COACHED with Coach Keren

What happens when the life that looks right stops feeling right?
In this powerful Coaching Masters conversation, Keren sits down with Dr. Bethany Weinheimer—veterinarian, coach, and founder of Evolved Vets—to explore the journey from perfectionism and burnout to alignment, love, and purpose.
Raised on a Texas farm and shaped by a culture of service, discipline, and achievement, Bethany followed the “right” path all the way to veterinary leadership—only to find herself exhausted, disconnected, and quietly unfulfilled.
What followed was not a pivot—but a profound unraveling.
Through inner work, coaching, and radical self-honesty, Bethany shed the identities that once defined her—the fixer, the performer, the perfect one—and stepped into a new way of living, leading, and loving.
This episode is about:
The hidden cost of high performance
Why burnout is self-abandonment, not weakness
The death of the “perfect” identity
The difference between performing strength and embodying it
And what becomes possible when you finally choose yourself

If you’ve built a life that works… but doesn’t quite feel like you—this conversation will meet you exactly where you are.

What We Cover
Growing up in a high-performance, service-driven environment
The “checklist identity” and perfectionism trap
Panic attacks, burnout, and emotional suppression
Relationship patterns and self-abandonment
The turning point: asking for help
Coaching as “voluntary identity death”
Shedding the fixer and people-pleaser roles
Rewiring thought patterns (CBT, NLP, inner work)
The shift from lack → abundance
Manifesting love from alignment (not effort)
Discovering your Zone of Genius
Building a purpose-driven platform: Evolved Vets

Key Takeaways
1. Burnout is not about workload—it’s about self-abandonment.
It’s the accumulation of moments where you choose performance over truth.
2. You cannot outperform misalignment.
Effort is not the gateway—energy is.
3. Coaching requires letting your old identity die.
Growth is not additive—it’s subtractive.
4. The “fixer” identity leads to exhaustion, not leadership.
Rescuing others disconnects you from yourself.
5. Abundance means no exceptions.
You cannot claim abundance while speaking lack.
6. Your body always knows before your mind admits it.
Pay attention to where it says “no”… and where it lights up.
7. Success is no longer how you’re perceived—it’s how you feel.

About the Guest
Dr. Bethany Weinheimer is a veterinarian, coach, and founder of Evolved Vets, a platform helping high-performing veterinarians move from burnout and self-abandonment into alignment, purpose, and flow.
Through a blend of neuroscience, coaching, and inner work, she supports healers in reclaiming their energy—and building lives that feel as good as they look.
Website: https://www.evolvedvets.com/

Connect with Bethany
Instagram: https://www.instagram.com/evolvedvets/
Podcast: The Evolved Vets https://open.spotify.com/show/6q4ewIBRnOxyK57vHUBmL0?si=8954a5e3498b4545
YouTube: https://www.youtube.com/@EvolvedVets

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What happens when a high-achieving man who has “done everything right” realizes that success isn’t the same as purpose?
In this Coaching Masters episode, Coach Keren Eldad sits down with private client Dr. Taq Freeman to explore how coaching helped him transition from external achievement to internal awakening — and how that shift transformed not only his career trajectory, but his marriage, fatherhood, and sense of masculine agency.
Taq’s wife worked with Coach Keren years before they met. His coaching journey did not just change his business direction — it deepened his relationship, accelerated his emotional maturity, and led to the creation of his thought-leadership platform, The Alpha Renaissance.
This is not about abandoning medicine.
This is about evolving into a man who leads consciously.
What We Explore
The “I did everything right… now what?” crisis.
After building a medical career and business, Taq found himself at the classic high-achiever plateau — accomplished, but internally stuck.
Why coaching (not therapy) was the unlock.
Taq shares his resistance to therapy and how coaching provided forward momentum, structure, and empowerment instead of backward fixation.
Ego dismantling and identity integration.
Coaching helped him reconnect with the fearless boy he once was — without abandoning the disciplined man he became.
The Pause Principle in masculine leadership.
How slowing reaction and building agency became foundational in career and marriage.
Marriage as maturation.
Taq speaks candidly about how coaching prepared him for mature partnership — not recreational relationships, but conscious, purpose-aligned union.
From awakening to platform.
How his internal shift led directly to launching The Alpha Renaissance — a podcast serving midlife men navigating identity, agency, and modern distraction.
Agency in the age of distraction.
How purpose replaces isolation for men facing midlife drift.
Memorable Lines
“You live life as a pair.”
“Agency in an age of distractions.”
“I reconnected to the boy I once was.”
“If you build it, they will come.”

