories: How to Use the Elements of Narrative to Keep Listeners Engaged Connect:Premium Signup >>> Think Fast Talk Smart PremiumEmail Questions & Feedback >>> [email protected] Transcripts >>> Think Fast Talk Smart WebsiteNewsletter Signup + English Language Learning >>> FasterSmarter.ioThink Fast Talk Smart >>> LinkedIn, Instagram, YouTubeMatt Abrahams >>> LinkedInChapters:(00:00) - Introduction
(00:56) - Linear vs. Nonlinear Storytelling
(04:22) - Tools for Engaging an Audience
(07:47) - Key Ingredients of a Good Story
(09:36) - Authenticity in Storytelling
(10:45) - Description in Storytelling
(11:12) - Positivity in Storytelling
(14:45) - Engaging Through Presence
(16:22) - Conclusion
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170. Advice from Nontraditional Storytellers Part 1
Wisdom from the witness stand to the newsstand.The best storytellers might not call themselves storytellers at all. But from litigating in the courtroom to crafting newspaper cartoons, these experts know how to weave narratives that resonate.In part one of this special two-part series, host Matt Abrahams explores the foundations of effective storytelling with tech litigator Neel Chatterjee and syndicated cartoonist Hilary Price. Chatterjee, drawing parallels to stand-up comedy, emphasizes the critical importance of those first few lines: "We have to figure out the two to three-line statement on 'this is a case about'..." Meanwhile, Price reveals the power of restraint in storytelling. "You want to simplify and amplify," she says. "I only want to put the elements that are important. Never spoon-feed your reader."In this episode of Think Fast, Talk Smart, nontraditional storytelling masters share their approach to structure, framing, and audience engagement, revealing insights that we can all use to transform our communication — whether in convincing a jury, crafting the perfect punchline, or sharing stories in everyday life.Episode Reference Links:Neel ChatterjeeHilary PriceEp.168 How Story Can Change Everything in Your CareerEp.50 Telling Good Stories: How to Use the Elements of Narrative to Keep Listeners Engaged Connect:Premium Signup >>>> Think Fast Talk Smart PremiumEmail Questions & Feedback >>> [email protected] Transcripts >>> Think Fast Talk Smart WebsiteNewsletter Signup + English Language Learning >>> FasterSmarter.ioThink Fast Talk Smart >>> LinkedIn, Instagram, YouTubeMatt Abrahams >>> LinkedInChapters:(00:00) - Introduction
(01:53) - Structure in Storytelling
(04:33) - The Premise and Promise
(05:32) - Being Concise in Storytelling
(09:28) - Visuals in Storytelling
(12:31) - Conclusion
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169. Don't Be a ZQ: Make Your Conversations Count
What makes a great conversation?“Many of us dread small talk,” says Harvard Business School professor and author Alison Wood Brooks. Yet she believes these everyday exchanges are the gateway to deeper connection and opportunity. An expert in the science of conversation, Wood Brooks, teaches a popular course titled Talk and has spent years researching what makes a great conversation. "Big things often start with small talk," she notes. "It’s not about avoiding it; it’s about knowing how to use it to uncover something meaningful."In this LinkedIn Live episode of Think Fast, Talk Smart, Wood Brooks joins host Matt Abrahams to share a practical framework for mastering small talk and making it enjoyable, even for those who loathe it. Drawing from her "topic pyramid" approach, Wood Brooks breaks down how to elevate a conversation from mundane chitchat to something memorable. “Think of it as a treasure hunt,” she suggests. “Small talk is where you start looking for golden nuggets that can lead to deeper engagement.”Episode Reference Links:Alison Wood Brooks Alison's Book: TalkEp.73 Listen Up: Why It’s Better to Be Interested than Interesting Ep.89 Listen, Listen, Listen: How to Build Deep Connections Connect:Premium Signup >>>> Think Fast Talk Smart PremiumEmail Questions & Feedback >>> [email protected] Transcripts >>> Think Fast Talk Smart WebsiteNewsletter Signup + English Language Learning >>> FasterSmarter.ioThink Fast Talk Smart >>> LinkedIn, Instagram, YouTubeMatt Abrahams >>> LinkedInChapters:(00:00) - Introduction
(00:52) - What Makes a Good Conversation?
