Lisa B on how Pilates became a real career path for teachers
In today’s episode of Scaling Wellness, I’m joined by someone many of you will already know (and adore!)… the incredible Lisa Bradshaw - aka Lisa B Pilates.Lisa has been in the Pilates world for 30 years and is one of the most respected teacher-trainers in the industry. She runs her own academy, specialises in continuing education, and has taught everyone from brand-new teachers to fully fledged educators looking to deepen their craft.And today… we’re having a real, honest conversation about what’s happening inside the Pilates industry right now.Inside the episode, we explore:✨ How Pilates transformed from a niche discipline into a long-term, stable career pathLisa shares what it was like to teach in the 90s when most people couldn’t even pronounce the word Pilates - let alone build a business with it.✨ Why so many teachers still struggle with confidence (even after years of experience)We talk openly about why knowing the exercises isn’t enough… and why “the confidence comes from the doing.”✨ The gap in modern teacher training - and why so many teachers feel underpreparedFrom two-week qualifications to “learn-it-in-a-weekend” courses, Lisa explains what’s missing, what’s worrying, and what she sees teachers actually need.✨ The danger of social media for new teachersWe get into comparison, crop tops, and why the industry’s obsession with novelty is distracting teachers from what actually makes them great.✨ The simple truth no one tells you: it’s not what you teach, it’s how you teach itLisa shares how depth, layering, timing, and true understanding make the difference - not the fancy stuff you see on Instagram.✨ Why online teaching still feels weird… even for seasoned teachersAnd yet why both Lisa and I still do it!✨ What teachers can do to stay inspired and keep evolvingIncluding why regular practice and solid continuing education are essential for growth.If you're a Pilates teacher, movement educator, or wellness professional this conversation is going to feel like a big exhale.Where to find Lisa:Find out more about The LBP Academy for Teachers here: www.lisabpilates.comBook here for Teacher Training Course and Workshops: LB Pilates Academy - COURSE BOOKINGSJoin me at Studio LB for a face-to-face session or online class: www.studiolisab.csomBook here to join me for an Online Workout: or to receive a Recording: STUDIO LB PILATES - Online Class BookingsDetails for Carolinewww.carolinecopp.co.ukInstagram - https://www.instagram.com/carolinecopp/
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35:53
Still helping “everyone”? This is why you’re invisible online
In today’s episode of Scaling Wellness, I’m pulling back the curtain on something BIG… and very close to my heart.🎉 STAND OUT is officially LIVE.If you’re a wellness expert who’s tired of dancing around your niche, second-guessing every decision, and feeling like your online business is stuck in “almost there”… this episode is your turning point.I’m sharing the messy, chaotic journey that led me here - including the 6 years I spent circling my niche, the hilarious overthinking loops I got stuck in, and the moment I realised:👉 Your niche won’t magically arrive fully formed.👉 It evolves - but only once you start.Inside the episode, we dive into:✨ Why wellness experts struggle more with niching than ANY other industry✨ How I picked a niche I hated (right people, wrong problem)✨ What happens when you help “everybody” with “everything”✨ Why being blurry online makes you invisible - especially heading into 2026✨ What your business could look like next year if you just get specific✨ And why Stand Out exists - because I wish someone had handed me this 6 years agoIf you’ve been waiting for a sign to stop tweaking your bio, stop building freebies no one sees, stop hiding behind “I’m working on my niche”… THIS IS IT.✨ JOIN STAND OUT — Now open!If you’re listening on 24th or 25th November, you’re in the Early Bird window with the biggest discount + juiciest bonuses.👉 Join here: www.carolinecopp.co.uk/standoutInside STAND OUT you’ll:✔ Choose a niche you actually love✔ Validate your digital product idea✔ Build confidence in your direction✔ Finally stop circling and start building✔ Position yourself as a leader in your space (not just another wellness account)Your 2026 could look completely different - and it starts with clarity.✨ CONNECT WITH ME ON INSTAGRAM👉 Instagram: https://www.instagram.com/carolinecopp/
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Cleaning before the cleaner? Let's start messy!
Ever caught yourself tidying up before the cleaner comes, or washing your hair before the hairdresser? 🙋♀️If so, this episode is for you - because the same mindset that keeps your house spotless might be the one keeping your business stuck.In this week’s Scaling Wellness, I’m diving into why perfectionism masquerading as “preparation” is the biggest brake on your business growth, and why messy, imperfect action is the real secret to success online.I share:✨ The hilarious (and slightly painful) story of my £2,000 “perfect” first launch that went nowhere✨ Why your audience doesn’t care about your logo, lighting, or Instagram grid - but does care about your offer✨ What my Accelerator members are doing differently to create momentum and results fast✨ How one client found her perfect course name after she launched✨ Why clarity only comes after you start, not beforeIf you’ve been circling your niche, rebranding your brand colours (again), or waiting for the perfect moment to launch your program… this is your nudge to stop “cleaning before the cleaner” and get your offer into the world.💡 Spoiler alert: Messy action moves you forward. Perfecting keeps you stuck.🌐 Explore: www.carolinecopp.co.uk📲 Connect on Instagram: @carolinecoppAnd... because timing is everything - keep an eye out for STAND OUT, my new niche clarity program launching for Black Friday (w/c Nov 24th) at a massive discount.
