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Driving Digital Transformation with Marketplace Partnerships
Digital transformation has become a fundamental driver of change across industries, altering how businesses approach procurement, IT infrastructure and decision-making. Procurement is undergoing significant changes as digital transformation reshapes traditional sourcing and supplier management. Organizations are shifting from manual, siloed systems to integrated digital solutions, using AI-driven tools to improve compliance, risk management and cybersecurity. These advancements aim to enhance operational efficiency and adaptability, going further than solely reducing costs.Greater flexibility is becoming necessary, replacing rigid approval cycles with more collaborative approaches. Businesses must be able to respond quickly to market changes, supplier challenges and regulatory requirements, using digital marketplaces to streamline software procurement. These platforms provide transparency and efficiency, reducing delays in decision-making.In this podcast discussion, Bola Rotibi spoke to Marta Whiteaker, a leader in AWS Marketplace development, and Sid Vajpayee from Zscaler, a global provider of secure cloud transformation services. The episode covers procurement, partnerships and important areas of digital transformation, such as the evolution of digital marketplaces, the role of channel partners, security, customer challenges and future trends.Our discussion unpacked how marketplaces have simplified procurement and billing for partners, unlocking digital transformation for customers.The episode explores:The role of marketplaces in driving digital transformation.Challenges and benefits of marketplace adoption.Best practices for navigating marketplace partnerships.Security implications with software marketplaces.CCS Insight has produced a free report detailing the key points of the podcast discussion, available here.
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33:31
MWC 2024: The Rise of AI and the Future of Networks
MWC 2024 unveiled game-changing innovations that will redefine how we connect, including private mobile networks and AI that learns to optimize performance. Ahead of this year's event, we're revisiting these developments and announcements.In this podcast episode with Christina Cardoza, Editorial Director at insight.tech, and Wei Yeang Toh, General Manager of the Ecosystem Development Organization at Intel, we unpack these exciting trends and explore the future of intelligent networks.The discussion explores:Key network trends from MWC 2024Advances and benefits AI brings to the network spaceHow these key trends and themes impact the industryImportance of the hybrid model for intelligent networksThe horizon for 6G networksEcosystem partnerships for network modernization.For in-depth analysis of announcements in the network space from MWC 2024, read our Insight report. And to stay abreast of what's coming at this year's event, register for our webinar here.This podcast was originally published on insight.tech.
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36:40
Predictions for 2025 and Beyond: Day Two — Connectivity, Networks, Health and AI
In October 2024, CCS Insight unveiled our top predictions for the world of technology from 2025 and beyond. Over two sessions, our Predictions 2025 and Beyond event explores how emerging technologies in areas like connectivity, artificial intelligence and spatial computing are set to reshape industries and everyday life. We dive into how these advancements could revolutionize healthcare, transform the way we connect and create exciting new opportunities for businesses and consumers alike.Day two of Predictions delved into connectivity and networks, with our analysts unpacking innovative developments in connectivity, from Open RAN and 5G RedCap to 6G, eSIM and fixed wireless access. We explored how these emerging technologies would shape the market in the coming years. Additionally, we examined the intersection of health and AI, highlighting how AI-driven innovations in wearables would transform personal healthcare and place greater focus on employee well-being. It features interviews with Marc Allera, CEO of EE, and Stefan Streit, chief marketing officer at TCL Europe.To watch the full event and download our booklet featuring all 93 of this year's predictions, fill in the form here.
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57:01
Predictions for 2025 and Beyond: Day One — AI, Regulation and Spatial Computing
In October 2024, CCS Insight unveiled our top predictions for the world of technology from 2025 and beyond. Over the course of two days, our Predictions 2025 and Beyond event explores how emerging technologies in areas like connectivity, artificial intelligence and spatial computing are set to reshape industries and everyday life. We dive into how these advancements could revolutionize healthcare, transform the ways we connect and create exciting new opportunities for businesses and consumers alike.Day one of Predictions 2025 and Beyond examines the rapid rise of AI fuelled by significant investments across the industry and how AI models and on-device technologies will shape digital experiences by 2025. We also explore the evolving landscape of regulation, with CEO Geoff Blaber delving into the impact of the EU's Digital Markets Act and the influence of geopolitics on tech players. Lastly, we dive into spatial computing, assessing how advancements in gesture-based interfaces, wearables and augmented reality smart glasses will fundamentally change the way people interact with technology.To watch the full event and download our booklet featuring all 93 of our predictions, register here.
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1:10:21
Marketplace Momentum: AWS Marketplace and Partners Simplify Procurement
Software marketplaces are an established concept that has been growing in popularity. Marketplaces offer many benefits, especially in easing the procurement and billing of services, presenting opportunities for partner services and simplifying access to them. Other benefits include accelerating and streamlining service implementation, which can save set-up time without requiring specialist skills.To understand the role of marketplace solutions, I spoke to Mona Chadha, Director of Worldwide ISVs and Partners at Amazon Web Services (AWS). AWS Marketplace is 10 years old and has evolved considerably, but its mission has remained the same: to make it as easy as possible for customers to be in the cloud.We were joined by Audrey Benjamin, Director of Business Development, Digital Velocity at CDW, and Maureen Little, Vice President of Global Strategic Alliances at Okta. CDW is a US provider of technology products and services and Okta is an identity and access management software company. Both are AWS Marketplace partners.Our discussion unpacked how marketplaces have simplified procurement and billing for partners, unlocking digital transformation for customers.The episode explores:How marketplaces help customers' journey to the cloud and democratize cloud adoption.The effects of democratization of procurement on costs and engagement.Growth opportunities for marketplace partners and independent software vendors.The future of marketplaces, including integration of AI and cybersecurity services.CCS Insight has produced a free report detailing the key points of the podcast discussion, available here.
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39:31