Scaling Wellness

• Still helping “everyone”? This is why you’re invisible online

  In today’s episode of Scaling Wellness, I’m pulling back the curtain on something BIG… and very close to my heart.🎉 STAND OUT is officially LIVE.If you’re a wellness expert who’s tired of dancing around your niche, second-guessing every decision, and feeling like your online business is stuck in “almost there”… this episode is your turning point.I’m sharing the messy, chaotic journey that led me here - including the 6 years I spent circling my niche, the hilarious overthinking loops I got stuck in, and the moment I realised:👉 Your niche won’t magically arrive fully formed.👉 It evolves - but only once you start.Inside the episode, we dive into:✨ Why wellness experts struggle more with niching than ANY other industry✨ How I picked a niche I hated (right people, wrong problem)✨ What happens when you help “everybody” with “everything”✨ Why being blurry online makes you invisible - especially heading into 2026✨ What your business could look like next year if you just get specific✨ And why Stand Out exists - because I wish someone had handed me this 6 years agoIf you’ve been waiting for a sign to stop tweaking your bio, stop building freebies no one sees, stop hiding behind “I’m working on my niche”… THIS IS IT.✨ JOIN STAND OUT — Now open!If you’re listening on 24th or 25th November, you’re in the Early Bird window with the biggest discount + juiciest bonuses.👉 Join here: www.carolinecopp.co.uk/standoutInside STAND OUT you’ll:✔ Choose a niche you actually love✔ Validate your digital product idea✔ Build confidence in your direction✔ Finally stop circling and start building✔ Position yourself as a leader in your space (not just another wellness account)Your 2026 could look completely different - and it starts with clarity.✨ CONNECT WITH ME ON INSTAGRAM👉 Instagram: https://www.instagram.com/carolinecopp/

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• Cleaning before the cleaner? Let's start messy!

  Ever caught yourself tidying up before the cleaner comes, or washing your hair before the hairdresser? 🙋‍♀️If so, this episode is for you - because the same mindset that keeps your house spotless might be the one keeping your business stuck.In this week’s Scaling Wellness, I’m diving into why perfectionism masquerading as “preparation” is the biggest brake on your business growth, and why messy, imperfect action is the real secret to success online.I share:✨ The hilarious (and slightly painful) story of my £2,000 “perfect” first launch that went nowhere✨ Why your audience doesn’t care about your logo, lighting, or Instagram grid - but does care about your offer✨ What my Accelerator members are doing differently to create momentum and results fast✨ How one client found her perfect course name after she launched✨ Why clarity only comes after you start, not beforeIf you’ve been circling your niche, rebranding your brand colours (again), or waiting for the perfect moment to launch your program… this is your nudge to stop “cleaning before the cleaner” and get your offer into the world.💡 Spoiler alert: Messy action moves you forward. Perfecting keeps you stuck.🌐 Explore: www.carolinecopp.co.uk📲 Connect on Instagram: @carolinecoppAnd... because timing is everything - keep an eye out for STAND OUT, my new niche clarity program launching for Black Friday (w/c Nov 24th) at a massive discount.

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• BTS - What I learned on retreat. 3 secrets from inside the 6-figure room

  I’ve just got back from a two-night mastermind retreat on the Gloucestershire–Welsh border, and I’m bringing you right into the room with me. In this behind-the-scenes debrief, I share three lessons that landed hard, and how I’m applying them in my own business (so you can, too).What I cover:Six-figure owners have revenue gaps too. The difference? They spot them early and plug them on purpose - cash-injection campaigns, bundles, upsells, reactivations, and faster pivots.New level, new devil. Mindset blocks don’t disappear; they evolve. I share the exact questions I’m asking myself to move through visibility fears and decision wobbles.Pricing shapes perception. Why low pricing can devalue results, and how to price for outcomes, not hours.Links & next steps:Say hi on IG and tell me your biggest takeaway → https://www.instagram.com/carolinecopp/Join me for my next workshop "Wellness Programmes That Scale" on Wednesday 12 November. If you’re listening later, the same link will show the next date https://www.carolinecopp.co.uk/wellness-programmes-that-scale

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• You don’t need more followers - You need more leads

  In this episode, Caroline dives into one of the least glamorous (but most vital) parts of growing your digital wellness business: lead generation.If your audience has plateaued, your emails get crickets, or your launch felt harder the second time around, this episode will help you see exactly what’s going on - and how to fix it.You’ll learn:💡 Why every business needs a constant flow of new people - and what a healthy lead pipeline looks like💡 The 3 most common audience problems💡 Why unsubscribes are a good thing (and how to stop fearing them)💡 The “Reach → Relationship → Revenue” system that keeps your audience - and income - growingWhether you’re in the founder launch phase or scaling beyond it, this episode will give you the clarity and momentum you need to start filling your world with people who actually want what you offer.🎧 Tune in, grab a notebook, and let’s make “lead generation” sound a little more fun (and a lot more profitable).

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• What's keeping you stuck? It’s not your strategy, it’s your subconscious - with Rebecca Haydon

  Welcome to Scaling Wellness - the podcast for wellness experts, teachers, and coaches who are ready to break free from trading time for money and build something scalable online.This week, I’m joined by someone very special in my own journey: my former coach, Rebecca Haydon. Rebecca is a subconscious business mentor, NLP trainer, and the founder of The Subconscious Institute, where she certifies coaches and practitioners in NLP and hypnotherapy.In this episode, we go deep into what’s actually keeping so many smart, hardworking wellness professionals stuck - and spoiler: it’s almost never strategy.We talk about:The moment I realised I was the one getting in my own way (and what changed after working with Rebecca)Why you can be “doing everything” - posting, creating, launching - and still not see the momentum you wantThe difference between fear of failure and fear of success… and why most of us are actually scared of successThe power of “permission” in business - letting yourself become who you actually want to be, not who you’ve always beenIf you’ve ever said:“I just need someone to tell me HOW to get to 10k months,”“I know what to do… I’m just not doing it,”…this episode is going to land.Rebecca Haydon is a Subconscious Business Mentor, NLP Trainer, and Founder of The Subconscious Institute. She’s known for helping ambitious entrepreneurs rewire the beliefs that are running the show behind the scenes, so they can finally create the sales, success, and self trust they know they’re capable of. With a powerful blend of neuroscience, NLP and deep identity work, Rebecca doesn’t just teach strategy, she helps you become the woman who can hold it. Through The Subconscious Institute, she also certifies coaches in NLP and subconscious transformation, equipping them to deliver results from the level that actually creates change from the inside out.LINKS: www.rebeccahaydon.comwww.thesubconsciousinstitute.com Podcast : https://pod.link/1500633637 Instagram : https://www.instagram.com/_rebeccahaydon_/The Subconscious Membership : https://www.rebeccahaydon.com/the-subconscious-membershipFebruary NLP Cohort Information: https://www.rebeccahaydon.com/nlp-waitlist Why this conversation matters for us in wellnessSo many of us (Pilates teachers, yoga teachers, physios, women’s health coaches, etc.) think the problem is “I just need better marketing.”But in reality? We’re terrified of being visible, terrified of choosing a niche in case we ‘offend’ someone, and terrified that if it actually works… we won’t be able to sustain it.That mindset piece is exactly what we work on when we build scalable offers in the online space - inside my world we’re not just stacking more classes, we’re creating programmes, memberships, and digital products that give you freedom and recurring revenue.If you’re listening to this and you’re ready to build something that isn’t limited by your calendar, come and work with me:Scaling Wellness Accelerator: my high-touch programme for wellness professionals who are ready to build, launch, and grow scalable online offers and recurring...

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