Breaking Down Silos: How Snowflake’s Tamanna Chanana Gets Marketing and IT to Work Together
In this episode of The Bridgecast, host Scott Kinka sits down with Tamanna Chanana, Campaign Program and Events Lead at Snowflake and host of the "Brand Talkies" podcast, to explore the critical intersection of marketing creativity and technical execution. From her self-described "T-shaped marketer" philosophy to her expertise in scaling marketing initiatives from scratch across brand awareness, demand generation, and field marketing, Tamanna shares practical strategies for building successful partnerships between marketing and IT teams in today's data-driven landscape.
--------
27:48
--------
27:48
Contact Center Evolution: Live from NECCF 2025
In this special episode of The Bridgecast, host Scott Kinka goes live from the Northeast Contact Center Forum 2025 at Gillette Stadium to capture the pulse of the contact center community. Through candid conversations with industry leaders, we explore how AI is shifting from "foe to friend," why breaking down organizational silos has become mission-critical, and how the post-COVID workplace continues to reshape customer service delivery.
From AI-powered knowledge management to the evolving challenges of remote work and agent burnout, this episode delivers unfiltered insights from the front lines of customer experience. Whether you're navigating staffing shortages, implementing new technology, or trying to get leadership buy-in for contact center initiatives, these conversations offer practical wisdom from those who've been there.
--------
43:19
--------
43:19
Future-Proofing Voice with AI: Insights from Alistair Pidd
In this episode of The Bridgecast, host Scott Kinka sits down with Alistair Pidd, Professional Services Director at BCM One, to demystify the complex world of enterprise voice in the age of hybrid work. They unpack Microsoft Teams voice integration strategies, including Calling Plans, Direct Routing, and Operator Connect, while offering practical advice on contact center migrations, global architecture, and maintaining legacy workflows.
From directory hygiene to Copilot’s emerging role in voice, Alistair shares invaluable insights for IT leaders navigating telephony modernization. Whether you're optimizing UCaaS or tackling compliance challenges, this episode is your guide to building a resilient, future-ready voice strategy.
--------
44:30
--------
44:30
Why Fast Innovation Fails, and What Indi Young Says to Do Instead
In this episode of The Bridgecast, host Scott Kinka sits down with Indi Young, an Independent Qualitative Data Scientist, Coach, and Consultant. Together, they explore how deep listening and cognitive empathy can revolutionize enterprise technology decisions. Indi shares insights on moving beyond generic personas, embracing diverse thinking styles, and using qualitative data to serve all users better. Indi also shares her actionable frameworks, including the Mental Model Skyline, for designing systems that align with real user needs, offering a powerful alternative to fast but shallow innovation.
--------
39:13
--------
39:13
From Video to CX: Shana Hafterson and Sean Fair on Zoom’s Next Evolution
What if you could transform your customer experience while leveraging the power of AI and video?
In this episode of The Bridgecast, host Scott Kinka and David McAbee sit down with Zoom’s CX team of Sean Fair and Shana Hafterson to explore Zoom’s transformation into a full-scale customer experience platform. They dive into how AI, video support, and unified communication tools are helping businesses cut resolution times by 50%, improve agent performance, and modernize contact centers. Get practical insights into the future of CX and what it takes to implement these technologies successfully.
The role of IT leaders has never been more critical or more complex. The Bridgecast is where enterprise tech decision-makers come to make sense of it all and to connect the dots between technology, strategy, and business success.
Hosted by veteran technologist and Bridgepointe Chief Strategy Officer Scott Kinka, each episode features candid conversations with top CIOs, CTOs, Innovators, Authors and Analysts. Together, they explore how to simplify technology decisions, drive measurable outcomes, and build stronger alignment between IT and the C-suite.
True to its name, The Bridgecast is your link between innovation and execution, technology and leadership, IT and enterprise growth.
Whether you're navigating hybrid work, cloud modernization, cybersecurity, or digital transformation, this show delivers the real-world stories and insights you need to lead with confidence.
Subscribe, rate, and review to stay ahead of what’s next in enterprise IT.
Presented by Bridgepointe Technologies, this podcast is for tech leaders, IT professionals, M&A officers, strategists, and company owners who are embracing the change.
UK