Velvet Rope Playbook

Big deals don’t happen in offices—they happen at the right tables. In this episode, I reveal The $10,000 Dinner Strategy, a powerful, underutilized approach that transforms casual meals into high-value client relationships. If you know how to set the stage, a single dinner can lead to six or even seven-figure deals.
I break down exactly how to engineer these opportunities, from choosing the right environment to mastering the psychology of affluent decision-makers. Whether you're in luxury real estate, financial services, or another high-end industry, this strategy can help you close deals effortlessly—without ever feeling like you're selling.
What You’ll Learn in This Episode:
✅ Why the biggest deals are made at the dinner table, not the boardroom
✅ The psychology behind why affluent clients open up in social settings
✅ How to orchestrate a meal that naturally leads to business conversations
✅ The secret to making high-net-worth individuals see you as the expert
✅ Actionable steps to turn a simple dinner into a major business opportunity
By the way—if you’re enjoying this episode and want to learn how to use storytelling as a tool for getting more affluent clients, head on over to http://www.velvetropestorysellling.com for the details.
#HighTicketSales #LuxuryMarketing #AffluentClients #BigDeals #NetworkingStrategy #ClosingDeals #SalesPsychology #BusinessGrowth #EliteNetworking #LuxurySales #WealthMindset #EntrepreneurLife #ClientAcquisition #ExclusivityMarketing #VelvetRopePlaybook #HighNetWorth #DealMaking #BusinessSuccess #SalesSecrets #LuxuryBusiness

There’s a silent killer in high-end business, and it’s price competition. Too many professionals—smart, skilled, and driven—fall into the trap of undercutting the competition and justifying their value with discounts instead of positioning. But here’s the truth: wealthy clients don’t buy based on price. They buy based on confidence.
In today’s episode, I’ll introduce you to Discount Danny, a luxury consultant who learned this lesson the hard way, and Marquis Montrose, an art collector who revealed the high cost of low prices. You’ll discover why competing on price doesn’t just hurt your profits—it destroys your credibility in the affluent market.
If you want to attract high-net-worth clients and position yourself as a premium authority, this episode is a must-listen.
🔑 In This Episode, You’ll Learn:
✔️ Why price competition is a dead-end strategy in luxury markets
✔️ How wealthy clients evaluate value—and why price is the least important factor
✔️ The pivotal mistake that cost Discount Danny his credibility
✔️ How to shift from discounting to positioning for premium clients
By the way—if you’re enjoying this episode and want to learn how to use storytelling as a tool for getting more affluent clients, head on over to https://www.getwealthyclients.com/velvet-rope-storytelling-masterclass for the details
#LuxuryBusiness #HighEndClients #WealthyClients #AffluentMarketing #LuxuryBranding #PremiumPositioning #HighTicketSales #PriceCompetition #StopDiscounting #LuxuryMarket #ExclusiveBranding #MarketingStrategy #SellToTheRich #HighValueClients #BusinessGrowth #SalesPsychology #ConfidenceSells #BrandAuthority #VelvetRopeStrategy #PlatinumConsulting #AffluentSuccess

If there’s one thing I know about selling to the affluent, it’s this—indifference is your biggest enemy. The moment a high-net-worth prospect thinks, Eh, I’ll decide later, you’ve already lost. That’s why urgency isn’t just important—it’s everything.
In today’s episode, I’m sharing a story about a high-stakes deal, a man called Fast Freddie Ferraro, and how the right timing turned a maybe into a yes—before his cigar even went out.
What You’ll Learn in This Episode:
✅ Why urgency is the key to closing high-net-worth clients.
✅ The psychology behind decision-making in luxury sales.
✅ How a deal can be lost the second hesitation creeps in.
✅ The surprising reason why some of the slowest decision-makers move fastest when the stakes are high.
Story Spotlight: Fast Freddie Ferraro
Fast Freddie isn’t called Fast because he orders quickly at the bar—quite the opposite. But when it comes to sealing high-stakes deals, he moves with the precision of a greyhound chasing a mechanical rabbit. Tune in to find out how his approach to urgency can transform the way you sell to the affluent.
BTW-If you’ve ever lost a client to someone with less experience (and maybe even a worse offer), you know how frustrating it is.
So why does it happen? Because influence beats expertise every time.
Wealthy clients don’t choose based on who’s technically the best. They choose based on who they trust the most.
And trust? It doesn’t happen by accident. It’s built—deliberately, strategically, and intentionally.
The good news? You can learn exactly how to do it.
When you master influence, you don’t compete. You stand out. You become the go-to expert—the one they don’t just want to work with, but the one they need.
Here’s how to start:
👉 Learn the Influence Blueprint
Mark
#LuxurySales #HighTicketSales #SalesPsychology #CloseTheDeal #MarketingToTheWealthy #ExclusiveClientele #TheVelvetRopePlaybook