Connect with Taq
Podcast: The Alpha Renaissance
[Insert link]

Ready to Go Deeper?
Taq didn’t launch a platform because he needed attention.
He launched it because coaching helped him clarify who he was meant to serve.
If you’re successful but restless — if you’ve achieved everything and still feel the forward pull — that is exactly the terrain of this work.
Book a Clarity Call:
https://calendly.com/kereneldad
Learn more:
https://www.KerenEldad.com

Series: Coaching Masters (Student Side)
Guest: Dr. Taq Freeman — private coaching client of Coach Keren Eldad; anesthetist, entrepreneur, founder of The Alpha Renaissance podcast

Coached Show Disclaimer:
The views and opinions expressed by guests on this show are their own and do not necessarily reflect the views or positions of Coach Keren or With Enthusiasm. Nothing shared should be taken as an endorsement of specific advice, teachings, or opinions. This series is intended to showcase a range of teaching styles and business methodologies for educational and informational purposes only.
Mentioned in this episode:
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In an industry flooded with big promises and bigger personalities, how do you tell the difference between a serious teacher and a charismatic charlatan?
In this special episode of The Coached Podcast, Coach Keren Eldad sits down with journalist Ryan Krogh — who also happens to be her husband — to explore the standards behind the spotlight.
From years of interviewing scientists, executives, public figures, and thought leaders, Ryan shares the simplest litmus test for depth versus performance:
Watch what happens in the Q&A.
Can they think in real time?
Can they handle nuance?
Can they go beyond headlines?
Or are they repeating something rehearsed?
From there, the conversation moves deeper — into integrity in business, the psychological cost of standards, what coaching does not promise, the difference between fixing your life and fixing your thinking, and what it actually takes to live alongside this work in marriage.
They also discuss:
Why integrity costs you in the short term — and pays you in the long term
The responsibility of teaching inner work
What this industry underestimates
What coaching truly offers (and what it doesn’t)
AI, disruption, and why humanity may matter more than ever

This is not an episode about inspiration.
It’s an episode about discernment.
Coached Show Disclaimer:
The views and opinions expressed by guests on this show are their own and do not necessarily reflect the views or positions of Coach Keren or With Enthusiasm. Nothing shared should be taken as an endorsement of specific advice, teachings, or opinions. This series is intended to showcase a range of teaching styles and business methodologies for educational and informational purposes only.
Mentioned in this episode:
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What happens when a high-performing architect stops leading from pressure and starts leading from her creative genius?
In this Coaching Masters episode, Coach Keren Eldad sits down with her private coaching client, architect Allison Bryan, to trace the real source behind Allison’s recent expansion: not hustle, not “more designers,” not higher intensity — but inner work that changed the way she leads, hires, sells, and holds boundaries.
Allison shares how coaching helped her move from scarcity and hypervigilance to worthiness, clarity, and strategic growth — and how that internal shift translated into tangible outcomes: doubling revenue, raising standards, making better hires, stabilizing culture, and earning national visibility (including a New York Times feature that landed immediately after she dared to name the desire).
This is not a theory episode.
This is what it looks like when coaching turns into results.
Key Themes We Cover
Coaching as the unlock for “dream size.”
Allison describes how the biggest constraint wasn’t talent — it was the limited scope of what she believed was possible, until coaching challenged the ceiling.
From scarcity to strategy (and why creatives underprice themselves).
We unpack the “lucky to get the job” mindset that keeps creative leaders reactive — and how coaching helped Allison set revenue targets and actually hit them.
Hypervigilance → overfunctioning → burnout (and the antidote).
Allison names hypervigilance as a baseline state, and we explore how coaching interrupts reactivity and restores internal safety — which directly improves leadership.
Worthiness as a growth lever.
The internal shift that changed everything: believing she belonged at the top of the list — and acting like it.
The Pause Principle as a daily operational tool.
Allison shares how she uses it multiple times a day: with team, clients, partner, and parenting — and how this one practice shortened the distance from trigger to peace.
Scaling through Zone of Genius (not more effort).
We talk delegation, role clarity, and the strategic insight that “another designer doesn’t fix ops,” which led to smarter hiring decisions and better structure.
Culture as leadership shadow-work.
Allison speaks candidly about toxic studio norms in architecture — and how coaching supported her to build a healthier culture rooted in positivity, trust, and idea-sharing.
Personal truth → professional freedom.
As Allison becomes more honest in her personal life, her leadership becomes cleaner: fewer masks, fewer compromises, more steadiness — and better business.
Memorable Lines / Moments
“Hypervigilance — huge.”
“The Pause Principle has been massive. I use it multiple times a day.”
“I believed I was worthy.”
“I’m learning to catch burnout sooner.”
“Another designer doesn’t make my life easier — the seat has to be strategic.”