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BTS - What I learned on retreat. 3 secrets from inside the 6-figure room
I’ve just got back from a two-night mastermind retreat on the Gloucestershire–Welsh border, and I’m bringing you right into the room with me. In this behind-the-scenes debrief, I share three lessons that landed hard, and how I’m applying them in my own business (so you can, too).What I cover:Six-figure owners have revenue gaps too. The difference? They spot them early and plug them on purpose - cash-injection campaigns, bundles, upsells, reactivations, and faster pivots.New level, new devil. Mindset blocks don’t disappear; they evolve. I share the exact questions I’m asking myself to move through visibility fears and decision wobbles.Pricing shapes perception. Why low pricing can devalue results, and how to price for outcomes, not hours.Links & next steps:Say hi on IG and tell me your biggest takeaway → https://www.instagram.com/carolinecopp/Join me for my next workshop "Wellness Programmes That Scale" on Wednesday 12 November. If you’re listening later, the same link will show the next date https://www.carolinecopp.co.uk/wellness-programmes-that-scale
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31:09
You don’t need more followers - You need more leads
In this episode, Caroline dives into one of the least glamorous (but most vital) parts of growing your digital wellness business: lead generation.If your audience has plateaued, your emails get crickets, or your launch felt harder the second time around, this episode will help you see exactly what’s going on - and how to fix it.You’ll learn:💡 Why every business needs a constant flow of new people - and what a healthy lead pipeline looks like💡 The 3 most common audience problems💡 Why unsubscribes are a good thing (and how to stop fearing them)💡 The “Reach → Relationship → Revenue” system that keeps your audience - and income - growingWhether you’re in the founder launch phase or scaling beyond it, this episode will give you the clarity and momentum you need to start filling your world with people who actually want what you offer.🎧 Tune in, grab a notebook, and let’s make “lead generation” sound a little more fun (and a lot more profitable).
Welcome to Scaling Wellness, the podcast designed for wellness experts, teachers, and coaches ready to break free from time, energy, and revenue caps. Whether you’re a Pilates instructor, yoga teacher, health coach, or wellness entrepreneur, this podcast provides the roadmap to build a thriving, scalable business in the online space.
Hosted by Caroline Copp, business coach for wellness entrepreneurs, Scaling Wellness offers actionable strategies, expert insights, and inspiring success stories to help you elevate your wellness business.
If you’ve ever felt limited by the hours in your day, unsure of how to grow online, or stuck in a cycle of overworking without scaling, you’re in the right place.
Who Is This Podcast For?
Wellness professionals ready to create online courses, memberships, or scalable digital products.
Teachers and coaches seeking to grow their income and impact without burning out.
Ambitious wellness entrepreneurs looking to build a sustainable, flexible, and impactful online presence.
Whether you’re new to the online world or eager to refine your digital offerings, Scaling Wellness is your guide.
What You’ll Learn on Scaling Wellness
How to Scale Your Wellness Business
Discover ways to grow your business without working more hours, including identifying scalable opportunities in your niche and launching digital products that resonate with your audience.
Creating Online Courses & Memberships
Learn how to transform your expertise into digital products that provide recurring revenue and greater impact. We’ll guide you through topic selection, development, and successful launches.
Overcoming Common Challenges
From imposter syndrome to niching down, we’ll address the mindset shifts and strategies to overcome the unique challenges wellness professionals face when scaling their businesses online.
Digital Marketing Strategies
Master the tools of online growth, including email marketing, social media strategies, and content creation, to expand your audience and turn followers into loyal clients.
Success Stories to Inspire You
Hear how other wellness professionals have scaled their businesses through digital products and leveraged their expertise for greater impact and freedom.
Why Listen to Scaling Wellness?
Caroline Copp brings 20 years of experience in the wellness industry and over six years of success with online courses and memberships. Combining practical business strategies with her firsthand knowledge, Caroline shares the exact steps she’s used to scale her own business and help her clients achieve success.
Why Scaling Wellness Stands Out
This podcast is specifically tailored for wellness professionals, offering strategies that work for their unique needs. Whether you’re launching your first online product or looking to refine and scale an existing business, Scaling Wellness provides the tools and guidance to help you succeed.
Key Topics Covered
Scaling Without Burnout: Build a business that grows without overworking.
Mindset Mastery: Overcome fear, perfectionism, and imposter syndrome.
Marketing That Converts: Create authentic connections and attract your dream clients.
Success Frameworks: Proven step-by-step guides for launching and scaling.
Real Stories: Hear from wellness entrepreneurs who’ve achieved scalable success.
Subscribe to Scaling Wellness
If you’re ready to build, grow, and thrive in the online wellness world, subscribe to Scaling Wellness and join a growing community of wellness entrepreneurs making an impact. Each week, we’ll dive into strategies, tools, and tips to help you build a sustainable online business and remove the limits on your time, money, and impact.
Let’s Build Your Dream Business!
Website: www.carolinecopp.co.uk
Instagram: https://www.instagram.com/carolinecopp/
Ready to scale your wellness business? Let’s make it happen! 🎉