If your Instagram content is flopping more than popping then this episode is for you.My lovely client @drkateella_health was stuck for ever at 200 followers until she used this strategy which we yap through in today's podcast.Go and take a sneaky peep of where she's at now and listen to exactly how we got her out of her flopping era.Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. Quick links 🔗 Instagram🔗 Threads🔗 This Social Cottage website.You can join my Planting the Seeds membership here.
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Freebies that grow your Instagram?
Yes, it's entirely possible.And actually, the best strategy if you want to grow your Instagram in 2025.If you've ever downloaded a "crusty PDF" freebie and thought "what the heck was that?!" orrr you've got a crusty pdf yourself that you KNOW could be better, this episode is for you. I'm sharing the freebies that are actually growing Instagram accounts right now because people are commenting for them, engaging with them, and being flipping obsessed with them. You'll learn how to create freebies that don't just sit in someone's downloads folder but actually turn into paying customers.Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. Quick links 🔗 Instagram🔗 Threads🔗 This Social Cottage website.You can join my Planting the Seeds membership here.
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How to create Instagram content in 15 minutes a day
Can you really create content in just 15 minutes a day?! Um, yep. I'm breaking down my exact process that I've taught to over 6,000 people, because honestly, life's too short to spend all day creating content when life is life-ing!You'll learn why spending less time on content actually makes it perform better (yess, really!)Inside this episode:My 30-minute Friday planning session that sets up the entire weekThe stories, skills, shifting objections, and symptoms framework that takes the guesswork out of contentHow to build a B-roll library in small snippets of your dayThe simple reason your content isn't getting reach Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. Quick links 🔗 Instagram🔗 Threads🔗 This Social Cottage website.You can join my Planting the Seeds membership here.
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Doubled their Instagram following in one week by using these prompts
If you've ever thought "content prompts work for everyone except me" then you're not alone, friend.I'm sharing two real client stories that show exactly how simple shifts in messaging and content can completely transform your account.You'll see how drilling down your messaging (not niching down; there's a difference) can turn generic content into scroll-stopping posts that actually convert.Inside this episode: How Snooze and Suckle went from 350 to 2,000 followers in weeks with twin toddlers and a business to run The one bio change that made all the difference (hint: it got super specific about who she helps) Why The Hormone Nutritionist ditched fancy Canva graphics and grew from 1,500 to 15,600 followers Two content prompts that went viral (grab these from the show notes) and lots more!Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. Quick links 🔗 Instagram🔗 Threads🔗 This Social Cottage website.You can join my Planting the Seeds membership here.
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Creating content the Instagram Algorithm likes
If you've ever thought "the algorithm HATES me" or "I just can't get Instagram reach right now" then this episode is for you.You’ll walk away understanding why shifts on the platform aren’t the enemy and that algorithm updates are only ever audience behaviour updates. I’m giving you practical, easy-to-implement tips you can do right away and finally create content quickly and easily.Inside this episode:Why Instagram keeps changing & why that's a good thingHow to create content like a creator and not an expertHow to stop overstuffing your posts and start making content people actually enjoyThe types of stories and behind-the-scenes content your audience is begging you forWhy algorithm shifts are really behaviour shifts & and how you can adapt your content accordingly.Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. Quick links 🔗 Instagram🔗 Threads🔗 This Social Cottage website.You can join my Planting the Seeds membership here.
Welcome to This Social Cottage: the podcast for business owners, content creators, experts and solopreneurs who want to grow on Instagram, sell their offers daily, and still have time for the life they actually want to live.Hosted by ex-teacher and Instagram strategist and offer strategist Gemma, each episode is packed with strategy, content clarity, and sustainable growth tips to help you build an online presence without being exhausted by it. Whether you’re:Just getting started with posting and feeling overwhelmed,Already creating content but it’s taking forever, orCraving a sustainable way to sell your expert offers daily...This podcast is your space.You’ll hear solo episodes full of no-fluff Instagram growth tips, content creation strategies, and ways to show up as the expert you already are — even when life is chaotic and motherhood is... motherhood-ing. Plus, guest chats with women who are doing business with heart, clarity, and actual results.We're talking:Fast + sustainable content creationSelling your offer daily without sounding salesyBuilding authority when you’re short on timeGetting your Instagram working while you are offlineBalancing business and real life.Pour a cup of tea, plug in on the school run, or pop me in your ears while you tidy up — and let’s make your Instagram finally start working for youNew episodes every Thursday!
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