(03:11) - The Topic Pyramid
(05:52) - Preparation for Small Talk
(08:08) - Remembering Conversation Details
(09:46) - Asking Too Many Questions
(11:39) - Conversation Goals and Contexts
(15:33) - Virtual vs In-Person Conversations
(17:22) - The Importance of Listening
(21:16) - Think Fast Talk Smart Premium
(22:34) - Conclusion
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Launching: Think Fast Talk Smart Premium
Introducing our new Premium membership, designed to enhance communication and career skills with expanded content and tools. Enjoy early access to live events, AMAs (Ask Matt Anything), eQuips—Essential Quick Insight Playlists—Extended Deep Thinks episodes, and the AI Chat Matt tool.The focus is on building a global community where members can connect, share insights, and receive feedback. A portion of membership fees will support charities dedicated to developing communication skills worldwide. Register before November 21st to receive a 25% discount and join the exclusive Founders Club.Connect:Premium Signup >>>> Think Fast Talk Smart PremiumEmail Questions & Feedback >>> [email protected] Transcripts >>> Think Fast Talk Smart WebsiteNewsletter Signup + English Language Learning >>> FasterSmarter.ioThink Fast Talk Smart >>> LinkedIn, Instagram, YouTubeMatt Abrahams >>> LinkedIn
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168. How Story Can Change Everything in Your Career
Make your message memorable.“Immediately forgettable” — that’s how Matthew Dicks describes most of the business communication that he encounters. If you want to be remembered, he says, it’s time to tell stories.A veteran elementary school teacher, storytelling coach, and best-selling author, Dicks knows how the right narrative can transform mundane messages into stories that stick. In his book, Storyworthy: Engage, Teach, Persuade, and Change Your Life through the Power of Storytelling, he explores how to capture and hold an audience’s attention, which is particularly critical for business leaders. "When we tell a story about a product or service, the people we work with, our company, we become memorable and interesting and entertaining in a way that doesn't happen very often in business," he says.In this episode of Think Fast, Talk Smart, Dicks and host Matt Abrahams discuss practical techniques for crafting compelling narratives, from setting a scene to creating suspense. “Don’t build a building. Don’t buy a machine,” he says. Becoming a better storyteller is one of the most effective ways to level up. “It’s a crazy thing for businesses,” he says.Episode Reference Links:Matthew DicksMatthew’s Book: Storyworthy Ep.50 Telling Good Stories: How to Use the Elements of Narrative to Keep Listeners EngagedEp.47 Quick Thinks: How to Use Storytelling to Be a Better Founder Connect:Email Questions & Feedback >>> [email protected] Transcripts >>> Think Fast Talk Smart WebsiteNewsletter Signup + English Language Learning >>> FasterSmarter.ioThink Fast Talk Smart >>> LinkedIn, Instagram, YouTubeMatt Abrahams >>> LinkedInChapters:(00:00) - Introduction
(00:49) - Why Storytelling Matters in Business
(02:25) - The Essence of a Good Story
(04:26) - Become a Better Storyteller
(06:06) - Using Suspense in Stories
(08:12) - Suspense in Business Communication
(10:14) - Structuring Stories Like Scenes
(12:23) - Relating Stories to Life
(14:50) - Homework for Life
(17:30) - Storytelling Delivery
(18:37) - The Final Three Questions
(22:42) - Conclusion
About Think Fast Talk Smart: Communication Techniques
Join Matt Abrahams, a lecturer of Strategic Communication at Stanford Graduate School of Business, every Tuesday as he sits down with experts in the field to discuss real-world challenges.
How do I send my message clearly when put on the spot? How do I write emails to get my point across? How can I easily convey complex information? How do I manage my reputation? Whether you’re giving a toast or presenting in a meeting, communication is critical to success in business and in life.
Think Fast, Talk Smart provides the tools, techniques, and best practices to help you communicate more effectively.
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