In this episode, we dive into the hidden barrier that stops many professionals from tapping into the high-net-worth market. It’s not about a lack of skill or opportunity—it’s about the mindset. Join us as we unpack the story of Regular Ricky, a dedicated financial advisor, and Sterling Sinclair, a self-made billionaire, to discover how a single revelation can shatter limiting beliefs.
BTW- Have you ever wonder why some people always seem to get the high-end clients?
It’s not because they’re better than you.
It’s because people trust them instantly.
That’s influence. And without it, you’re stuck trying to “prove yourself” to every client who walks through the door. You’re negotiating, explaining, justifying… instead of just being the obvious choice.
Here’s the fix: learn how to build influence.
When you do, the whole game changes. Clients will trust you faster, say yes easier, and pay more—without hesitation.
Here’s how to make it happen:
👉 Build Influence That Attracts Wealthy Clients
Mark
#VelvetRopePodcast #LuxuryMarketing #HighTicketSales #WealthyClients #AffluentMarketing #SellingExclusivity #LuxurySales #StorySelling #ExclusiveBrands #influence #ClientExperience #HighTouchBusiness #SalesStrategies

If you’re selling services, you’re already losing. The ultra-wealthy don’t pay for just another financial plan, marketing strategy, or legal consultation—they pay for access. Access to insider knowledge, exclusive deals, and the kinds of opportunities they can’t easily get elsewhere.
In this episode, we break down what this shift means for service professionals and why positioning yourself as a gatekeeper to exclusivity is the real key to attracting affluent clients.
Take Mark, a financial advisor who was stuck pitching investment returns and portfolio performance. His problem? High-net-worth individuals can get financial advice anywhere. What they really want is someone who can get them into the rooms where high-stakes opportunities unfold.
If you’re tired of competing on price and performance, this episode is your wake-up call.
What You’ll Learn in This Episode:
✅ Why service providers who focus on selling expertise are missing the point
✅ The psychology behind why the wealthy value access over advice
✅ How to shift your positioning to become a must-have insider
✅ Real-world examples of professionals who turned exclusivity into a competitive edge
BTW 🚀 Want a Sales Page That Actually Sells? Read This.
Most sales pages don’t work.
They’re stuffed with tired marketing clichés, fake urgency, and overhyped promises that make people click away instead of convert.
But a real sales page? The kind that turns readers into buyers? That’s a whole different game.
A high-converting sales page isn’t just a wall of words—it’s a carefully designed experience that:
✅ Hooks attention in the first few seconds (so they don’t scroll away)
✅ Makes them feel their problem so deeply, they can’t ignore it
✅ Presents a solution that feels like an absolute no-brainer
✅ Overcomes every objection before they even have a chance to hesitate
✅ Leads them naturally to the only logical next step—buying
And the best part?
It works whether you’re selling a $1,000 offer or a $100,000 offer.
If your sales page isn’t converting the way it should, you don’t need more traffic—you need better copy.
I build high-performance sales pages that don’t just sit there looking pretty. They sell. Consistently. Predictably. At a premium price.
Want one for your business? Go HERE:
https://www.getwealthyclients.com/hire-me-to-write-a-sales-page-for-you
#VelvetRopePodcast #LuxuryMarketing #HighTicketSales #WealthyClients #AffluentMarketing #SellingExclusivity #LuxurySales #StorySelling #ExclusiveBrands#ClientExperience #HighTouchBusiness #SalesStrategies