Resources Mentioned
The Pause Principle (Coach Keren Eldad, see: Gilded, by Keren Eldad)
Byron Katie — The Work , as housed in the book Loving What Is
Martha Beck’s - The Way of Integrity
Kabbalah (and related readings, such as The Power of Kabbalah)

Connect with Allison
Website: physicalspace.co

Ready to Go Deeper?
Allison didn’t scale by becoming more intense.
She scaled by becoming more internally steady — and building from truth instead of fear.
If you’re a creative leader, founder, or executive operating at a high level but leading from pressure, this is exactly the work we do.
Book a Clarity Call: https://calendly.com/kereneldad
Learn more: https://www.KerenEldad.com
Resources Mentioned in This Episode
Gilded: Breaking Free From the Cage of Ambition, Perfectionism and the Relentless Pursuit of More by Keren Eldad
The Power of Kabbalah
Loving What Is by Byron Katie
The Way of Integrity, Martha Beck

Series: Coaching Masters (Student Side)
Guest: Allison Bryan — private coaching client of Coach Keren Eldad; founder/leader of a high-performing architecture practice operating across multiple states

In this Coaching Masters conversation, Coach Keren Eldad sits down with longtime private client Billy Goldberg to explore a central question:
Where do real leadership insights come from?
Billy now advises middle-market CEOs and leads through a framework he calls People Powered Profitability. But in this episode, we trace the source of those insights — back to his years inside coaching.
This is not a conversation about business tactics.
It is a conversation about how identity work, agency, ego death, and internal authorship shaped the way Billy now thinks, leads, and builds.
If you have ever wondered what coaching actually produces in a leader — this episode answers that question.

What We Explore
Agency as the foundation of leadership.
Billy shares how the breakthrough realization — “I have agency” — became the cornerstone of every decision he now helps CEOs make.
Redefining success internally.
Before coaching, success was external validation.
After coaching, success became self-authored alignment — which now informs how he advises executives.
Identity death as a leadership requirement.
Letting the “boy” identity die so adult leadership could emerge — and how that internal shift now shapes how he challenges his clients.
Soft skills as performance drivers.
The heart-centered leadership Billy teaches today grew directly from inner work around vulnerability, authorship, and embodied power.
The mountain range metaphor.
The nonlinear growth model he now uses with CEOs was born from his own coaching journey: descent precedes ascent.
Teachable authority.
Why staying coachable is the true differentiator between performed power and embodied leadership.

Series: Coaching Masters
Guest: Billy Goldberg — longtime private client of Coach Keren Eldad, Founding Partner of The Buckeye Group, Strategic Advisor to Middle Market CEOs

Memorable Quotes
“We have agency. We control the narrative.”
“Soft skills are the hard skills.”
“You can’t reach the next peak unless you go down and climb back up.”
“Use love as a business strategy.”

Resources Mentioned
You Are a Badass — Jen Sincero

Connect with Billy
The Buckeye Group
https://www.thebuckeyegroup.com/

Ready to Go Deeper?
Billy’s leadership framework did not come from a book.
It came from doing the work.
If you are building something and want your leadership to be embodied — not performed — that is exactly what we do inside coaching.
Book a Clarity Call:
https://calendly.com/kereneldad
Learn more:
https://www.KerenEldad.com
Mentioned in this episode:
Book a Call